Top Marketing Jobs in Buffalo, NY

The Content Marketing Manager will oversee content production for demand generation, crafting high-quality copy, managing contributors, and optimizing content performance across various channels.

The Senior ABX Manager will design and execute account-based marketing programs for strategic accounts, collaborating with sales to drive engagement and revenue.

Lead HopSkipDrive's full B2B marketing function, owning brand, demand generation, product marketing, RFPs, sales enablement, lifecycle/growth, and marketing operations. Build a revenue-focused, AI-enabled marketing organization accountable to pipeline, revenue, CAC and retention metrics; partner closely with Sales and Customer Success to drive expansion and measurable marketing-sourced revenue. Serve on the senior leadership team and report to the CEO.

The Sr. Director of Integrated Marketing at GoodRx leads cross-functional teams to drive go-to-market strategies and marketing campaigns, overseeing product launches, mentoring a marketing team, and ensuring effective campaign execution.

The Sr. B2B Growth Marketing Manager will develop B2B marketing strategies, execute demand generation programs, manage campaigns, and enhance lead generation across multiple channels for GoodRx, impacting revenue growth.

Develop and execute integrated, data-driven growth marketing campaigns to drive brand awareness, demand generation, and customer acquisition. Conduct market research and audience segmentation, create multi-channel content and promotions, support product launches and GTM messaging, use CRM and automation to run campaigns, measure KPIs and ROI, and collaborate cross-functionally to optimize marketing performance.

Lead global paid performance channels (search, social, mobile UA) to drive new user acquisition and ROI. Own strategy, testing, measurement, platform partnerships, and performance reporting; partner with Data Science and cross-functional teams to design experiments, scale playbooks, and surface insights to leadership.

Lead performance marketing for Paid Social, Display, and Video channels, managing a team and driving growth through data-driven strategies and creative testing.

Lead the Enterprise Builder ABM program end-to-end: named account strategy, ERI benchmarking, executive engagement, ABM execution, BDR coordination, and $20M pipeline accountability. Design targeted account programs, measure account progression and deal quality, manage an ~$800K program budget, present results to executive leadership, and align Sales, Product, and BDRs to drive pipeline ROI.

The Product Marketing Manager will execute go-to-market strategies, write product materials, assist in product development, and research user needs. They will become product experts and understand market trends.

Manage and optimize paid media campaigns to drive profitable app installs. Plan, execute, test, and scale acquisition channels (Google, Microsoft, Apple, paid social, CTV/TV), run incrementality and creative tests, model app economics, and deliver insights to improve efficiency and user growth.

Own and maintain lifecycle marketing systems: administer Hightouch reverse ETL, monitor syncs and pipeline health, triage martech issues, partner with engineering and marketing on implementations, document configurations, manage access and governance, support audience segmentation and QA, and identify automation opportunities while building solutions with AI.

The VP of Growth Marketing leads global demand generation strategy, manages a multi-disciplinary team, and optimizes pipeline growth through collaboration with Sales and Marketing teams.

Lead U.S. Public Sector marketing strategy and execution focused on federal accounts and partners. Build annual plans, run flagship programs (summits, events, webinars), coordinate FedRAMP-related go-to-market motions, align partner/distributor activities, ensure compliant external claims, measure pipeline and partner impact, and drive cross-functional stakeholder alignment to produce measurable business outcomes.

The Product Marketing Manager leads go-to-market execution by translating customer insights into messaging, coordinating with cross-functional teams, and supporting product launches.

Own positioning, messaging, and launch strategy for EveOS. Translate complex AI capabilities into buyer-relevant narratives for firm owners, managing attorneys, and operations leads. Feed customer and competitive insights into product and packaging decisions. Create core GTM assets (pitch, product story, demo narrative, website messaging), support analyst relations, and partner with Sales Enablement, PMMs, and Demand Gen to ensure consistent messaging across launches and collateral.

Lead GTM programs and sales enablement to drive pipeline and revenue. Build messaging, segmentation, pricing alignment, sales tools, partner materials, and enablement metrics while partnering cross-functionally with product, sales, and partnerships.

Gray Media offers a paid internship program for college students in various media-related fields, providing candidate training and potential career opportunities within the company.

The Content Creator leads a copywriting team to develop the brand voice and strategy for The Lucky Foundation, ensuring alignment with its mission. Responsibilities include team management, content quality control, and collaboration across departments.

Lead marketing systems, analytics, and attribution; own marketing tech stack and email programs; manage paid media and web/landing strategy; build internal tools and execute account-based programs; drive program management and operational excellence across marketing to align with revenue.

We are seeking Freelance Creative Marketing Translators & Transcreators to adapt marketing and entertainment content for diverse audiences in Poland, ensuring high-quality and culturally relevant translations.

Lead product marketing for Coinbase Prime & Markets institutional products (spot, derivatives, margin, execution). Own positioning, GTM launches, enablement, client communications, and cross-functional alignment to drive institutional adoption across regulated regions.

Lead product marketing for Coinbase Prediction Markets: research customer segments, develop growth and go-to-market strategies for events and feature launches, execute campaigns across channels, measure performance, and envision product-led uses of prediction markets.

Lead and optimize the parent and provider lifecycle journeys, manage referral programs, build tracking systems, and harness HubSpot for marketing automation.

Lead end-to-end go-to-market planning and execution for major product and feature launches. Drive NPI process improvements, create launch assets and executive communications, enable sales and CS, coordinate cross-functional stakeholders, and standardize launch frameworks to improve speed, quality, and adoption.