Founded in 2017, Garu is a rapidly growing SaaS company providing an all-in-one business management platform for digital marketers. With over 10,000 users worldwide and a 125% year-over-year growth rate, we're revolutionizing how marketing professionals manage their operations. As we expand our market presence, we're seeking a talented Digital Marketing Manager to drive our growth initiatives.
Position Overview:Lead Garu's digital marketing strategy, focusing on acquiring new users while nurturing our existing customer base within the digital marketing community. You'll work directly with the CMO and product team to showcase our platform's value to marketing professionals worldwide.
Key Responsibilities:Develop and execute marketing strategies targeting digital marketing agencies, freelancers, and in-house marketing teams
Manage our content marketing program, including case studies, whitepapers, and thought leadership content
Lead demand generation campaigns across multiple channels
Create and optimize marketing automation workflows
Oversee our community engagement strategy and user advocacy program
Analyze marketing metrics and optimize campaigns for user acquisition
Collaborate with product teams to communicate new feature releases
5+ years of B2B SaaS marketing experience
Proven track record marketing to marketing professionals
Deep understanding of marketing automation platforms
Experience with product-led growth strategies
Strong analytical and data interpretation skills
Bachelor's degree in Marketing, Business, or related field
HubSpot and Salesforce experience preferred
Competitive base salary ($90,000-$130,000)
Equity package
Performance bonuses
Comprehensive health, dental, and vision coverage
Unlimited PTO
401(k) with 4% match
Home office setup allowance ($2,500)
Professional development budget ($5,000/year)
Free Garu platform access
Monthly wellness stipend ($150)
Fast-paced, innovative environment
Regular team building events
Quarterly hackathons
Emphasis on work-life balance
Strong focus on professional growth
Remote-first mindset
Skills Required
- 5+ years of B2B SaaS marketing experience
- Proven track record marketing to marketing professionals
- Deep understanding of marketing automation platforms
- Experience with product-led growth strategies
- Strong analytical and data interpretation skills
- Bachelor’s degree in Marketing, Business, or a related field
- HubSpot experience
- Salesforce experience
What We Do
Garu is a rapidly growing software-as-a-service company that develops an all-in-one business management platform for digital marketers. Its product appears designed to consolidate and streamline the operational needs of digital marketing professionals within a single system, positioning the company at the intersection of marketing technology, business software, and productivity tools for teams managing digital campaigns and related workflows and day-to-day operations.
