Top Content Jobs in Rochester, NY

Lead brand voice and messaging consistency across press, blog, and marketing materials. Ghostwrite for executives, edit internal/external content, develop thought leadership, optimize for SEO, manage editorial calendars, run content audits, use analytics to track performance, and produce white papers.

Lead a small team to define and execute website content strategy across multiple product sites, drive content roadmaps and operational excellence, partner with cross-functional stakeholders, and contribute hands-on to high-priority content. Scale content production using CMS, AI-assisted workflows, freelancers, and strong quality-control processes to support acquisition, conversion, and product storytelling.

The Head of Marketing will lead marketing campaigns targeting both veterinarians and pet owners, leveraging data-driven strategies to build brand visibility and drive growth.

Lead and centralize copy across Ashley Digital, defining brand voice, messaging strategy, and editorial systems. Build and manage a team of writers, implement AI-enabled workflows and content systems, oversee multi-channel campaign and product copy, and partner with cross-functional teams to ensure consistent, conversion-focused storytelling at scale.

Write, edit, build, and QA sponsored email campaigns; set branded email standards; develop and coach AI-assisted production workflows; analyze email performance and report monthly; manage multiple high-volume assignments and flex into other branded content formats.

Lead content strategy and execution across marketing, sales enablement, and partner education. Own SEO/AEO, editorial calendar, content-to-pipeline attribution, HubSpot email programs, social and webinar strategy, sales collateral, and customer testimonials while collaborating with cross-functional teams and a design agency.

The Content Marketing Manager will oversee content production for demand generation, crafting high-quality copy, managing contributors, and optimizing content performance across various channels.

As Head of Growth & Product Marketing, you'll lead product strategy, launches, and customer messaging while building and executing marketing plans.

Develop and execute B2B content strategies and assets from concept to delivery. Create campaign content across web, email, events, and paid channels; align messaging to personas and buyer journey stages; collaborate with subject matter experts, compliance, sales, and partners; track and optimize performance using analytics and A/B testing; manage feedback, timelines, and co-branded collateral.

The Senior Content Marketer will develop and execute a content strategy aligned with business goals, creating engaging and educational content while collaborating with various teams to support revenue growth.

Produce and report news for broadcast and digital platforms: shoot, write, edit video, produce newscasts, pitch stories, write content/teases, and perform other newsroom duties across platforms and shifts.

Write, aggregate, and publish news stories, videos, and multimedia for digital platforms. Produce and edit photography and video, manage social channels, perform copy editing and quality control, research and gather information, and work flexible shifts to deliver platform-specific content.

Create strategic, multi-channel content (blogs, white papers, social, email, web) using AI tools and multimedia. Collaborate with product, sales, and engineering to translate technical topics, run campaigns, support PR, manage calendars, and measure performance to optimize content.

Create original on-camera short-form TikTok content and manage community engagement. Film and edit using creator-first tools, write hooks/scripts, participate in trends/duets, and help shape the brandvoice across social.

Lead day-to-day delivery of high-quality social video and photo content for brand clients. Edit video, oversee production (thumbnails, quality control), manage freelancers, collaborate with clients on sponsored content, and pitch/secure brand partnerships to drive growth.

Write, edit, and optimize high-quality content (blogs, guides, landing pages, case studies) aligned to search intent and GEO/SEO best practices. Collaborate with SEO strategists, subject matter experts, and senior writers, adapt content for multiple channels, and stay current on higher-education trends. Meet deadlines, follow formatting and conversion guidelines, and support special SEO projects to increase visibility and student acquisition.

Volunteer TikTok Content Developer to create engaging short-form videos, appear on camera, collaborate with the brand designer, launch a fundraising campaign, attend weekly standups, and commit at least 4 hours weekly.

Lead creation and distribution of thought leadership, product, and customer-focused content across channels. Serve as principal writer/editor and strategist for campaigns, case studies, web content, email, and digital advertising. Collaborate with internal/external SMEs and marketing teams, apply SEO/GEO and AI-enabled analytics, support ABM and media/analyst initiatives, and drive brand awareness and lead generation.

Lead B2B product and content marketing for a multi-product home services portfolio, owning positioning, messaging, go-to-market strategy, and the content engine. Manage and develop a small team, build operational processes for high-volume content, create sales enablement assets, and partner cross-functionally with Sales, Product, and Marketing to drive pipeline and brand authority.

Lead content strategy and execution for GoFundMe events and flagship conference, develop session proposals and speaker materials, write and edit presentations and event marketing content, manage content schedules and review processes, build speaker pipelines, collaborate cross-functionally, and use audience data and KPIs to optimize programming and engagement.

Lead product and content marketing for Modernize's B2B multi-product portfolio: define positioning, messaging, go-to-market plans, and content strategy. Manage a small team, build operational processes, create sales enablement assets, collaborate with Product, Sales, and Marketing, and measure content performance to drive pipeline, launches, and brand authority.

Edit short-form vertical videos and create static image frames from gameplay footage following brand guidelines and editorial workflow. Deliver 4-5 edits per working day, submit via Metricool, incorporate feedback within 48 hours, attend reviews and syncs, and maintain timely communication and brand compliance.

Contract content marketer producing campaign-driven B2B legal tech content for plaintiff law firms: long-form blogs, emails, case studies, landing pages, and social media. Collaborate with product marketing and SMEs, maintain brand voice, apply SEO, support product launches, and adapt messaging for enterprise and mid-market segments. 10–15 hours/week ongoing engagement.

Drive strategy, curation, optimization, and performance analysis of customer-facing visual content across AI-enabled products. Curate content collections, define quality standards, manage CMS workflows, analyze performance data, run experiments, create dashboards and reports, and influence product and content roadmaps through data-driven storytelling and design judgment to improve engagement, adoption, and business outcomes.

Lead AI Edge content strategy and production across blog posts, newsletters, video, and creator partnerships. Produce bi-weekly newsletters, repurpose workshop recordings, coordinate creators, collaborate with SEO and paid teams, and ensure evergreen educational content that positions the brand as an authority in AI and tech.