Top Remote Marketing Jobs in Rochester, NY

Own go-to-market strategy, positioning, messaging, content, sales enablement, and market narrative for Varonis Atlas, an AI security platform. Translate complex AI security concepts into compelling buyer and executive stories, lead launches, support analyst and PR efforts, monitor market and regulatory trends, and equip sales teams to compete in a rapidly evolving category.

Own Varonis’s global growth marketing engine, including demand generation, content, social, SEO/AEO, paid campaigns, marketing operations, attribution, and pipeline generation. Set revenue and CAC/ROAS targets, create distribution strategies and creative experiments, write conversion-focused copy, partner with creators and publications, and build a high-performing team. The role requires hands-on internet fluency, strong AI usage, and experience scaling B2B SaaS marketing programs.

Leads customer marketing strategy and team across regional events, advocacy and reference programs, case studies, Executive Briefing Center experiences, CISO Summits, and Customer Advisory Boards. Partners with sales, customer success, product marketing, product, and PR to drive retention, expansion, pipeline, advocacy, and product influence. Uses targets, dashboards, and AI-enabled workflows to measure and scale customer engagement.

Leads portfolio-wide product marketing strategy for diagnostic and oncology testing solutions across the product lifecycle. Owns positioning, commercialization planning, market adoption, competitive intelligence, customer insights, KPIs, budget prioritization, and lifecycle management. Partners with Product Management and Commercial Launch Excellence to align roadmaps and launches, while coordinating brand, content, digital, and social support. Leads and develops portfolio marketing managers and drives measurable growth, differentiation, and market expansion.

Lead end-to-end product marketing for enterprise SaaS: define positioning, own go-to-market launches, create messaging and sales enablement, drive adoption/expansion, gather competitive intelligence, and partner cross-functionally with Product, Sales, Marketing, and Customer Success to measure and iterate on business impact.

Plans, executes, and optimizes integrated marketing campaigns supporting oncology network and partner practice growth. Manages paid traditional and digital media, marketing collateral, sales enablement materials, website content, and HubSpot email automation campaigns. Analyzes campaign performance, manages vendors and agencies, maintains brand standards, and coordinates multiple projects, budgets, timelines, and stakeholders. The role requires strong copywriting, project management, digital marketing, and healthcare marketing expertise.

Own Delinea’s platform narrative, product messaging, competitive positioning, naming, analyst relations, and sales enablement across AI, workforce, and workload identity business units. Lead the product marketing practice through standards, hiring, coaching, and cross-functional governance. Develop cybersecurity and identity market positioning, integrate acquired products, guide competitive intelligence, and influence roadmap and pricing decisions through buyer, win-loss, and analyst insights.

Develop and run community growth and host activation programs for Clubhouse. Own product marketing, user communications, feature launch messaging, and scalable engagement systems. Surface and amplify hosts, conversations, and product experiences. Build systems to gather user insights, identify community needs, and influence product and marketing strategy. The role requires an experienced, creative, adaptable consumer marketer who can operate independently and use AI tools to build automations and systems.

Leads performance marketing strategy for new business and client growth, with paid social as the core focus. Owns performance narratives, integrated pitches, platform partnerships, industry representation, and internal education. Identifies growth opportunities, develops capabilities and case studies, advises on emerging channels and measurement innovations, and partners with strategy, business development, creative, influencer, and client services teams.

Coordinates influencer marketing campaigns from kickoff through completion, managing timelines, deliverables, influencer communications, outreach, contracts, content reviews, approvals, performance tracking, reporting, and post-campaign analysis. The role collaborates with internal teams, clients, and creators to resolve issues, maintain campaign alignment, evaluate results, and recommend optimizations. It requires strong organization, communication, attention to detail, data analysis, and familiarity with influencer platforms and social media channels.

Lead product marketing for Subsplash’s self-serve and direct-to-consumer SaaS products. Responsibilities include go-to-market execution, positioning, messaging, lifecycle optimization, funnel analytics, conversion-focused copywriting, demand generation, competitive analysis, and cross-functional collaboration with Product, Sales, Marketing, Business Development, and executives. The role focuses on improving trials, conversions, upgrades, product adoption, and revenue across multiple church technology products.

Own Venn’s B2B content marketing program, including category positioning, written and web content, videos, social media, sales enablement, and performance reporting. Translate cybersecurity technology into compelling messaging for technical buyers, manage agencies and production partners, support launches, and measure traffic, engagement, SEO, and pipeline influence. The role requires strong technical content experience, comfort with video, and autonomy in building a content program.

Supports DIRECTV for Business marketing through market research, customer and competitive analysis, event planning, lead tracking, Salesforce data management, and sales opportunity research. The intern may develop customer communications, research target accounts, identify trends, support event outreach, and help expand services within existing enterprise customers. This is a 10-week remote internship requiring strong communication, organization, collaboration, presentation, and Microsoft Office and Salesforce skills.

Uses established digital marketing systems and communication strategies to generate interest, engage prospective clients, conduct introductory conversations, explain leadership and personal development programs, and manage follow-up through CRM and digital communication tools. The role is remote, flexible, independent, and performance-based, with training and mentorship provided. Responsibilities include relationship development, prospect activity management, and participation in ongoing leadership and professional development.

Lead and scale field marketing across the western US: design and execute events (dinners, roundtables, workshops, conferences, roadshows), align with sales to drive pipeline, manage vendors/sponsorships, measure program ROI and attribution, build repeatable playbooks, and apply AI tools to improve efficiency and outcomes.

Writes and edits B2B marketing content for web, email, advertising, print, social media, video, presentations, landing pages, and campaigns. Develops thought leadership articles, customer case studies, technical content, ad copy, and award submissions. Collaborates with marketing, design, social, engineering, sales, and analytics teams to maintain brand voice, optimize content for SEO and conversion, and improve performance.

Lead go-to-market strategy for Coinbase retail trading products, translating complex instruments into customer-first positioning. Own launches, audience and channel strategy, creative briefs, and measurement. Drive volume via growth and CRM partnerships, design engagement and win-back programs, run experiments, and deliver metric-driven recommendations to product and marketing leadership.

Lead Relocity’s B2B marketing strategy, messaging, positioning, content, sales enablement, campaigns, and competitive analysis. Create presentations, case studies, one-pagers, playbooks, and thought leadership that support Sales and growth. Partner with leadership, measure marketing performance, and refine initiatives using market feedback and analytics. The role requires strategic leadership combined with hands-on writing, storytelling, content creation, and execution across multiple customer segments.

Execute multi-channel B2B marketing for a fintech SaaS: run ABM tactics, manage HubSpot, content and asset library, execute events/trade shows, support sales enablement, track marketing metrics and budgets.

Lead B2B activation marketing to drive patient starts from commercial referral channels by building scalable systems, attribution frameworks, and repeatable playbooks. Implement MarTech and data-driven strategies, run A/B and incrementality tests, automate campaign execution using AI/ML and LLM tools, and templatize activation campaigns while managing and growing a cross-functional team.

Build and lead Vitalize's marketing function end-to-end: define strategy, generate enterprise pipeline, align with Sales, drive product positioning and launches, convert customer outcomes into advocacy, hire and develop the marketing team, and scale systems and processes to make marketing a primary growth engine.

Leads B2B inbound marketing strategy across acquisition, MQL generation, pipeline growth, events, and marketing operations. Oversees Salesforce-based attribution and funnel reporting, marketing technology workflows, and data integrity. Partners with Sales, Product/IT, and Account Management to drive revenue outcomes. Manages, coaches, and develops marketing professionals while improving processes, presenting data-driven recommendations, and aligning inbound, events, and operations with business goals.

Leads integrated global go-to-market strategy and marketing planning for Marathon releases, seasons, and franchise moments. Develops audience-led acquisition, reactivation, retention, and engagement plans; coordinates cross-functional and regional teams; manages GTM operating rhythms, risks, budgets, agencies, and paid media. Establishes KPIs and measurement plans, evaluates campaign performance, and uses player, market, and business insights to optimize marketing investments and future initiatives.

Leads B2B inbound marketing strategy for the home services vertical, driving MQLs, pipeline, and revenue. Oversees inbound acquisition, events, marketing operations, reporting, attribution, and Salesforce data integrity. Develops unified marketing plans, analyzes funnel performance, improves processes, partners cross-functionally, and provides data-driven recommendations. Manages, coaches, and develops a remote marketing team while balancing strategic leadership with hands-on execution.

Leads Rocket Software’s global growth marketing organization, setting strategy and accountability for pipeline, bookings, expansion, and revenue. Oversees ABM, analytics, performance, insights, and MarTech through senior functional leaders; partners with Sales, Product, Customer Success, and Revenue Operations on enterprise go-to-market initiatives. Drives AI adoption, agent-enabled marketing workflows, buyer intelligence, personalization, performance measurement, and investment decisions while advising executives and developing a globally distributed organization.