Top Senior Marketing Jobs in Richmond, VA

Own client acquisition performance across Meta advertising, strategy, direct-response copy, creative testing, tracking, funnel execution, and client communication. Manage multiple accounts, optimize campaigns for appointments and cost targets, develop testing strategies, troubleshoot pixels and automations, lead performance calls, and support retention through strategic recommendations and accountable execution.

Owns client performance across Meta advertising, account strategy, direct-response copy, creative testing, tracking, funnel execution, and client communication. Manages budgets, campaigns, audiences, and acquisition metrics while developing testing strategies and diagnosing performance issues. Leads client calls, reporting, retention efforts, and technical integrations involving pixels, Calendly, Zapier, and lead-routing workflows.

Own client performance across Meta advertising, account strategy, direct-response copywriting, creative testing, client communication, tracking, and funnel execution. Manage multiple accounts toward appointment and acquisition targets, lead performance calls, develop testing strategies, troubleshoot pixels and automations, and collaborate on video sales letter creative. Use data to diagnose funnel issues, improve campaign results, and support client retention.

Own client performance across Meta advertising, paid media strategy, direct-response copywriting, video sales letter scripting, creative testing, tracking, funnel execution, and client communication. Manage multiple accounts toward cost-per-appointment and other acquisition targets, lead performance calls, diagnose funnel issues, configure pixels and automations, and support client retention. The role requires hands-on ownership of campaigns, messaging, analytics, and technical integrations.

Own client accounts and performance across Meta advertising, strategy, direct-response copy, video sales letter scripting, creative testing, tracking, funnel execution, and client communication. Manage campaigns toward appointment and acquisition targets, diagnose performance issues, coordinate creative direction, configure marketing automation workflows, and support client retention through strategic reporting and recommendations.

Own client performance across Meta advertising, strategy, direct-response copy, creative testing, funnel tracking, and client communication. Manage multiple accounts, optimize campaigns toward appointment and acquisition targets, lead client calls, develop testing strategies, troubleshoot pixels and automations, and use performance data to improve results, retention, and referrals.

Lead global paid performance channels (search, social, mobile UA) to drive new user acquisition and ROI. Own strategy, testing, measurement, platform partnerships, and performance reporting; partner with Data Science and cross-functional teams to design experiments, scale playbooks, and surface insights to leadership.

Leads Wayvia’s marketing function, including demand generation, market positioning, product marketing, brand communications, agency partnerships, budget management, and customer community development. Owns marketing-sourced pipeline and strategy, partners with Sales and Product, leads a multifunctional team, and builds AI-enabled marketing operations.

Own client accounts from strategy through execution, managing Meta lead-generation campaigns, budgets, targeting, creative testing, tracking, and optimization. Lead bi-weekly client calls, deliver performance reports, translate campaign data into recommendations, troubleshoot pixels and integrations, and support client retention through proactive account management and performance improvement.

Develop and execute marketing strategy for RapidFort’s U.S. public-sector business. Build campaigns, messaging, content, account-based marketing programs, events, partner initiatives, and thought-leadership opportunities targeting federal agencies and government ecosystems. Collaborate with sales, partnerships, and public-sector leadership to communicate cybersecurity, DevSecOps, software supply chain, and cloud-native capabilities. Track campaign performance, pipeline contribution, engagement, and ROI while aligning programs with government buying cycles and sales priorities.

Own RapidFort’s channel and partner marketing strategy, developing joint go-to-market campaigns with VARs, resellers, distributors, systems integrators, cloud partners, and technology alliances. Generate partner-sourced and partner-influenced pipeline through ABM, events, content, webinars, and enablement. Manage MDF investments, measure campaign and event ROI, create repeatable partner playbooks, and collaborate with Sales, Partnerships, Product, Engineering, and Public Sector teams on cybersecurity and federal-market programs.

Leads Solink’s product and customer marketing functions, owning positioning, category strategy, product launches, competitive intelligence, sales enablement, analyst relations, customer advocacy, references, and expansion programs. Builds scalable marketing processes and teams, partners with Product, Sales, Demand Generation, Customer Success, and RevOps, and communicates strategy to executive and board-level audiences. Success includes stronger differentiation, launch adoption, competitive win rates, analyst credibility, customer advocacy, retention, and expansion revenue.

The Senior ABX Manager will design and execute account-based marketing programs for strategic accounts, collaborating with sales to drive engagement and revenue.

Lead strategy, planning, and execution for Connected TV, audio, OOH, and direct mail/gifting. Build programmatic audio and CTV programs, manage media/vendor relationships, design incrementality tests and measurement frameworks, partner with Creative and Analytics to align channels with pipeline goals, and scale offline, upper-funnel programs within an ABM and performance-marketing context.

Own digital marketing strategy and the customer journey across paid media, SEO, local search, campaigns, websites, landing pages, conversion optimization, and reputation management. Manage agencies, vendors, budgets, timelines, and performance metrics including CPL and CAC. Translate business priorities into digital requirements, oversee web and campaign execution, analyze results, and drive continuous improvement while coordinating internal stakeholders and external partners.

Lead Amazon performance marketing strategy and execution, manage Sponsored Ads and DSP, collaborate with agencies and cross-functional teams, optimize campaigns and budgets, analyze performance with AMC/analytics, and measure commercial impact to drive ROAS and customer acquisition.

The Director of Communications oversees communication strategies, manages a team, develops goals, evaluates media efforts, and serves as a media liaison for the university.

Owns go-to-market strategy for BILL’s partner integrations, APIs, developer ecosystem, and embedded-finance offerings. Responsibilities include audience research, product positioning, competitive analysis, roadmap influence, launches, developer marketing, pricing and packaging input, sales enablement, win/loss analysis, and partner-channel collaboration. The role drives commercial outcomes across developer, technical buyer, finance buyer, and partner audiences.

Owns B2B client accounts while designing, building, deploying, and optimizing marketing automation campaigns. The role requires advanced Oracle Eloqua and HubSpot expertise, including nurture programs, workflows, segmentation, lead scoring, CRM synchronization, reporting, and email or landing-page development. The specialist manages client timelines, stakeholders, compliance reviews, deliverables, and performance recommendations while applying knowledge of ABM, RevOps, deliverability, privacy regulations, and relational data structures.

Own go-to-market and product marketing for GoDaddy’s financial services offerings, including capital, instant payouts, business banking, debit cards, and insurance. Develop positioning, pricing, packaging, lifecycle campaigns, audience segments, experiments, customer research, and launch strategies. Partner with product, sales, and partner teams to drive adoption, engagement, cross-sell opportunities, and revenue growth among small business customers.

Develops technical marketing collateral, demos, labs, runbooks, certification materials, and competitive comparisons for cloud network security products. Partners with engineering, product management, sales enablement, training providers, cloud vendors, and customers to validate pre-release capabilities and prepare them for market launch. Provides technical expertise across cloud infrastructure, networking, zero trust, Kubernetes security, IDS/IPS, and automation while influencing product roadmaps through field feedback and evidence-based recommendations.

Execute partner marketing campaigns, programs, webinars, digital initiatives, and industry events. Coordinate sponsorship fulfillment, partner communications, content, logistics, and cross-functional delivery. Manage campaign assets, reporting, and performance analysis while recommending improvements. Support email, landing page, social, public relations, and web content activities. The role requires strong project management, communication, marketing analytics, and familiarity with marketing technology, with limited travel and hybrid expectations for Chicago-based employees.

Own CertifyOS’s brand identity, content strategy, editorial calendar, owned media channels, events, employer brand, and corporate communications. Develop thought leadership, manage LinkedIn, newsletters, podcasts, and executive ghostwriting, while building scalable content operations and measuring channel performance. Partner cross-functionally to strengthen market positioning, support pipeline generation, attract talent, and establish CertifyOS as an industry authority.

Own Feathery’s product positioning, messaging, go-to-market strategy, product launches, sales enablement, competitive intelligence, and customer research. Translate complex workflow automation capabilities into compelling narratives for enterprise buyers in insurance and wealth management. Collaborate with Product, Sales, Customer Success, and Leadership to develop marketing assets, inform roadmap priorities, strengthen differentiation, and accelerate adoption.

Own the voice agent go-to-market: define category narrative, drive developer adoption to enterprise deployment, lead product launches, craft positioning and battlecards, enable sales with collateral and proof points, collaborate on market and competitive intelligence, produce developer-facing content, and build repeatable AI-assisted PMM workflows.