Top Remote Marketing Jobs in Santa Cruz, CA

Support Brand, Marketing Strategy, and Communications operations by coordinating cross-functional project execution, maintaining digital asset library, ensuring brand consistency, managing budgeting/contracts/POs/SOWs, handling vendor onboarding and event/logistics needs, and providing program management support to streamline workflows.

Own the experimentation roadmap for digital channels: design, run, and analyze A/B and multivariate tests; analyze acquisition performance; partner with MarTech and Engineering for tracking and integrations; build dashboards and reports; manage website content updates and resolve MarTech tool issues (Contentful, Optimizely).

Manage and optimize lifecycle email programs across multiple client accounts: segmentation, automation, deliverability, A/B testing, performance tracking, and collaboration with writers and designers to drive conversions and revenue.

Manage multi-client paid and integrated digital campaigns: set channel strategy and budgets, build and optimize campaigns on Google, Meta and LinkedIn, collaborate with content/SEO, report performance to clients, and recommend budget reallocations based on data.

Lead performance marketing for enterprise clients: define campaign structures, manage >$500k/month ad spend across major platforms, interface with clients, hire and manage marketers, and translate marketing processes into product requirements while analyzing data with statistical methods.

Lead planning, execution, and optimization of digital marketing campaigns (paid media, SEO, CRO). Manage Meta and Google Ads, monitor performance via GA4 and GTM, maintain WordPress and CRM/marketing automation, coordinate content and stakeholders, produce performance reports, and support a remote marketing team to drive continuous improvement.

Create and manage content across blogs, websites, email, social and landing pages; optimize for SEO; publish via WordPress/CMS; run social scheduling; analyze performance with Google Analytics; support digital campaigns; maintain content calendar and collaborate with stakeholders to turn technical concepts into audience-focused content.

Create and iterate branded paid social static and motion assets that drive growth. Own concept-to-production pipeline, use data and channel insights to inform creative, build scalable workflows, and employ AI tools responsibly. Collaborate with performance marketing and help mentor future contributors.

Develop and execute North America channel marketing programs with sales, product marketing, and partners. Manage campaigns, budgets, partner resources, events, creative deliverables, and measure program effectiveness to drive channel engagement and revenue.

Own positioning and go-to-market narrative for Backblaze B2 platform. Conduct customer research and competitive analysis, build sales enablement (talk tracks, battle cards), align platform and AI messaging, partner with sales and demand gen, and deliver a core messaging framework within 90 days.

Lead operational strategy for partner marketing programs, building scalable processes, AI-driven automation, and reporting to drive partner-sourced revenue. Manage MDF/payment workflows, budget operations, partner data models, dashboards, and cross-functional execution with Marketing, IT, Finance, Legal, and leadership.

Lead product marketing for HPE OpsRamp observability: define positioning and GTM, create high-conversion content, enable sales, run competitive and market research, drive thought leadership and customer advocacy to grow pipeline and influence product roadmap.

Manage day-to-day paid social and display campaigns, support affiliate operations, develop creative and landing page strategies, analyze campaign and creative performance, and collaborate cross-functionally to drive new customer growth and efficiency.

Lead go-to-market strategy and execution for Alteryx in financial services by developing messaging, industry-specific content, campaigns, and sales enablement assets. Partner with Sales, Demand Gen, Product Marketing, and RevOps to drive pipeline, adoption, and reusable solutions across banking, capital markets, wealth management, and insurance.

Lead and scale the marketing organization to drive payer adoption, patient demand, and brand positioning. Own brand, product marketing, commercial enablement, analytics, and marketing operations. Translate clinical outcomes and value-based care data into compelling narratives for health plans, build measurement systems, and partner cross-functionally to accelerate enterprise growth.

Create and deliver developer-focused technical content and workshops that teach CUDA and NVIDIA GPU technologies. Evaluate new CUDA features, produce tutorials and blog posts, capture developer feedback to inform product decisions, and collaborate across product, engineering, and marketing teams to drive developer adoption.

Lead segment strategy, validation, and GTM for priority audiences. Design experiments to prove product-market fit by segment, translate insights into positioning and playbooks, and enable cross-functional teams to execute growth and retention initiatives.

Lead and build Kindred's lifecycle marketing function: design omni-channel member journeys (email, SMS, push, in-app, emerging channels), launch and optimize high-volume campaigns, partner cross-functionally to align product and brand, develop data-driven personalization and experimentation, hire and grow a team, and implement lifecycle infrastructure and playbooks to drive hosting, travel activation, and long-term member engagement.

Own and govern the end-to-end marketing tech stack and campaign operations: roadmap, integrations, tracking, tag management, data flows, and reporting. Build AI-powered automations and operational tooling, ensure data hygiene, and support ABM and PLG initiatives through signal and workflow design.

Lead go-to-market strategies to drive account expansion, cross-sell/upsell, and competitive displacement. Own TAM and segmentation analysis, develop positioning and sales enablement assets, synthesize market and competitor insights, track KPIs, and run enablement sessions to align Sales, Customer Success, Product, and Research for growth.

Lead go-to-market strategy and positioning for a multi-channel marketing orchestration suite. Partner with product, sales, and client teams to drive adoption, create sales enablement, gather customer insights, measure product ROI, and use generative AI to scale enablement and assets.

Lead adoption of IJM's global marketing strategy across international Advancement Offices, build regional marketing capability, integrate channels and campaign frameworks, partner with local leaders and global stakeholders, drive product and insights adoption, and support organizational spiritual formation.

Serve as the day-to-day strategic lead for CPG clients across DTC, retail, and Amazon ecosystems. Translate data into actionable insights, coordinate cross-channel teams (paid, SEO, content, influencer), lead client communications, advise on channel mix and investment allocation, support strategy and renewals, and use Nova and Iris to monitor performance and surface issues proactively.

Lead and build a B2B sales enablement function: set strategy, design onboarding/certification, create sales content and playbooks, embed tools and coaching, measure impact via analytics, and manage a small enablement and B2B marketing team to drive partner acquisition and revenue.

Lead Marketing Operations to manage workflows, resource planning, project portfolio governance, vendor coordination, and process optimization. Oversee lifecycle of complex marketing projects, maintain dashboards and reporting, run prioritization and intake, and support event deliverables. Manage and mentor a team, drive cross-functional collaboration, change management, and continuous improvement to ensure scalable, efficient execution aligned with business objectives.