Top Marketing Jobs in Detroit, MI

Lead go-to-market strategy and messaging for the Resident Benefits Package (RBP). Own positioning, partner and sales enablement, competitive intelligence, and launch execution. Drive adoption insights, create collateral (decks, one-pagers, battlecards), interview customers, and translate insights into recommendations. Use AI tools to scale PMM workflows and measure GTM impact across Sales, Success, and Product.

Lead end-to-end execution of GoFundMe's flagship customer conference and support field and brand events. Manage logistics, vendors, budgets, run-of-show, on-site leadership, and cross-functional stakeholder alignment. Track KPIs and compile post-event recaps, build scalable processes, negotiate contracts, and mentor junior team members to improve event operations and program scalability.

Lead strategy and execution for GoFundMe's flagship conference and 40+ field events to drive pipeline, retention, and brand. Build the events function, manage budget and vendors, measure ROI, align cross-functionally with Sales/Customer Success/Product, and manage a team to scale experiential programs.

Own partner marketing for a growing B2B SaaS partner ecosystem: acquire and enable partners, co-execute integrated campaigns, create enablement and co-branded collateral, support ABM and field initiatives, and drive partner-sourced pipeline across NA and EU.

Lead and execute integrated marketing campaigns for CRAFTSMAN+, creating content, managing email and website/SEO, enabling sales with collateral, and tracking performance to drive awareness, engagement, and pipeline for both SaaS and creative services.

Lead end-to-end strategy, planning, and execution for VIP's owned events, roadshows, and conference presences to generate pipeline and revenue. Build repeatable event processes, partner with sales and demand gen, manage vendors and logistics, and design the flagship 500+ attendee customer summit. Track event ROI, attribution, and attendee satisfaction while using event tech and approved AI tools to drive efficiency.

Lead product and content marketing for Modernize's B2B multi-product portfolio: define positioning, messaging, go-to-market plans, and content strategy. Manage a small team, build operational processes, create sales enablement assets, collaborate with Product, Sales, and Marketing, and measure content performance to drive pipeline, launches, and brand authority.

Paid remote interview to walk through a recent influencer sourcing workflow: platforms and tools used, evaluation criteria for audience and engagement, selection bottlenecks, and team approval processes. Participants must have hands-on experience managing influencer/creator campaigns and be able to discuss sourcing and vetting strategies in detail.

Lead and scale the full marketing function to drive brand awareness, demand generation, and revenue growth. Build strategy, messaging, and multi-channel campaigns; partner with Sales and RevOps on pipeline and analytics; launch products, grow customer expansion, and build a high-performing, mission-aligned marketing team.

Lead product marketing for Health Plan and Public Sector pursuits: develop data-driven positioning, tailor narratives and sales assets for virtual care offerings, run pursuit marketing plans, mobilize cross-functional teams, support account-based strategies, and create repeatable pursuit processes to increase win rates and accelerate pipeline.

Lead product marketing for Abnormal AI's email security offerings: craft messaging and positioning, run internal and external launches, produce collateral and content, enable sales and partners, conduct customer research, and serve as an external-facing subject matter expert to drive demand and revenue.

Lead and execute inbound paid programs with primary focus on Google and Microsoft Ads. Drive Sales-accepted demos and opportunities, optimize account structure, bids, creatives, LinkedIn and landing pages, own CRO testing, ensure accurate tracking and attribution (GA4, GTM, CRM), deliver bi-weekly performance reporting, and partner with Demand Gen and RevOps to scale high-intent channels.

Contract content marketer producing campaign-driven B2B legal tech content for plaintiff law firms: long-form blogs, emails, case studies, landing pages, and social media. Collaborate with product marketing and SMEs, maintain brand voice, apply SEO, support product launches, and adapt messaging for enterprise and mid-market segments. 10–15 hours/week ongoing engagement.

Lead global go-to-market strategy and portfolio-level positioning for Clarivate's Intellectual Property products. Drive messaging, launches, sales enablement, demand and revenue growth, and cross-functional collaboration while building and leading a global marketing leadership team.

Write and lead creative B2B copy across campaigns and channels, collaborating with designers and strategists to simplify complex tech messaging, present work to clients, own copy decisions, and maintain high standards of craft and accuracy.

Lead portfolio positioning and messaging, design and execute integrated multi-channel B2B campaigns, align campaigns to pipeline and revenue goals, measure and report performance, manage social/content activation, and partner with sales and cross-functional teams to scale repeatable go-to-market frameworks.

Own and optimize Popls digital demand generation across paid search, AI search, SEO, email, and website conversion. Manage agencies and contractors, allocate budgets, build HubSpot and Salesforce attribution dashboards, and translate channel performance into executive reporting. Partner with content to drive AI-informed visibility and oversee AI-driven content and automation workflows.

Own and scale Everlywell's paid search program (Shopping, Performance Max), run end-to-end SEM campaigns, use AI and automation for bidding and ad copy, measure KPIs, run experiments, collaborate with analysts and stakeholders, and evaluate expansion into other PPC channels to drive DTC sales growth.

Lead post-sale product marketing for the install base: identify underused features, create adoption campaigns and in-app/email content, enable Customer Success with playbooks, track adoption metrics, map onboarding journeys, surface expansion signals, and support product launch communications to drive adoption, retention, and expansion.

Lead North America segment marketing strategy and execution to drive pipeline and revenue. Localize global campaigns via events, ABM, digital and paid programs. Measure and optimize performance with Marketing Operations, partner with Sales, run regional events, and mentor a team of segment marketers to improve processes and outcomes.

Lead and execute mortgage division marketing strategy to drive customer acquisition, brand awareness, lead generation, retention, and market growth. Oversee digital marketing, channel optimization, analytics, product go-to-market, compliance, budgets, and a high-performing marketing team. Partner with Sales, Product, Digital, Compliance, and executives to deliver data-driven campaigns, measure ROI, and support geographic and product expansion.

Lead positioning, messaging, and GTM for the Foundation platform pillar—translating identity, data, API, MCP, and security capabilities into technical selling materials, proofs, enablement, and launch programs to win technical and economic buyers.

Freelance remote linguist translating, copy-editing, and proofreading English (en-US) into Dutch (nl-NL) for support, marketing, legal, product, and informational content. Provide ~3–4 hours daily coverage in a US-aligned timezone (PST), use CAT tools, perform research, and collaborate with global localization teams.

Lead AI Edge content strategy and production across blog posts, newsletters, video, and creator partnerships. Produce bi-weekly newsletters, repurpose workshop recordings, coordinate creators, collaborate with SEO and paid teams, and ensure evergreen educational content that positions the brand as an authority in AI and tech.

Lead AI Edge content strategy and production across long-form articles, evergreen video, bi‑weekly newsletters, and repurposed workshop/podcast assets. Coordinate creators, partner with SEO and paid teams, and ensure all content educates, builds brand authority in tech/AI, and drives newsletter sign-ups and social engagement.