Top Marketing Jobs in Hartford, CT

Lead marketing strategy and performance for the Nurse Practitioner segment across awareness, acquisition, engagement, and retention. Use customer insight and analytics to set positioning, campaigns, offers, and lifecycle programs; partner with channel teams and agencies; prioritize testing and measurement; and manage and develop a team of marketing managers and coordinators.

Lead GTM vision, narrative, and execution for hosting, agentic and related portfolios. Build and scale product marketing, drive product launches, competitive intelligence, sales and partner enablement, and align cross-functional teams to drive adoption, pipeline, and revenue.

Oversee marketing automation, email strategy, and lead management using Marketo. Manage a team and improve program performance through AI.

The Senior Director of Growth Marketing will lead customer acquisition and retention initiatives, optimizing marketing strategies and improving funnel performance.

This role involves developing and executing product-led growth strategies, optimizing marketing funnels, and creating compelling narratives for audience engagement.

The Head of Marketing will build brand strategy, lead generation, and market presence while working with executives to translate technical expertise into compelling narratives for enterprise buyers.

The Growth Marketing Manager will develop and execute a product-led growth strategy, manage audience development, optimize funnels, and create impactful marketing campaigns while collaborating with product and design teams.

Lead strategy and execution for vertical marketing, defining positioning, developing campaigns, and driving revenue growth within a specific industry segment.

Lead product positioning, enablement, go-to-market execution, and adoption strategy. Create messaging, sales and in-app enablement materials, run webinars and content, track product usage, and partner cross-functionally to drive adoption and revenue in investment management.

Own paid acquisition, creative strategy, funnel and lifecycle optimization, and experimentation to improve CAC, conversion, and payback. Partner with agencies and internal teams to launch high-performing ads, landing pages, and reactivation flows that drive measurable member growth.

The Director of GTM, Partnerships leads the commercial lifecycle in partnerships, focusing on relationship building, strategic operations, and financial management.

Senior leader responsible for building, scaling, and operating Highwire's integrated marketing function. Drive client growth, deliver cross-channel campaigns, establish operational frameworks, recruit and mentor teams, productize offerings, set KPIs/measurement, and develop thought leadership and case studies to expand accounts and agency reputation.

Lead email marketing strategy including segmentation, personalized content, deliverability/spam remediation (SPF/DKIM/DMARC), performance monitoring, A/B testing, optimization, and daily/weekly reporting to improve engagement and conversions.

Lead go-to-market strategy and execution for broker-facing insurance products. Manage email campaigns, broker segmentation, CRM data hygiene, and a library of sales enablement assets. Translate complex program details into clear marketing materials, collaborate with sales and underwriting for feedback, and measure campaign performance to optimize engagement.

Manage commercial property & casualty submissions: evaluate risks, prepare applications and proposals, obtain and negotiate quotes with underwriters, and bind/issue policies in partnership with sales and carriers.

Lead marketing AI deployment and measurement: identify and prioritize AI opportunities, manage cross-functional rollouts, build attribution and KPI reporting in Power BI, improve data architecture and quality, run journey and lead-scoring analyses, and shape GTM tools and processes to optimize pipeline and revenue.

Develop partner 'better together' messaging, create partner- and customer-facing content, and execute cross-funnel demand generation campaigns. Produce enablement assets (decks, playbooks, briefs), coordinate solution launches with Product/Sales/Alliances, maintain partner portal content, track partner-sourced pipeline, and collaborate across teams to optimize campaign outcomes.

Lead Joists new customer acquisition strategy and execution across Web, iOS, and Android. Own multi-million paid media budget, forecasting, channel orchestration, experimentation roadmap, and measurement. Partner with paid media, SEO, analytics, product marketing, and lifecycle teams to optimize CAC, conversions, and growth performance, and report results to senior leadership.

Manage integration project tracking and executive reporting for multiple acquisitions. Coordinate cross-functional workstreams, maintain trackers and action registers, investigate and resolve blockers, and support marketing operations (CRM/marketing automation, campaign tracking, sales enablement, websites) and reporting. Provide exposure to senior leadership and grow into broader Marketing & Strategy responsibilities.

Lead product marketing for offers: validate and shape offer strategy, build financial models and business cases, forecast performance, analyze customer lifecycle impacts, partner cross-functionally, and translate analysis into executive recommendations to optimize acquisition, retention, and revenue for a streaming service.

Lead the transformation of marketing strategy for an AI-native positioning, focusing on website overhaul, developing marketing strategies, and managing campaigns.

The Senior Growth Marketing Campaigns Manager will strategize and manage integrated marketing campaigns, oversee demand generation, collaborate with sales and product marketing, and mentor junior marketers.

Support email and SMS lifecycle programs across client accounts: write briefs, build/QA/deploy campaigns and flows in Klaviyo and other ESPs, troubleshoot rendering and integrations, analyze CRM KPIs, manage tasks in the PM system, maintain client files, and advise stakeholders on CRM best practices.

Lead strategy and execution for distribution and marketing partnerships to drive user acquisition. Source, negotiate, structure, launch, and scale partner deals; collaborate with product, legal, finance, analytics, and marketing to measure and optimize performance.

Lead development and execution of full-funnel marketing campaigns, create and write high-impact content and assets, run awareness channels (organic social, podcasts, PR, partnerships), own brand voice and visual consistency, and partner with Demand Gen, Events, and Product Marketing to drive measurable awareness and demand.