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Top Senior Marketing Jobs in Sacramento, CA
Software
Lead Joist’s full-stack marketing strategy across acquisition, brand, product marketing, lifecycle, and go-to-market. Own growth, revenue, retention, experimentation, measurement, budget allocation, and the launch of Joist+. Build and lead a high-performing marketing team while partnering with Product, Growth, Data, Support, and central Marketing. Drive measurable customer and revenue outcomes across web and mobile product-led growth channels.
Top Skills:
A/B TestingAi-Powered SearchAndroidAnswer Engine Optimization (Aeo)Attribution ModelingGenerative Engine Optimization (Geo)Geo-TestingiOSMarketing Mix Modeling (Mmm)SaaSWeb
Marketing Tech • Software • Automation
Plans and executes growth marketing programs that increase brand awareness, generate qualified leads, build sales pipeline, and drive customer expansion and retention. Manages SEO, paid advertising, email, social media, webinars, ABM, lifecycle campaigns, community building, lead nurturing, segmentation, lead scoring, marketing automation, attribution, and sales enablement. Partners with sales, customer success, account management, agencies, and creative teams while optimizing the marketing technology stack and applying AI to improve campaign efficiency.
Top Skills:
AbmAi ToolsCRMEmail MarketingGoogle AdsHubspotLinkedin AdsMarketing AttributionMarketing AutomationSeoSocial MediaWebinars
Machine Learning • Productivity • Sales • Software
Own the global partner marketing strategy and annual plan, develop joint campaigns with technology, channel, and SI partners, manage MDF and budgets, coordinate events and webinars, create co-branded content and enablement, adapt programs across North America and EMEA, and measure partner-sourced pipeline, revenue, and ROI.
Top Skills:
Agentic AiAllboundCRMCrossbeamImpartnerMarketing Automation PlatformsMarketoSalesforceZift
Cloud • Information Technology • Other • Productivity • Software
Lead co-marketing and alliance programs with strategic partners (AWS, Microsoft, Shopify, SAP). Translate partner GTM into joint demand-gen, messaging, MDF management, enablement materials, event/marketplace participation, and performance reporting to drive partner-sourced pipeline.
Top Skills:
AWSAws MarketplaceCRMIpaasIsv AccelerateMarketing AutomationMicrosoft AppsourceMicrosoft Co-SellMicrosoft Partner CenterNetSuiteSalesforceSAPSap PartneredgeShopify Partner Program
Agency • Marketing Tech
Own day-to-day strategic relationships for CPG clients across DTC, retail media, and Amazon ecosystems. Lead client calls, develop performance narratives, identify cross-channel growth opportunities, coordinate paid, SEO, content, influencer, and creative teams, and advise on channel mix and investment allocation. Support quarterly strategy, renewals, and service expansion while driving client retention, revenue growth, and team development.
Top Skills:
AmazonDtcIncrementality TestingInfluencer MarketingIrisMarketing Mix Modeling (Mmm)NovaOmnichannel MeasurementPower CircuitRetail MediaSeo
Healthtech • Other • Telehealth
Lead BetterHelp’s organic brand and distribution strategy across social, creators, partnerships, community, long-form content, PR amplification, and emerging channels. Build audience-first channel strategies, creator relationships, cultural activations, international distribution, measurement frameworks, compliance systems, and AI-assisted workflows. Manage and mentor a growing team, budgets, agencies, and partners while connecting organic, earned, and paid distribution to expand brand relevance and reach.
Top Skills:
AeoInstagramLinkedInSeoTiktokYoutube
Artificial Intelligence • Information Technology • Machine Learning
Build and manage Krisp’s global partner marketing program across distributors, BPOs, CCaaS platforms, CX providers, and system integrators. Develop partner positioning, co-marketing campaigns, enablement materials, events, customer stories, and brand governance programs. Secure partner funding, coordinate CRM attribution and reporting, and generate measurable partner-sourced and partner-influenced pipeline. Collaborate across Partnerships, Sales, Product Marketing, Communications, and Revenue Operations while scaling programs globally.
Top Skills:
Abm PlatformsAi-Powered Marketing ToolsCRMHubspotPartner Marketing Tools
Healthtech
Develop and execute regional and account-based marketing strategies across the Americas to drive customer engagement, pipeline growth, and commercial impact. Localize global campaigns, partner with sales leadership, lead integrated campaigns across digital, content, events, and sales enablement, support key customer events, provide market insights, and measure campaign effectiveness using engagement and pipeline metrics. The role requires extensive B2B marketing experience in the life sciences sector and operates within a global, matrixed environment.
Healthtech • Biotech • Pharmaceutical • Manufacturing
Lead global strategic marketing for new product innovation and pipeline commercialization in aesthetics and reconstruction. Generate insights, define early commercialization strategy (positioning, pricing, evidence needs), drive launch readiness and market shaping, lead cross-functional governance, and build enterprise marketing capabilities and thought leadership to translate early-stage innovations into clinically credible, compliant, and commercially viable offerings.
Information Technology • Software
Own product marketing for Tempo’s Atlassian Marketplace suite and connect multiple products to its flagship platform and Strategic Portfolio Management narrative. Develop multi-product messaging, persona and industry positioning, pricing and packaging support, PLG go-to-market programs, launch frameworks, sales enablement, competitive materials, and growth campaigns. Partner with Product, Finance, Growth, and Partner Marketing, conduct customer research, influence roadmaps, and use AI tools to improve research and content workflows.
Top Skills:
Ai ToolsAtlassian MarketplaceB2B SaasJIRAProduct-Led Growth (Plg)
Artificial Intelligence • Marketing Tech • Software • SEO
Lead 0->1 B2B growth by designing scrappy, data-driven distribution plays and high-velocity experiments across acquisition, activation, and retention. Own the AEO narrative, run creative growth hacks (benchmarking tools, scraping, competitor analysis), operationalize founder-led thought leadership, build the growth tooling stack, and measure attribution to drive lead quality and conversions.
Top Skills:
Answer Engine Optimization (Aeo)Claude CodeGoogle Performance Max (Pmax)Growth Automation ToolsLarge Language Models (Llms)LinkedInWeb Scraping
Healthtech • Social Impact
Develops, edits, and proofreads compelling content for print and digital communications across Shriners Children's and Shriners International. Writes features, educational materials, collateral, newsletters, speeches, and scripts; conducts research and interviews; manages complex projects through approvals and production; and coordinates with designers and stakeholders. Provides strategic messaging input, identifies story opportunities, maintains editorial and brand standards, and supports cross-departmental communications while managing multiple priorities independently.
Top Skills:
Ms Office Suite
New
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Information Technology • Consulting • Cybersecurity • Defense
Lead regional field marketing strategy and execution across digital campaigns, email, events, webinars, partner channels, and ABM programs. Partner with Sales to generate qualified leads, pipeline, and revenue. Manage agencies, vendors, event partners, budgets, CRM and marketing automation workflows, while measuring campaign ROI, attribution, conversion, and pipeline contribution. Conduct market analysis and provide performance reporting to optimize regional initiatives.
Top Skills:
CRMHubspotMarketing AutomationMarketoPardotSalesforce
Information Technology • Insurance • Professional Services • Social Impact
The Partner Marketing Lead will develop and execute partnership marketing strategies and integrated campaigns for Bright Harbor, focusing on disaster recovery and collaborating with various stakeholders to create impactful narratives.
Top Skills:
BrandingContent MarketingMarketing Campaigns
AdTech
Own and grow enterprise affiliate marketing client portfolios through strategy, partner recruitment, campaign execution, reporting, forecasting, network management, and cross-channel growth initiatives. Lead client communications, paid placement campaigns, network migrations, process improvements, training, pitches, and executive reporting while testing new platforms, strategies, automation, and AI-enabled tools.
Top Skills:
Ai-Enabled ToolsAwinCjImpactMarketing AutomationPartnerizePepperjamReporting Tools
Artificial Intelligence • Software
Leads SandboxAQ’s global marketing events and thought-leadership program, overseeing approximately 40 annual virtual and in-person events. Responsibilities include developing event strategy, managing vendors and logistics, owning budgets and infrastructure, generating and measuring leads and pipeline through Salesforce and Marketo, reporting performance, and coordinating with Sales, executives, marketing teams, agencies, and external partners. The role also manages event materials, shipping, swag, inventory, and scalable processes.
Top Skills:
JIRAMarketoSalesforce
Information Technology • Professional Services • Consulting
Own end-to-end demand generation through content strategy, editorial planning, newsletters, webinars, executive thought leadership, earned media, lifecycle marketing, and brand building. Create and repurpose content across channels, manage HubSpot nurture programs, measure performance, support acquired brands, and build community relationships. The role partners with sales, executives, subject matter experts, and accessibility resources while developing scalable marketing systems for complex, regulated B2B audiences.
Top Skills:
Adobe SuiteAeoCanvaClaudeClayClickupGoogle AnalyticsHubspotHubspot AiLinkedInMarketing AutomationSeo
Legal Tech • Database
Build and manage Braze-based lifecycle marketing journeys across the client case lifecycle. Configure segments, triggers, data feeds, and multichannel communications; coordinate with data, engineering, compliance, and analytics teams; conduct QA and compliance reviews; monitor retention, NPS, referrals, and campaign performance; and optimize engagement programs at scale.
Top Skills:
BrazeEmailPush NotificationsSalesforceSms
Big Data • Fintech • Information Technology • Insurance • Software
The Senior Product Marketing Manager owns platform messaging, leads product launches, collaborates on sales enablement, and conducts market research using AI tools to enhance performance and outcomes.
Top Skills:
AIB2B SaasCompetitive IntelligenceMarket ResearchSales Enablement
Artificial Intelligence • Cloud • Sales • Security • Software • Cybersecurity • Data Privacy
The Senior Marketing Specialist will lead marketing strategies and campaigns with technology partners, creating joint value propositions and demand generation initiatives to enhance market growth and drive awareness.
Top Skills:
AISaaS
Healthtech • Professional Services • Pharmaceutical • Telehealth
Plans, executes, and optimizes integrated marketing campaigns supporting oncology network and partner practice growth. Manages paid traditional and digital media, marketing collateral, sales enablement materials, website content, and HubSpot email automation campaigns. Analyzes campaign performance, manages vendors and agencies, maintains brand standards, and coordinates multiple projects, budgets, timelines, and stakeholders. The role requires strong copywriting, project management, digital marketing, and healthcare marketing expertise.
Top Skills:
Google AdsHubspot Marketing HubExcelMicrosoft PowerpointMicrosoft WordWebsite Content Management Systems (Cms)
Digital Media • Fintech • Information Technology • Machine Learning • Financial Services • Cybersecurity • Automation
Own and support product marketing strategy for the Home Equity business. Responsibilities include analyzing market, customer, and competitive insights; shaping positioning and messaging; managing the marketing calendar; supporting product launches; developing creative briefs; executing multichannel lifecycle campaigns; exploring partnerships and media opportunities; and monitoring campaign performance to identify growth and optimization opportunities.
Software
Own marketing operations infrastructure across HubSpot, CRM architecture, marketing automation, attribution, reporting, SEO, integrations, and martech evaluation. Optimize full-funnel conversion, lead scoring, lifecycle management, marketing-to-sales handoffs, and campaign performance across sales-led and product-led growth motions. Build dashboards, workflows, documentation, and AI-driven automations while partnering with sales, marketing, creative, development, and revenue operations teams.
Top Skills:
6SenseAIAsanaClaude McpCSSDecibel By MedalliaDemandbaseGongGoogle AdsGoogle AnalyticsGoogle Search ConsoleHotjarHTMLHubspotHubspot AiLinkedInLlmsMetaRollworksSlackTiktokTwilioWalnut
Social Impact
Lead strategy and execution for GoFundMe's flagship conference and 40+ field events to drive pipeline, retention, and brand. Build the events function, manage budget and vendors, measure ROI, align cross-functionally with Sales/Customer Success/Product, and manage a team to scale experiential programs.
Top Skills:
ClickupMetaviewSalesforceSwoogo
Software
Leads marketing strategy translation into priorities, operating plans, measurable outcomes, and execution rhythms. Drives planning, forecasting, pipeline pacing, budgeting, resource discussions, executive reviews, and cross-functional coordination. Builds operating frameworks and analyzes performance to identify trade-offs and improve growth. Partners with Marketing Operations, Analytics, Finance, Sales Operations, Product, and regional teams while facilitating decisions, accountability, and process improvements.
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