Top Senior Marketing Jobs in Sacramento, CA

Develop and execute marketing strategy for Databricks’ venture-backed startup segment. Own positioning, messaging, content, demand generation, account-based, partner, developer, and field programs that drive pipeline, adoption, consumption, and revenue. Build relationships with venture firms, accelerators, founders, developers, customers, and strategic partners. Improve product-led conversion from trials and technical evaluations to committed production spend, while enabling sales teams and strengthening technical credibility through content, communities, and events.

Manages the B2B marketing technology stack, including Pardot, Salesforce, GA4, 6sense, ZoomInfo, Webflow, and DataGroomr. Responsibilities include platform administration, automation, lead scoring, integrations, data hygiene, attribution tracking, privacy compliance, segmentation, reporting audits, vendor governance, and troubleshooting sync issues. The role also evaluates and operationalizes AI-powered marketing workflows, documents processes, and serves as the primary systems expert for cross-functional teams.

Leads integrated full-funnel marketing strategies for B2B clients, including positioning, ICP definition, go-to-market planning, demand generation, campaign integration, SEO, AEO, and AI-driven discovery. Owns client strategy, workshops, performance measurement, conversion optimization, and executive reporting. Collaborates with SEO, paid media, content, product, development, and project teams to connect marketing activity with pipeline, MQL, CAC, ROAS, and broader business outcomes.

Drive profitable acquisition and growth of paid subscribers through paid advertising, channel and creative testing, conversion optimization, experimentation, and subscription economics analysis. The role owns marketing campaigns end to end, partners with Product and Engineering on funnels and instrumentation, and scales subscription programs using aggregate measurement and privacy-respecting advertising practices.

Manage scalable global demand-generation programs that translate product launches and campaign themes into regional execution. Responsibilities include developing integrated playbooks, launching webinars, direct mail, virtual summits, and meeting-maker initiatives, creating event-in-a-box frameworks, supporting customer expansion, and standardizing campaign reporting. The role partners with Product Marketing, Field Marketing, Digital, Sales, and BDR teams to improve pipeline attribution, conversion, and whitespace penetration.

Develop positioning and messaging for NetBrain’s network automation platform, create sales and customer-facing marketing assets, support product launches and go-to-market plans, maintain competitive differentiation, and gather market feedback. Partner with Product, Sales, Engineering, GTM Enablement, and Analyst Relations to translate technical capabilities into compelling buyer and seller content.

Own Nebius’s enterprise product marketing narrative, positioning, messaging, customer journey, and go-to-market programs for AI cloud infrastructure. Develop enterprise content, competitive positioning, sales and partner enablement, ROI/TCO tools, and account-based programs supporting lengthy buying cycles. Translate complex AI infrastructure concepts for technical and executive audiences, measure pipeline and win-rate impact, support communications and analyst relations, and bring customer insights into product and messaging strategy.

Lead omnichannel demand generation to produce large volumes of first-party intent from SDR Leaders, RevOps, and Demand Gen. Use AI-first tools and programmatic channels (content, ads, events, SEO) to drive scored signals, measure incrementality, pilot the product, and collaborate with sales. Accept co-founder equity-first compensation; West Coast proximity preferred.

Leads paid advertising strategy and execution for high-value ecommerce accounts across multiple ad channels. Responsibilities include campaign planning, optimization, QA, budget pacing, attribution and measurement analysis, reporting, client communication, testing roadmaps, and strategic recommendations. The role also mentors junior team members, supports new business appraisals, integrates AI and Nova tools, manages performance risks, and drives cross-channel growth initiatives.

Leads paid advertising strategy and execution for high-value B2B accounts across multiple ad channels. Responsibilities include campaign optimization, budget pacing, quality assurance, measurement and attribution analysis, testing roadmaps, client communication, risk escalation, strategic recommendations, and mentoring junior talent. The role also supports new business appraisals, improves workflows using AI and Nova, and drives cross-channel performance aligned with broader client business goals.

Lead the global revenue marketing strategy for a B2B SaaS company, integrating demand generation, ABM, digital, web, lifecycle, events, partner marketing, and growth programs. Build and lead a global marketing organization, generate predictable pipeline, accelerate acquisition and conversion, optimize campaigns through experimentation, and partner with Sales, Customer Success, Product, Communications, and Marketing Operations to drive measurable commercial results.

Lead paid acquisition strategy across complex, multichannel client programs, owning budgets, targeting, creative testing, forecasting, and optimization. Audit measurement, model payback, LTV, CAC, and ROI, and translate data into client decisions. Partner with CRO, analytics, engineering, lifecycle, and creative teams to deliver integrated programs. Influence executive stakeholders, identify account expansion opportunities, support business development, coach junior strategists, and build scalable AI-assisted workflows and brand-specific AI agents.

Leads paid advertising strategy and execution for high-value client accounts across multiple digital channels. Responsibilities include campaign optimization, budget pacing, quality assurance, measurement and attribution analysis, testing roadmaps, client communication, strategic recommendations, and mentoring junior team members. The role also supports new business appraisals and uses AI and proprietary Nova tools to improve marketing workflows and account performance.

Manage integrated B2B marketing campaigns, corporate events, tradeshows, partner marketing, social media, email, website, and advertising initiatives. Use Pardot and Salesforce to build campaigns, manage leads, analyze performance, track ROI, and maintain dashboards. Collaborate with sales, corporate marketing, technology partners, and internal stakeholders to support lead generation, revenue growth, brand awareness, and go-to-market programs.

Develop and optimize paid advertising strategies for consumer packaged goods clients, using marketing performance data to drive revenue and brand growth. The role involves managing paid media initiatives, analyzing results, improving campaign effectiveness, and delivering strategic client support. It is a remote, hybrid, or in-office contract position with the potential to convert to full-time employment within 30–90 days.

Leads paid advertising strategy and execution for high-value client accounts, including campaign optimization, budget pacing, QA, measurement, reporting, testing roadmaps, and client communication. Develops proactive performance recommendations using attribution, incrementality, contribution analysis, marketing data, AI tools, and Nova. Serves as a strategic leader, manages client conversations, supports new business appraisals, and mentors junior team members.

Develop and execute integrated B2B content strategies across the customer lifecycle. Create research-driven thought leadership on AI, human insight, and emerging technologies; produce content across reports, articles, executive communications, customer stories, campaigns, webinars, and sales materials. Collaborate with cross-functional teams, executives, customers, analysts, agencies, and research partners. Translate complex technical concepts into compelling narratives, use AI-assisted workflows, and optimize content based on performance data.

Leads marketing operations strategy and execution, including lifecycle management, lead scoring, routing, marketing technology, attribution, campaign tracking, reporting, data enrichment, privacy, and compliance. Partners with Sales Operations, Revenue, Data, Legal, and Marketing teams to optimize funnel performance, improve data quality, implement tools, and deliver actionable pipeline and ROI insights.

Own technical product marketing for Bloomreach’s APIs, integrations, and agentic AI platform. Translate platform capabilities into positioning, use cases, partner launch strategies, customer storylines, sales enablement, and go-to-market materials. Collaborate with Product, Engineering, Solutions Engineering, partners, sales, and technical buyers. Define launch metrics, coordinate milestones, communicate product value, and evaluate post-launch results.

Lead search-focused performance marketing and user acquisition across Apple Search Ads and Google ecosystems. Own campaign strategy, optimization, budgeting, forecasting, experimentation, creative A/B testing, and full-funnel growth across search, YouTube, and Performance Max. Analyze CPI, CPA, ROAS, LTV, retention, attribution, and user behavior while partnering with creative and analytics teams. Use AI to improve workflows and marketing effectiveness.

Own Vanta’s AI product marketing strategy, including narrative, positioning, messaging, roadmap alignment, launches, event content, customer and analyst communications, and sales and customer-success enablement. Partner closely with Product and Engineering to translate technical AI capabilities into compelling, accurate market stories, influence roadmap decisions, and drive adoption. Lead keynote-level narratives, customer testimonials, objection handling, launch measurement, and scalable go-to-market processes.

Owns analyst and consultant relations, industry PR, named-account marketing, product positioning, marketing technology, and performance measurement for a relationship-driven fintech business. The role manages executive communications, customer advocacy, events activation, agency partners, budget, and the Events Manager. It also integrates AI into marketing strategy and workflows while partnering closely with Sales, Product, Client Partnership, and executive leadership.

Freelance SME to review, validate, and refine a four-course Coursera specialization on marketing measurement and experimentation. Responsibilities include outline and script reviews, on-platform QA in Coursera staging, ensuring Meta-product accuracy, verifying experiment setups, drafting copy, and optionally creating screencasts. Project capped at ~80 hours and requires hands-on Meta platform access.

Leads commercialization and product marketing for pricing, profitability, and transaction-enablement products. Develops positioning, messaging, go-to-market strategies, launch plans, customer communications, and sales enablement. Conducts customer and competitive research, analyzes adoption and performance data, defines success metrics, and recommends optimization strategies. Partners with Product, Pricing, Sales, Analytics, and Customer Success teams to increase customer engagement, product adoption, and revenue growth.

Own retention and lifecycle marketing across email, SMS, on-site personalization, retargeting, loyalty, referrals, and customer experience touchpoints. Lead strategy, execution, testing, segmentation, triggered communications, personalization, and cross-functional launches. Partner with data, platform, creative, brand, and customer experience teams to improve list growth, conversion, churn, lifetime value, acquisition, and repeat revenue.