Top Marketing Jobs in Des Moines, IA

Lead strategy, planning, and execution for Connected TV, audio, OOH, and direct mail/gifting. Build programmatic audio and CTV programs, manage media/vendor relationships, design incrementality tests and measurement frameworks, partner with Creative and Analytics to align channels with pipeline goals, and scale offline, upper-funnel programs within an ABM and performance-marketing context.

Marketing intern in a rotational program supporting campaign planning and execution, marketing collateral, sponsorship activations, enrollment materials, competitor research, campaign analysis, marketing technology, and benefit engagement strategies. The role provides exposure to digital, content, analytics, operations, and creative marketing teams. It begins part-time in spring 2027 and transitions to full-time during summer 2027 in Des Moines, Iowa.

Lead Amazon performance marketing strategy and execution, manage Sponsored Ads and DSP, collaborate with agencies and cross-functional teams, optimize campaigns and budgets, analyze performance with AMC/analytics, and measure commercial impact to drive ROAS and customer acquisition.

Supports broad-reach paid media and integrated marketing campaigns across television, streaming video and audio, radio, and podcasts. Responsibilities include analyzing channel performance, recommending optimizations, monitoring digital marketing results, managing budgets and pacing, handling invoicing, building tracking assets, supporting campaign planning and launches, conducting competitive analysis, and presenting performance insights. The role collaborates with internal teams and external agency partners.

Creates branded marketing content across print, digital, social media, blogs, websites, and advertising channels. Coordinates events, media opportunities, advertising materials, charitable initiatives, and lead-generation campaigns. Manages social profiles, supports review monitoring, communicates with advertisers and partners, and maintains brand consistency. The role also provides marketing information to patients, physicians, and staff while supporting the broader marketing team.

Supports digital and email marketing, social media, content creation, graphic design, and photo/video production. Creates written and visual materials for digital and print campaigns, contributes creative ideas, and collaborates with the marketing team on cross-departmental projects. The internship provides hands-on exposure to marketing tools, platforms, brand assets, communications, and campaign development.

Leads Inato’s marketing organization and strategy, including account-based marketing for enterprise sponsors, integrated sales campaigns, product positioning, go-to-market execution, customer marketing, and advocacy programs. Establishes marketing goals and metrics tied to business outcomes while partnering with Sales, Product, Customer Success, Strategy, and executive leadership. Coaches and develops the marketing team, builds internal product marketing capabilities, and drives measurable pipeline creation, customer expansion, and market differentiation.

Leads marketing strategy and operations as strategic advisor to the CMO. Responsibilities include evaluating growth initiatives and partnerships, developing financial business cases, leading cross-functional pilots, managing annual planning, allocating marketing budgets, establishing governance, and reporting executive metrics. The role requires consulting or strategy experience, B2B and B2C expertise, advanced financial modeling, process design, executive communication, and a quantitative bachelor's degree; an MBA is preferred.

Own the voice agent go-to-market: define category narrative, drive developer adoption to enterprise deployment, lead product launches, craft positioning and battlecards, enable sales with collateral and proof points, collaborate on market and competitive intelligence, produce developer-facing content, and build repeatable AI-assisted PMM workflows.

Lead solutions marketing for voice AI use cases and verticals: craft narratives, decks, demos, battlecards, proof points, and web copy; enable sales and demand gen; measure pipeline impact and build AI-powered content production systems.

Develop and execute account-based marketing programs for strategic B2B accounts. Create personalized, multi-channel campaigns, partner with Sales to prioritize accounts and buying groups, generate and accelerate pipeline, analyze engagement and revenue results, and optimize through experimentation. Build scalable ABM playbooks and apply generative AI responsibly to research, personalization, campaign development, and analysis while validating outputs and protecting sensitive data.

Own brand and partner campaign strategy from brief through launch and retrospectives. Translate business priorities, audience insights, and brand strategy into integrated campaign plans, GTM strategies, investment priorities, and creative briefs. Align cross-functional marketing partners, guide tradeoffs, oversee execution quality, and develop measurement frameworks. Track brand health and campaign performance, report insights to leadership, and create reusable standards to improve future campaigns.

Lead go-to-market strategy for Third Party Risk Management (TPRM) and Operational Risk Management (ORM) products. Own positioning, messaging, pricing, analyst relations, competitive intelligence, and market opportunity analysis. Partner cross-functionally with product, sales, marketing, and executive teams to drive launches and articulate long-term strategic direction.

Lead customer lifecycle, retention, expansion, advocacy, and community marketing programs for a B2B cybersecurity SaaS company. Own onboarding, adoption, renewal, upsell, customer references, forums, webinars, and user communities. Partner with Sales, Customer Success, Product, and Marketing AI Ops to create signal-based campaigns, enablement materials, and automated nurture programs. Track GRR, NRR, pipeline, customer health, NPS, and engagement metrics while optimizing performance and reporting to the CMO.

Coordinates and executes corporate events, trade shows, customer meetings, webinars, and internal programs for the North American market. Manages logistics, vendors, communications, budgets, forecasting, expenses, and conference preparation. Collaborates with sales, business development, international marketing, and cross-functional teams while supporting campaigns, content development, stakeholder engagement, and brand promotion. Travel is required as needed.

The provided description introduces Wander, a remote-first short-term rental and hospitality technology company. Specific responsibilities and qualifications for the Senior Lifecycle Marketing Manager role are not included.

Lead product marketing for WanderOS by executing frequent product launches, developing positioning and messaging, creating videos, emails, landing pages, case studies, and sales enablement, and driving customer adoption. Partner with Product, Design, Sales, Support, and Video teams while measuring launch performance, funnel metrics, and feature adoption. The role also includes operator research, competitive positioning, product communications, and roadmap feedback.

The Director of Product Marketing will build and lead WanderOS’s product marketing function. Responsibilities include defining positioning, personas, competitive strategy, launch programs, demand-generation campaigns, product communications, sales enablement, operator research, funnel analytics, and adoption initiatives. The role partners closely with Product, Sales, Marketing, and company leadership, hires and develops product marketers, and translates platform capabilities into compelling customer-focused messaging.

Lead go-to-market strategy and launches for an agentic AI business unit serving regulated life sciences buyers. Develop product positioning, messaging, narratives, sales enablement, campaigns, and customer-facing value propositions. Partner with Product, Sales, Demand Generation, and Revenue Operations, track pipeline and revenue impact, and use AI tools to streamline marketing execution. The role requires B2B SaaS or technology marketing experience, strong technical writing, product launch expertise, and cross-time-zone collaboration.

Develop and execute commercial marketing strategy for the pathology business. Responsibilities include audience segmentation, account intelligence, market research, segment strategy, marketing program development, rapid testing, KPI definition, budget allocation, vendor management, and partnership with Oncology Sales leadership. The role drives customer retention, expansion, brand positioning, market growth, and measurable performance across pathology modalities.

Leads commercial marketing strategy for oncology community and hospital-based segments. Responsibilities include customer segmentation, market intelligence, vendor and budget management, targeted campaign development, rapid program testing, KPI definition, performance optimization, and strategic partnership with Oncology Sales. The role requires independently setting strategy, directing cross-functional partners without formal authority, and driving measurable demand, retention, expansion, and business growth.

Leads global partner marketing across North America, EMEA, and APAC. Develops regional strategies, partner account plans, recruitment campaigns, localized content, webinars, events, and co-marketing programs to drive revenue and partner engagement. Collaborates with sales, product, partner success, and corporate marketing teams. Measures campaign performance and budget ROI, recommends improvements, and represents LastPass at trade shows and partner events.

Own Reltio’s product marketing strategy, including positioning, messaging architecture, competitive intelligence, product launches, content strategy, field enablement, and customer journey campaigns. Partner with SAP, product, sales, demand generation, and partner marketing teams to communicate Reltio’s data unification and context intelligence value. Serve as a spokesperson through events, webinars, blogs, and thought leadership while driving measurable go-to-market impact.

Own product marketing for Gladly’s Agent Harness and AI Core platforms. Develop technical positioning, messaging, launch strategies, sales enablement, competitive intelligence, and narrative assets. Translate AI agent behavior, evaluation, steering, and measurement into credible messaging for CX leaders and technical buyers. Manage tier-one launches end to end while balancing two product areas as a senior individual contributor with minimal oversight.

Supports paid media and SEO campaigns across lead generation, e-commerce, and awareness initiatives. Responsibilities include campaign setup, PPC optimization, keyword research, ad copy and audience targeting, SEO audits, content planning, analytics reporting, dashboard updates, tracking accuracy, and e-commerce performance analysis. The role collaborates with agencies and cross-functional marketing teams while maintaining campaign documentation and supporting continuous improvements.