Top Marketing Jobs in Rochester, NY

Serve as primary client contact to develop and execute data-driven marketing strategies for credit union card portfolios. Lead strategic planning, campaign management, pro forma analysis, and post-campaign measurement. Perform deep-dive data analysis to generate actionable insights, produce client-ready reports, and coordinate with internal teams for campaign execution. Maintain industry knowledge (Visa, Mastercard, Fiserv, regulatory changes), support risk/compliance, and recommend process improvements while managing billing and client relationships.

Lead regional marketing strategy, campaign portfolio, events, partner MDF, and GTM activation for an assigned sub-region. Oversee planning, budget, measurement, cross-functional alignment, and people leadership while driving field adoption and performance reporting.

Lead product marketing for developer-focused AI tooling: craft sales narratives, enablement assets, and content that translate technical capabilities into business value. Partner with sales, engage customers and partners, run webinars, attend events, and accelerate pipeline through targeted plays and positioning for developer and platform engineering audiences.

Lead product marketing to define and scale a new AI development infrastructure category. Own messaging, positioning, thought leadership, technical content strategy, go-to-market enablement, and team growth while partnering with Sales, Product, and Customer Solutions to drive adoption and enterprise alignment.

Lead and modernize Magna's marketing function: set strategy, build a high-performing team, strengthen brand and communications, drive demand generation and digital performance, enable sales with content and ABM, launch go-to-market for services, and measure marketing ROI.

Lead development and execution of scalable regional and select national B2B marketing programs to drive new business, retention, cross-sell, pipeline growth, and ROI. Partner with regional leadership and sales to localize national initiatives, establish frameworks for adoption, analyze campaign performance and KPIs, and align budgets and priorities across regions.

Own and scale full-funnel performance marketing and ABM for enterprise buyers: run paid campaigns (LinkedIn, Google, industry channels), build attribution and pipeline reporting, run experimentation, optimize website/landing conversions, support events, and maintain the martech stack to drive measurable pipeline and ROI.

Work with research and engineering teams to design realistic marketing tasks, create reference solutions, and evaluate AI/LLM outputs with structured rubrics. Maintain evaluation guidelines, ensure dataset quality, and collaborate with SMEs to improve AI model performance on marketing challenges.

Design evaluation rubrics and scoring frameworks for marketing deliverables, assess AI-generated and human-created marketing work with evidence-based judgments, provide written justifications, and iterate with stakeholders to improve consistency and scoring quality.

Remote 3-month marketing internship (18–25 hrs/week) supporting digital marketing activities: social media management and engagement, CRM updates, email campaigns, SEO improvement, analytics monitoring, market research, promotional activities, and aligning marketing strategies with sales goals while maintaining the company’s online reputation.

Develop and execute channel marketing programs for dealers, distributors and wholesalers across North America. Plan promotional campaigns, trade shows, catalogues, sales collateral, and events; coordinate cross-functionally with Sales, Product Management, Design and vendors; measure program effectiveness and support sales with promotional planning and customer engagement.

The Product Marketing Manager will execute product launches and support go-to-market initiatives, collaborating with cross-functional teams to develop and deliver messaging and enablement materials targeting both technical and business stakeholders.

Manage day-to-day influencer campaign execution for micro and mid-tier talent: creator/client communication, production coordination, data management, reporting, risk escalation, and supporting growth/upsell initiatives.

Lead strategy, execution, optimization, and analysis of integrated paid digital campaigns across search, social, display, and ABM. Build reporting dashboards, run A/B tests, ensure tracking/tagging, present insights to clients, and collaborate with cross-functional teams to improve acquisition and conversion performance.

Run reactive stunt marketing end-to-end: spot cultural moments, pitch and build stunts rapidly, execute and capture content, distribute to high-impact meme/accounts, coordinate cross-functionally, and track performance (EMV, impressions, sentiment). Must already have an authentic online presence and feel for internet culture.

Lead partner-led marketing initiatives: design and execute GTM strategies, manage MDF-funded campaigns and agencies, enable partners with playbooks and training, drive demand generation, measure performance, and optimize campaigns to maximize ROI.

Lead product marketing for a technical B2B SaaS FinOps platform: define positioning and messaging, own go-to-market for launches, create content and sales enablement, analyze competitors, engage customers and analysts, and drive adoption and pipeline while building the function from the ground up.

Create high-quality, original content (LinkedIn, X, YouTube, short-form video, visual/multimedia) that translates complex robotics and AI concepts into engaging narratives. Manage social channels, email/newsletter campaigns in HubSpot, build landing pages, use AI tools to accelerate content workflows, experiment with formats, and measure performance to evolve Corvus Robotics' voice and audience presence.

Design and execute lifecycle marketing strategies and journeys to recruit providers, drive patient signups and sessions, and activate partners. Own campaign setup, testing, analytics, and reporting. Build and QA dynamic email/SMS templates with templating logic and HTML/CSS. Partner with Product and Engineering to define event tracking, APIs, and webhook integrations. Manage marketing automation platform configuration (Iterable/HubSpot) and scale MarTech while ensuring HIPAA compliance.

Lead product marketing for premium content, proprietary data, and Tegus Expert Call Services. Own positioning, messaging, launches, GTM strategy, and sales enablement. Partner with Product, Sales, Customer Success, and Competitive Intelligence to drive awareness, adoption, pipeline, and expansion. Build and grow a high-performing PMM team, run market/customer research, translate complex capabilities into role-based value props, and create sales assets and operating rhythms to connect GTM with product.

Entry-level marketing role supporting event management (trade shows, conferences, webinars) and broader marketing activities including email, social media, digital ads, content creation, website updates, and project coordination. ~50% events; remainder supports campaigns, collateral, vendor coordination, and on-site troubleshooting.

Executive leader accountable for paid customer acquisition and marketing-sourced revenue across the Network Solutions portfolio. Owns strategy, budget, channel performance (search, social, programmatic, affiliates, display), acquisition economics (CAC, LTV, ROAS), attribution, analytics, experimentation, and a high-performing team to scale subscription-based growth and improve long-term customer value.

Build and manage scalable post-sale customer marketing programs across onboarding, activation, adoption, value realization, modernization, renewal readiness, and expansion. Use product usage, customer health, education engagement, and intent signals to segment partners, trigger lifecycle communications, align cross-functional handoffs, and measure program impact on retention, expansion, and ARR.

Create and execute marketing strategies aligned to client business goals. Use digital channels (social, SEO, email), analyze market and performance data, craft audience-tailored messaging, manage projects and multiple client priorities, and deliver innovative solutions for vetted, project-based clients.

Lead marketing operations by building scalable systems, processes, and playbooks to plan and execute campaigns. Manage cross-functional coordination, timelines, launch readiness, measurement frameworks, dashboards, budget and resource planning, and continuous process improvement to ensure campaigns launch and perform effectively.