Top Senior Data & Analytics Jobs in Rochester, NY

Analyze marketing performance and ROI across markets, identify expansion opportunities, evaluate market saturation and competition, and support investment decisions. The role requires advanced SQL, funnel analysis, dashboard development, multi-source data integration, statistical reasoning, and clear communication of recommendations to marketing and leadership. The analyst will also use AI tools such as Claude and partner with data engineering to improve data quality and decision support.

Design, build, and maintain Power BI dashboards and data models using Snowflake and other cloud sources. Collaborate with data engineers/ETL teams, gather stakeholder requirements, implement DAX and Power Query transformations, ensure data governance and performance, and deliver analytics within Agile processes.

Leads marketing and loyalty analytics strategy, measurement frameworks, forecasting, experimentation, campaign reporting, retention analysis, churn modeling, and segmentation. Partners with Marketing and Finance to establish performance goals and translate complex data into actionable recommendations. Automates reporting using analytics platforms, marketing automation tools, experimentation methods, and AI-enabled workflows while identifying opportunities to grow and retain high-value consumers.

Owns B2B and B2C funnel, enrollment, revenue, and marketing performance reporting. Builds executive and Board dashboards, analyzes CAC, LTV, retention, conversion, spend efficiency, and ROI, and reconciles marketing activity with financial results. Maintains KPI definitions and reporting governance while partnering with Marketing, Finance, FP&A, Sales Operations, and Data teams. Supports strategic planning, diligence requests, and actionable business recommendations through accurate, cross-functional analytics.

The Senior Growth Analyst partners with product, growth, and go-to-market teams to define objectives, monitor marketplace metrics, identify opportunities, and measure initiative impact. Responsibilities include building and maintaining dashboards, conducting SQL-based investigations, sizing opportunities, supporting trusted experiments, analyzing trends, and translating insights into execution direction. The role is remote-first with occasional onsite meetings in San Francisco.

Lead insurance risk analytics engagements for property and casualty carriers. Responsibilities include product demonstrations, regulatory filing guidance, pilot and proof-of-concept design, loss ratio and model validation analysis, client project management, discovery sessions, and translating insights for actuarial, underwriting, and executive audiences. The role also develops AI-assisted workflows and provides customer feedback to product teams.

Build and deliver Azure and Microsoft Fabric data solutions for clients. Responsibilities include developing data pipelines with Azure Databricks, Data Factory, Synapse Analytics, and Fabric; writing SQL, Python, and PySpark; supporting data integration, testing, deployments, troubleshooting, CI/CD, and infrastructure management. The role involves consulting with client stakeholders, collaborating with architects and developers, and delivering modern data platforms and reporting solutions.

Lead and scale companywide analytics for a DTC marketing business: own marketing measurement, financial forecasting, retention/LTV modeling, data architecture, reporting, and the analytics team. Set analytics strategy, oversee data engineering roadmap, build dashboards, apply statistical and ML methods, and translate insights into executive-level decisions.

Configure and implement Informatica IDMC MDM solutions across customer, product, and supplier domains. Responsibilities include data modeling, match and merge logic, survivorship, golden records, hierarchies, data quality, governance, stewardship workflows, user access, testing, deployment, documentation, and production support. The role collaborates with business, governance, integration, and data engineering teams to deliver trusted enterprise master data.

Analyzes paid media performance across the full funnel, connecting spend and platform metrics to applications, enrollment, student lifetime value, and ROAS. Builds attribution frameworks, Databricks data pipelines, Power BI dashboards, semantic models, and advanced DAX reporting. Supports marketing mix modeling, experimentation, web analytics data quality, forecasting, governance, and workflow automation. Translates complex analytics into strategic recommendations for executive and cross-functional stakeholders.