Top Marketing Jobs in Detroit, MI

Leads Assured’s integrated marketing and named-account growth engine across top U.S. property and casualty insurance carriers. Owns ABM/PBM, paid, digital, SEO/AEO, events, lifecycle, web, attribution, and the marketing-to-sales SLA. Builds and manages a senior AI-first team, partners with sales and founders, instruments account-level performance, drives category visibility, and ensures compliance with carrier anti-bribery requirements.

Freelance SME to review, validate, and refine a four-course Coursera specialization on marketing measurement and experimentation. Responsibilities include outline and script reviews, on-platform QA in Coursera staging, ensuring Meta-product accuracy, verifying experiment setups, drafting copy, and optionally creating screencasts. Project capped at ~80 hours and requires hands-on Meta platform access.

Own retention and lifecycle marketing across email, SMS, on-site personalization, retargeting, loyalty, referrals, and customer experience touchpoints. Lead strategy, execution, testing, segmentation, triggered communications, personalization, and cross-functional launches. Partner with data, platform, creative, brand, and customer experience teams to improve list growth, conversion, churn, lifetime value, acquisition, and repeat revenue.

The Director of Product Marketing will lead portfolio positioning, messaging, market intelligence, go-to-market strategy, product launches, PR, customer advocacy, revenue enablement, and competitive differentiation. This leader will translate complex SaaS, AI, VR, and simulation products into compelling buyer value, partner cross-functionally with Product, Sales, Customer Success, Growth, and executives, and build and manage a scalable product marketing team.

Lead partner-focused go-to-market programs to drive pipeline, revenue, and adoption through AWS, WWT, and strategic partners. Create partner-ready positioning, enablement, competitive intelligence, and co-marketing campaigns. Build scalable enablement and partner portal content, align cross-functionally with Product, Sales, and Marketing, and serve as product marketing owner for strategic partnerships.

Lead product marketing for developer-focused AI tooling: craft sales narratives, enablement assets, and content that translate technical capabilities into business value. Partner with sales, engage customers and partners, run webinars, attend events, and accelerate pipeline through targeted plays and positioning for developer and platform engineering audiences.

Support the marketing team by creating and scheduling social content, monitoring and analyzing campaign performance, assisting with website and email marketing, coordinating events, conducting market research, and producing engaging content to build brand awareness and engagement.

Lead strategy and execution of lifecycle marketing across email, SMS, push, and in-product messaging. Analyze customer journeys and subscription datasets to identify drop-offs and growth opportunities. Build, launch, and optimize automated onboarding, activation, engagement, retention, win‑back, and referral programs. Translate complex genomic insights into clear customer messaging, run experiments and A/B tests, and partner with Product, Data, and Engineering to improve tracking, data quality, and infrastructure.

Own and scale full-funnel performance marketing and ABM for enterprise buyers: run paid campaigns (LinkedIn, Google, industry channels), build attribution and pipeline reporting, run experimentation, optimize website/landing conversions, support events, and maintain the martech stack to drive measurable pipeline and ROI.

Work with research and engineering teams to design realistic marketing tasks, create reference solutions, and evaluate AI/LLM outputs with structured rubrics. Maintain evaluation guidelines, ensure dataset quality, and collaborate with SMEs to improve AI model performance on marketing challenges.

Design evaluation rubrics and scoring frameworks for marketing deliverables, assess AI-generated and human-created marketing work with evidence-based judgments, provide written justifications, and iterate with stakeholders to improve consistency and scoring quality.

Lead product marketing for Juniper Square's real assets segment: define positioning, build persona playbooks, enable Sales with collateral and competitive battlecards, run voice-of-customer research and win/loss analysis, embed AI tooling into messaging workflows, and partner cross-functionally with Sales, Demand Gen, Product, and Customer Marketing to drive pipeline and deal outcomes.

Lead and modernize Magna's marketing function: set strategy, build a high-performing team, strengthen brand and communications, drive demand generation and digital performance, enable sales with content and ABM, launch go-to-market for services, and measure marketing ROI.

Lead regional marketing strategy, campaign portfolio, events, partner MDF, and GTM activation for an assigned sub-region. Oversee planning, budget, measurement, cross-functional alignment, and people leadership while driving field adoption and performance reporting.

Lead product marketing for the Consumer Experience portfolio: own positioning and messaging, execute go-to-market plans, enable sales with assets and training, maintain AI-structured messaging, engage clients and run advisory board to drive pipeline, adoption, and revenue.

Provides strategic advisory support for marketing operations optimization, process improvement, marketing technology evaluation and implementation, data governance, quality assurance, training, and change management. The role drives cross-functional collaboration, maintains marketing operations best practices, improves team efficiency, and supports adoption of new processes and technologies.

Supports the marketing team’s digital execution, including uploading and formatting HubSpot web pages, making basic backend and schema updates, conducting SEO audits, and assisting with redirects and internal linking. The intern also supports social media operations across LinkedIn, YouTube, Google Business Profile, and Meta, creates internal communications, organizes digital assets, and provides administrative support.

Lead regional channel marketing to grow partner-sourced MRR and pipeline. Build and mentor a team, align marketing with Sales/Product, own partner recruitment and enablement, manage budget, and optimize lead generation and campaign performance using data-driven insights.

Lead global marketing function, focusing on demand generation, brand messaging, and marketing analytics. Drive campaigns and manage a marketing team using AI tools.

Executive leader accountable for paid customer acquisition and marketing-sourced revenue across the Network Solutions portfolio. Owns strategy, budget, channel performance (search, social, programmatic, affiliates, display), acquisition economics (CAC, LTV, ROAS), attribution, analytics, experimentation, and a high-performing team to scale subscription-based growth and improve long-term customer value.

Lead and build a high-performing marketing function to craft narratives, drive brand, communications, product marketing, content, partnerships, and campaigns. Mentor teams, define OKRs and operating rhythms, translate technical product value into business outcomes, measure impact, and manage budgets and agency relationships to grow the Arbitrum ecosystem and enterprise adoption.

The Marketing Manager will refine product messaging, drive go-to-market strategies, and collaborate with various teams to meet customer needs in a startup environment.

Create and execute marketing strategies aligned to client business goals. Use digital channels (social, SEO, email), analyze market and performance data, craft audience-tailored messaging, manage projects and multiple client priorities, and deliver innovative solutions for vetted, project-based clients.

Lead development of AI-native creative production systems: turn customer insights and performance data into testable creative hypotheses, collaborate across design, growth and product to launch, iterate and scale ad concepts, evaluate and optimize ad performance beyond basic metrics, and continuously explore new formats and narratives.

The Strategic Marketing Manager will develop and own the marketing strategy for business growth, lead demand generation, and oversee product marketing efforts to boost pipeline and revenue.