Top Marketing Jobs in Buffalo, NY

Supports product marketing, market research, customer and competitive analysis, product positioning, pricing, go-to-market planning, digital marketing, demand generation, brand promotion, and new product launches. Collaborates with cross-functional teams to develop marketing plans, identify growth opportunities, monitor offering performance, and improve processes under the guidance of a regional marketing manager.

Own the end-to-end customer lifecycle for WanderOS, developing automated email, in-app, and SMS campaigns that drive onboarding, activation, engagement, expansion, retention, and win-back. Segment and personalize messaging, conduct A/B tests, build KPI dashboards, and optimize the lifecycle marketing technology stack. Partner cross-functionally with Product, Sales, Customer Success, and Growth Marketing to improve activation, retention, expansion revenue, churn, and customer lifetime value.

Own WanderOS’s growth marketing strategy across paid acquisition, SEO, partnerships, referrals, landing pages, conversion funnels, and performance budgets. Run experiments to improve CAC, conversion rates, qualified pipeline, and customer growth. Develop messaging and creative, build KPI dashboards, manage the growth technology stack, and collaborate with Product, Sales, and Lifecycle Marketing.

Own strategy and execution for 65+ industry conferences and events, including event selection, budgeting, logistics, staffing, lead capture, ROI attribution, and pipeline tracking. Build owned events such as customer advisory boards, manage event vendors, coordinate with marketing, sales, revenue operations, and account management, and support customer and prospect engagement through collateral and merchandise.

Lead Marketing / Public Relations Intern will own marketing and PR initiatives, collaborate with founders on branding, analyze market trends, manage campaigns, and use Google Workspace, HubSpot, and Framer. Opportunity to grow into a full-time leadership role at an eCommerce-focused AI startup.

Leads Volcora’s channel, brand, content, product, digital, demand-generation, email, social media, event, and partner marketing programs. Develops integrated campaigns, messaging, sales enablement, partner toolkits, content, and marketing automation. Owns website and digital performance, analytics, campaign reporting, vendor coordination, and team mentorship while aligning marketing activity with pipeline, partner engagement, and revenue goals.

Supports B2B marketing across email, social media, community engagement, content creation, partner and channel marketing, events, website updates, SEO, and campaign reporting. The role creates newsletters, social posts, website copy, partner materials, and event content while coordinating with sales, product, technical teams, designers, and external partners. It also tracks campaign performance, manages marketing resources, and strengthens engagement with partners and industry communities in a remote environment.

Supports end-to-end marketing initiatives including RFPs, proposals, sales enablement, digital campaigns, website updates, trade shows, events, vendor coordination, reporting, calendars, budgets, and marketing operations. Collaborates with Sales, Product, Client Success, and external partners to deliver accurate, on-brand materials and programs on schedule.

Supports product messaging, content production, sales enablement, and go-to-market execution for HVAC, plumbing, and electrical product launches. Translates technical information into contractor-focused messaging, produces AI-assisted marketing content, maintains launch assets, tracks performance metrics, and coordinates cross-functional deliverables. The role is execution-focused and develops greater strategic ownership over time under manager guidance.

Own Agiloft’s procurement go-to-market strategy, including positioning, messaging, sales enablement, launches, content, competitive intelligence, customer insights, and analyst relations. Partner with product management to influence roadmap, packaging, and pricing decisions. Build procurement buyer business cases, develop customer advocacy, track program performance, and align product, marketing, sales, demand generation, and enablement around growth initiatives.

Develop and execute integrated go-to-market strategies for assigned markets. Responsibilities include product positioning, messaging, market and competitive research, sales enablement, demand generation, product demonstrations, marketing performance analysis, stakeholder alignment, and launch planning. The role partners cross-functionally with product, sales, leadership, and marketing teams to identify customer needs, communicate product value, support expansion into new markets, and improve product commercialization outcomes.

Own go-to-market strategy, positioning, messaging, launches, sales enablement, competitive intelligence, and customer research for Juniper Square’s fund administration business. Partner closely with Sales, Product, Customer Success, and Growth Marketing to accelerate pipeline, upsell, cross-sell, and adoption. Maintain expertise on fund administration buyers, experts, reference clients, and market dynamics while using AI tools to improve research and content production.

Leads national marketing strategy and full-funnel growth across multiple states, owning brand, paid media, SEO, PR, analytics, budgets, vendors, and marketing technology. Builds and scales a 15–25+ person team, localizes campaigns for multicultural audiences, ensures legal advertising compliance, and partners with executive leadership, Intake, Legal Operations, and Sales to drive revenue and client acquisition.

Develop and execute creative marketing campaigns and social content to grow Vana's brand and community. Create copy, visuals, and timely Web3/AI-focused content, manage social channels, engage communities, partner with influencers, track KPIs, and optimize performance.

Own and execute 1mind’s integrated marketing engine across demand generation, content, social, communications, customer marketing, and advocacy. Manage the marketing budget, track pipeline and channel ROI, run full-funnel campaigns, produce brand and sales content, direct external creative resources, and support PR and executive thought leadership. This hands-on individual-contributor role partners closely with the CMO and RevOps while building the marketing function for a high-growth enterprise AI startup.

Own end-to-end short-form content strategy and production for Instagram, TikTok, and Facebook. Create and edit videos, graphics, carousels, and other branded assets; monitor trends; manage influencer collaborations and cross-posting; and analyze performance metrics. Develop weekly content ideas, reports, workflows, and SOPs while maintaining posting schedules, content quality, and brand consistency. Recommend creative, AI, and automation tools to improve content production and growth.

Leads performance marketing strategy, a $20M+ annual media budget, and a team across paid social, creator, influencer, direct mail, affiliate, and emerging acquisition channels. Responsibilities include optimizing full-funnel campaigns, analyzing customer and financial metrics, designing experiments, forecasting performance, managing agencies and vendors, and partnering cross-functionally to drive scalable customer acquisition and revenue growth.

Lead go-to-market strategy and execution for Jane's AI-powered platform products, drive pricing and packaging, develop positioning and messaging, run cross-functional launches, translate customer insights into product direction, and represent the company at industry events to drive adoption and revenue.

Own and scale lifecycle marketing programs across Docker’s Container and AI products. Build email and in-product campaigns, automate PQL and renewal motions, validate audiences and usage signals, manage suppressions, perform QA, monitor launches, troubleshoot data issues, translate technical signals into messaging, and operationalize reporting. Partner with data, sales, renewals, design, and agency teams while sequencing priorities into a scalable lifecycle roadmap.

Lead product marketing strategy for Cents’ growing software product suite. Responsibilities include audience research, ideal customer profile definition, go-to-market planning, product positioning and messaging, launch management, sales and customer success enablement, and competitive intelligence. The role partners closely with the VP of Marketing and product team while building marketing systems and leading strategic initiatives.

Volunteer marketing strategist to research market fit and competitors, plan and execute integrated paid and social campaigns, optimize online presence and lead-nurturing, analyze campaign performance, and support content, product launches, and fundraising. Requires collaboration with team, weekly meetings, and minimum 4+ hours/week commitment.

Volunteer marketing specialist to research market fit and competitive landscape, support market-entry evaluation, run research and analytics, help optimize automation and lead-nurturing, assist campaign execution and content creation, and produce monthly KPI reports. Requires weekly standups and minimum 4 hours/week commitment.

Develop and execute product marketing strategies for semiconductor timing solutions. Partner with customers, sales, engineering, and marketing teams to identify opportunities, secure design wins, create technical and business collateral, deliver training, analyze markets and competitors, forecast revenue, and translate customer needs into product requirements. Responsibilities also include pricing, business planning, product lifecycle support, and customer engagement across data center, cloud, communications, consumer, and automotive markets.

Lead Patiently’s overall marketing strategy, brand positioning, go-to-market launches, demand generation, lifecycle programs, budgets, measurement, and team development. Drive growth across telehealth conditions and DTC, B2B, and B2B2C channels while partnering with Product, Sales, Design, Clinical, Compliance, Legal, and executive leadership. Establish scalable marketing processes, improve acquisition efficiency, and communicate performance and investment priorities to senior leadership.

Manage integrated omnichannel marketing campaigns from planning through execution, aligning channel tactics, deliverables, timelines, and partners. Own the integrated marketing calendar and campaign workflows in Asana, partnering with creative and marketing teams on messaging and launches. Coordinate campaign performance reviews, identify learnings, and inform future strategies. Track competitive activity across channels while supporting cohesive brand storytelling and measurable business growth.