Marketing Director

Posted 2 Hours Ago
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Hiring Remotely in United States
Remote
Senior level
Information Technology • Consulting • Cybersecurity • Defense
The Role
Lead regional field marketing strategy and execution across digital campaigns, email, events, webinars, partner channels, and ABM programs. Partner with Sales to generate qualified leads, pipeline, and revenue. Manage agencies, vendors, event partners, budgets, CRM and marketing automation workflows, while measuring campaign ROI, attribution, conversion, and pipeline contribution. Conduct market analysis and provide performance reporting to optimize regional initiatives.
Summary Generated by Built In
## About American Cyber American Cyber partners with organizations to strengthen their security posture through modern cybersecurity solutions and services. We help our clients reduce risk, improve operational resilience, and enable secure, scalable growth. ## Role Summary American Cyber is seeking a Field Marketing Director (Contract/1099) to lead regional marketing initiatives that drive demand generation, pipeline creation, and revenue impact. This role partners closely with Sales and cross-functional stakeholders while operating with a high degree of independence and accountability for outcomes. ## Location & Travel * Location: Remote (International) * Regional focus: Chicago region * Travel: Required as needed for events, partner activities, and customer engagements ## What You’ll Do * Develop and execute regional field marketing strategies aligned to corporate objectives, sales targets, and growth priorities * Plan, launch, and optimize integrated campaigns across digital, email, events, webinars, and partner channels * Own end-to-end execution of field initiatives (hosted events, industry conferences, executive roundtables, and webinars) * Partner with Sales to design and run account-based marketing (ABM) programs for strategic accounts * Use CRM and marketing automation tools to segment audiences, manage campaigns, and track performance * Measure and report campaign effectiveness (pipeline contribution, ROI, conversion rates) and recommend improvements based on data * Manage external agencies, vendors, and partners to ensure high-quality delivery and brand consistency * Conduct market and competitive analysis to inform regional positioning and messaging * Manage the regional marketing budget, ensuring disciplined spend and performance against plan ## Required Qualifications * Bachelor’s degree in Marketing, Business, or a related field (or equivalent professional experience) * 7+ years of B2B marketing experience; cybersecurity industry experience strongly preferred * Proven track record of building and executing programs that generate measurable pipeline and revenue impact * Hands-on experience with ABM strategy and execution * Proficiency with CRM platforms (e.g., Salesforce) and marketing automation tools (e.g., Marketo, HubSpot, Pardot, or equivalent) * Strong analytical skills with experience in performance measurement, attribution, and campaign optimization * Experience managing agencies, vendors, and event partners * Excellent communication, presentation, and stakeholder management skills * Ability to operate effectively in a fast-paced, cross-functional, and geographically distributed environment ## Engagement Terms (1099 Contractor) * This is an independent contractor (1099) engagement and does not constitute an employment relationship * You retain discretion over the manner and means of performing services, consistent with agreed objectives and timelines * Compensation structure (hourly, retainer, or project-based) will be defined in a separate agreement * Contractor is responsible for applicable taxes, insurance, and business expenses unless otherwise specified ## Performance Expectations * Deliver qualified leads and measurable pipeline contribution within the assigned region * Execute effective, data-driven campaigns and ABM programs that improve conversion and revenue outcomes * Demonstrate ROI for events and field marketing initiatives * Maintain strong alignment with Sales to support pipeline progression and forecast accuracy * Provide accurate, consistent reporting and maintain disciplined budget management

Skills Required

  • Bachelor’s degree in Marketing, Business, or a related field, or equivalent professional experience
  • 7+ years of B2B marketing experience
  • Cybersecurity industry experience
  • Proven track record of building and executing programs that generate measurable pipeline and revenue impact
  • Hands-on experience with account-based marketing strategy and execution
  • Proficiency with CRM platforms such as Salesforce
  • Proficiency with marketing automation tools such as Marketo, HubSpot, or Pardot
  • Strong analytical skills, including performance measurement, attribution, and campaign optimization
  • Experience managing agencies, vendors, and event partners
  • Excellent communication, presentation, and stakeholder management skills
  • Ability to work effectively in a fast-paced, cross-functional, geographically distributed environment
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The Company
7 Employees
Year Founded: 2011

What We Do

American Cyber, Inc. delivers cybersecurity, information assurance, resiliency, and broader information-technology solutions primarily for U.S. Government and national-security missions. Its capabilities include cyber operations, C4ISR, systems engineering and management, product development and integration, policy and strategy consulting, and technology implementation. The company combines certified processes with specialized knowledge to identify, integrate, and rapidly deploy proven technologies that address complex operational and security needs.

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