Top Remote Marketing Jobs in Santa Cruz, CA

The Marketing Lead will drive execution for various marketing functions, create compelling content, run launch campaigns, manage events, and generate demand for Goldsky's fintech-focused products.

The Strategy Manager oversees the development of integrated marketing strategies, leads pre-sales processes, and engages with C-suite stakeholders to deliver results for high-value clients.

Build and own n8n’s enterprise marketing engine, including demand generation, account-based marketing, field marketing, events, sales enablement, and pipeline strategy. Lead and grow Demand Gen and Field Marketing teams, partner closely with Sales and SDRs, evolve technical messaging for enterprise buyers, and develop repeatable enterprise positioning and campaign playbooks. The role requires zero-to-one enterprise marketing leadership, revenue accountability, technical buyer fluency, PLG/community experience, and AI marketing expertise.

Own SuppCo’s lifecycle marketing strategy, execution, automation, and reporting across email, push, and in-app messaging. Build onboarding, engagement, conversion, replenishment, and winback journeys in Iterable; personalize recommendations using Iterable Catalog; define KPIs; and lead experimentation focused on activation, repeat purchases, LTV, and churn. Collaborate with growth, creative, product, lifecycle, and data teams to launch campaigns and scale SuppCo’s member experience.

Leads Aveeno’s organic social strategy and Face influencer programs, including content calendars, creator campaigns, approvals, community engagement, integrated activations, and performance optimization. Partners with agencies and cross-functional teams across paid media, PR, CRM, shopper marketing, legal, and communications to support launches, retailer priorities, cultural moments, and always-on business needs. Uses social listening, platform trends, and campaign analytics to improve engagement, efficiency, relevance, and business outcomes.

Lead and grow Fireblocks’ product marketing organization, developing global go-to-market strategies, market positioning, messaging, product launches, sales enablement, and customer adoption initiatives. Partner with product management, customers, analysts, and cross-functional teams to shape roadmap decisions and capitalize on emerging digital asset opportunities. Manage team strategy, OKRs, professional development, and a culture of excellence.

Drive go-to-market execution across Nabla’s product portfolio, including positioning, messaging, sales enablement, competitive intelligence, demand-generation partnerships, customer adoption content, and event support. Progress into owning go-to-market strategy for specific products from early definition through launch and adoption, partnering with Product and Engineering and tracking launch success metrics.

Owns SEO and AI-search visibility strategy for 6–12 B2B client accounts, including technical SEO, content planning, performance analysis, AEO/GEO measurement, and client recommendations. Leads analyst output, coaches team members, maintains account roadmaps, partners with project and account managers, and contributes to hiring and performance decisions. The role is fully remote and supports B2B SaaS and technology clients.

Own operational execution for Firefox Mobile lifecycle marketing, including app store optimization, campaign implementation, product launches, localization, quality assurance, reporting, and cross-functional coordination. Build scalable processes, automation, documentation, and AI-assisted workflows using tools such as Claude Code and Cowork. Analyze campaign and experiment performance to identify operational learnings and support future growth optimization.

Manage Firefox Mobile lifecycle marketing operations across ASO, campaigns, product launches, and growth initiatives. Coordinate cross-functional workstreams, localization, quality assurance, and operational readiness. Execute campaign plans, consolidate performance data, identify risks, and support reporting and optimization. Build scalable processes, automation, and AI-assisted workflows using tools such as Claude Code and Cowork to improve execution quality and efficiency.

Develop, execute, optimize, and analyze paid search and social campaigns across multiple platforms. Manage organic social strategy, content creation, publication, audits, and recommendations for Pivot and client accounts. Track conversions using Google Tag Manager and Google Analytics, monitor digital trends, develop generative search optimization expertise, create educational resources, and contribute to client strategy and creative initiatives.

Directs marketing strategy for P&C insurance products, including agent engagement, brand communications, content, campaigns, events, website strategy, CRM workflows, and marketing analytics. Leads HubSpot initiatives, measures campaign ROI, manages budgets, collaborates with sales and underwriting, and mentors a two-person marketing team. The role requires insurance-sector marketing experience, strong content and communication skills, and travel for conferences and industry events.

Develop and execute comprehensive social media strategies, create and publish platform-specific content, manage day-to-day social operations, analyze performance and optimize campaigns, collaborate with creative and marketing teams, oversee paid social in partnership with media, and ensure consistent brand voice and audience engagement across channels.

Coordinate and execute customer-facing communications (newsletters, product updates, campaigns, webinars) across Product, Customer Success, Sales and CX. Manage communications calendar, audience targeting, measurement and reporting. Support upsell/cross-sell campaigns and advocacy initiatives. Ensure brand-aligned messaging and leverage marketing automation, CRM, and AI tools to improve content and engagement.

Leads overall brand and marketing strategy across digital, PR, events, and traditional channels. Manages and develops the marketing team, partners with Sales and Product Development, oversees content and social media, and directs SEO/SEM, email, display, affiliate, and marketplace campaigns. Uses market research, analytics, KPI reporting, testing, and competitive analysis to optimize performance. Manages marketing budgets, vendors, resources, and return on investment while supporting product launches and brand growth.

Leads go-to-market strategy, positioning, messaging, launches, portfolio marketing, market intelligence, and customer insights for Cellebrite’s AI-powered Pathfinder and SaaS platform. Partners cross-functionally with product, sales, marketing, channel, and customer teams to drive market readiness, adoption, pipeline growth, and revenue. The role focuses on translating AI capabilities into clear messaging for law enforcement and prosecutor audiences and supporting products in regulated public-sector markets.

Build and scale LifeMD’s influencer and creator marketing strategy across weight management, men’s health, and women’s health. Source and manage creators, negotiate usage rights, develop high-converting content briefs, and partner with paid media to amplify top-performing assets. Track CAC, ROAS, revenue, and conversion metrics while ensuring content complies with FTC, FDA, privacy, legal, and clinical guidelines. Manage budgets, attribution frameworks, asset pipelines, and weekly performance reporting.

Leads the Fashion division by managing Account Directors and Account Managers, retaining and expanding executive client relationships, driving new business, and overseeing profitability. Develops industry-specific marketing solutions, go-to-market strategy, reporting improvements, and thought leadership. Owns client escalations, team development, staffing, P&L forecasting, retention, service expansion, and cross-functional collaboration with data, media, and technology teams. Requires extensive digital marketing agency leadership, client growth, contract negotiation, and marketing-channel expertise.

Owns strategy, execution, performance, reporting, optimization, and client growth for complex enterprise programmatic advertising accounts. Leads cross-functional collaboration, develops campaigns across display, video, CTV, audio, mobile, and DOOH, manages audience targeting and data partnerships, negotiates with media vendors, oversees DSP onboarding, analyzes KPIs, advises senior clients, and supports measurement and data integration initiatives.

Develop and manage email and SMS marketing strategies, campaigns, automations, calendars, content, testing, deployment, tracking, and reporting for multiple client accounts. Analyze performance data, optimize lifecycle programs, provide client recommendations, maintain brand consistency, collaborate cross-functionally, and use AI and proprietary marketing technology to improve processes and results.

Oversee cross-channel media strategy and planning for complex global B2B clients, including campaign recommendations, media plans, vendor relationships, budgets, analytics, optimization, billing, and KPI measurement. Serve as the primary media contact for clients and internal teams, present paid media strategies, identify actionable insights, and educate stakeholders on digital tactics. Manage, train, mentor, and evaluate media planners while helping advance the agency’s media capabilities.

Develops product and portfolio strategy for Advanced Wound Care using market intelligence, competitive analysis, customer insights, and data-driven recommendations. Responsibilities include building intelligence dashboards, assessing market opportunities and acquisition targets, supporting portfolio prioritization, leading strategic projects, and preparing executive-level presentations. The role collaborates cross-functionally with Strategy and Business Development and requires strong analytical, financial modeling, communication, and project management skills.

Lead integrated cross-channel media strategies for global B2B clients, connect media investment to pipeline and revenue outcomes, advise senior stakeholders, oversee optimization and measurement, support account growth and pitches, and mentor media teams. The role also develops agency planning frameworks, best practices, partnerships, and cross-functional collaboration across strategy, creative, analytics, technology, media, and client services.

Manage and scale global marketing operations for a B2B software demand-generation organization. Responsibilities include campaign workflows, audience segmentation, nurture programs, marketing automation, CRM and lead lifecycle management, routing, attribution, funnel analytics, data governance, compliance, and process optimization. The role partners with Marketing, Sales, SDR, Operations, and Data & Analytics teams to improve campaign performance, pipeline generation, lead handoffs, reporting, and operational efficiency through automation and AI-enabled workflows.

Leads integrated marketing operations during a maternity-leave coverage contract, coordinating brand, growth, creative, CRM, product, and retail initiatives. Maintains marketing calendars, runs go-to-market meetings, manages campaign and launch dependencies, leads high-priority projects, improves workflows, and provides executive visibility into progress, risks, and decisions. The role also documents processes and implements practical efficiency improvements.