Top Senior Marketing Jobs in San Diego, CA

Lead integrated B2B digital demand generation across North America: plan and execute multi-channel campaigns (paid, email, web, social, events), coordinate cross-functional partners, manage project plans and assets, analyze performance and ROI, optimize campaigns, support pipeline growth, and enable field teams.

Lead PandaDoc’s content strategy and roadmap across formats (video, tools, webinars, customer stories). Partner with SEO, PMM, CX, and Brand Studio to produce and measure content that drives top-of-funnel attention and connects to pipeline and revenue. Set AI practices for content production, manage external contributors, and report performance to leadership.

Lead strategy and execution of performance marketing across owned channels to drive pipeline and revenue. Partner with Sales, Product, Analytics, and Creative to build lifecycle programs, segmentation, attribution, and CRM automation. Own budgets, forecasts, MQL/SQL definitions, experimentation, and team leadership to improve conversion, cross-sell, and revenue outcomes.

Coordinate and execute conferences, workshops, VALD-owned events and regional marketing initiatives. Manage logistics (travel, registrations, booths, vendors), budgets, timelines, and stakeholder communications. Support digital marketing campaigns, content distribution, regional teams, on-site event delivery, and post-event analysis to drive awareness, engagement and lead generation.

Source, recruit, onboard, and manage influencers and creator partnerships across major social platforms. Negotiate terms, run campaign execution, track performance, maintain outreach pipelines, and collaborate with internal teams to drive conversions and retention.

Lead regional strategy to build, scale, and monetize affiliate, creator, and influencer partnerships. Recruit and manage creators, design campaigns, set performance targets, analyze results, and grow channel revenue. Build regional teams, processes, and communities while collaborating with global marketing, product, and operations to optimize creator-driven acquisition and LTV.

Manage end-to-end affiliate program: recruit, onboard, train, and activate affiliates, influencers, and referral partners; run outreach; track performance and reporting; optimize activation and revenue; maintain partner databases and collaborate with marketing and sales to grow network.

Lead go-to-market strategy, messaging, and campaigns for payments products. Use AI-driven insights and generative tools for segmentation, content, personalization, campaign optimization, ROI tracking, sales enablement, and events while collaborating with stakeholders and agencies.

Own and build the end-to-end customer lifecycle function: design onboarding, activation, adoption, engagement, and retention programs; create segmented personalized messaging and automated workflows; run A/B and multivariate tests; analyze behavior and campaign performance; partner with Customer Success and Sales to drive retention and product adoption; maintain a roadmap to improve retention, adoption, and LTV.

Lead and execute end-to-end growth marketing: design multi-channel acquisition campaigns, own funnel KPIs, collaborate with Product/Engineering/Sales, develop brand and positioning, analyze metrics, and run experiments to scale user acquisition, engagement, and retention.

Build and own DubClub's lifecycle marketing and CRM strategy for creators and subscribers. Design onboarding, activation, retention, cross-sell, reactivation, and loyalty programs across email, push, SMS, and in-app. Create behavioral segmentation, personalized journeys, experimentation, analytics, dashboards, and CRM platform optimization. Partner with Product, Data, Engineering, and Creator Success to automate scalable programs, improve retention and lifetime value, and influence product roadmap using AI and automation.

Lead and execute a hands-on B2B SaaS marketing function: define strategy with the CEO, manage contractors, build marketing ops (HubSpot, analytics, attribution), run acquisition across paid/organic/lifecycle/partnerships/events, evolve brand and website, hire and scale an internal team, and measure ROI to iterate growth.

The role involves managing the global marketing strategy for PAYG phones, focusing on brand positioning, demand generation, and cross-functional collaboration across multiple markets.

Lead product positioning, enablement, go-to-market execution, and adoption strategy. Create messaging, sales and in-app enablement materials, run webinars and content, track product usage, and partner cross-functionally to drive adoption and revenue in investment management.

The Head of Marketing will build brand strategy, lead generation, and market presence while working with executives to translate technical expertise into compelling narratives for enterprise buyers.

The Director of Growth Marketing will lead paid media strategies, manage significant media budgets, oversee SEO/AEO efforts, and drive performance reporting and growth initiatives.

This role involves owning the positioning and messaging for TLDR, creating sales toolkits, and ensuring cohesive communication across teams for effective market launch and sales enablement.

Lead and operate a full-funnel, verticalized demand engine for regulated manufacturing. Drive measurable pipeline (3x coverage), manage vendor partnerships (QAD priority), align with sales, optimize conversion and website performance, run partner/MDF programs, and oversee marketing operations, analytics, and content strategy to increase marketing-sourced pipeline and retention.

Lead lifecycle strategy and execution across multiple mobile game titles to drive activation, retention, engagement, and LTV. Build automated multi-channel workflows (email, push, in‑app), advance segmentation and personalization, run A/B and holdout experiments, ensure email deliverability and IP health, and partner cross-functionally with Product, Live Ops, Analytics, and Creative to scale repeatable lifecycle programs.

We are seeking VP / Head of Marketing candidates with experience in leading marketing at high-growth startups or tech companies for our portfolio.

Manage MarCom project intake and delivery for Development and Mission teams; advise on communications best practices; write and edit copy; develop content; contribute to marketing plans; track channel metrics and improve processes to meet organizational goals.

Develop executive-facing positioning, messaging, and adoption materials for a banker-focused platform. Produce a concise North Star narrative, persona-based value props, launch and activation plans, competitive insights, demo scripts, and storyboards for a vision video. Align strategy across Product, Design, Engineering, and AI to drive internal adoption and daily usage.

The Principal Product Marketing Manager will define go-to-market strategies, shape product narratives, enable sales teams, and translate customer insights into action to drive growth for enterprise software products.

The SVP of Marketing will lead demand generation strategies across DTC, e-tail, and retail channels, ensuring alignment and accountability. Responsibilities include managing the marketing mix, overseeing campaign execution, driving e-tail performance, and collaborating with cross-functional teams to achieve revenue targets.

Lead product marketing for Chainguard Repository, managing launches, GTM strategy, and growth initiatives. Develop positioning, messaging, technical content, and enablement for sales and engineering. Translate malware and maintainer-behavior findings into credible narratives, collaborate across product, security, demand generation, and corporate marketing, and support roadmap and strategy communications.