Top Marketing Jobs in Detroit, MI

Develop and execute SEO and content marketing strategies for B2B, SaaS, and enterprise clients. Responsibilities include keyword research, technical and on-page SEO, content audits and optimization, link building, competitor analysis, client reporting, performance presentations, and cross-functional collaboration. The strategist will manage multiple projects autonomously, stay current on SEO trends, and provide data-driven recommendations to improve organic traffic, rankings, and conversions.

Own prospect lifecycle and email strategy: design, build, and optimize automated journeys, nurture and re‑engagement programs, and campaign sends. Execute day‑to‑day email production, segmentation, personalization, testing, and deliverability monitoring while partnering with Marketing and Revenue Operations to measure performance and improve pipeline contribution.

Lead strategy and orchestration for new-logo demand programs and account-based marketing. Define target accounts, campaign architecture, channel roles, seller activation, and measurement. Partner with Sales, Product Marketing, and Ops to prioritize accounts and verticals, optimize portfolio performance, and translate campaign results into pipeline and investment decisions.

Build and QA email, SMS, and website campaigns; manage online forms and CMS content; edit HTML, CSS, and images; schedule and monitor campaign sends; track fundraising and engagement metrics; support integrated campaign planning, testing, approvals, and content optimization. The role is remote within the United States, works East Coast hours, and requires occasional travel to New York City.

Own go-to-market strategy and execution for Commercial and Mid-Market segments. Develop segment positioning, ABM programs, integrated campaigns, and field engagement initiatives that drive pipeline and revenue. Partner with sales, product marketing, revenue operations, and marketing teams to align priorities, personalize buyer experiences, measure outcomes, and optimize campaigns using AI, automation, and data.

Own go-to-market strategy and execution for Outreach’s Global Strategic segment. Develop segment positioning, ABM programs, target account strategies, integrated campaigns, and personalized buying experiences. Partner with sales, product marketing, field marketing, and revenue operations to accelerate pipeline and revenue. Measure and optimize campaign performance using data, AI, and automation while delivering segment insights and resources to field teams.

The Senior Product Marketing Manager will develop messaging and go-to-market strategies for MinIO's partnership with Databricks, focusing on AIStor integration, cross-organizational communication, and co-marketing initiatives.

Leads a creative pod of strategists, designers, editors, and ACDs while owning team development, retention, staffing, performance management, and client delivery. Provides executive-level creative strategy, handles escalations, oversees quality assurance, supports high-priority execution, and drives client retention and expansion. Owns the evolution of the creative service through innovation, AI adoption, training, and collaboration with R&D and platform partners. Requires extensive agency, creative, leadership, presentation, and multi-channel campaign experience.

Analyze marketing and sales funnel performance from top-of-funnel through closed/won opportunities. Build KPI packages, annual funnel targets, campaign effectiveness and ROI analyses, and actionable reports for marketing leadership and executives. Improve marketing automation and CRM data integrity, partner cross-functionally with Sales Operations, Product Marketing, and Product, and perform ad hoc analysis to identify trends, root causes, and growth opportunities.

Leads product positioning, messaging, competitive intelligence, sales enablement, content development, product launches, and go-to-market strategy for cybersecurity solutions. Translates complex security capabilities into customer-focused narratives, trains sales and partner teams, develops multimedia and marketing content, supports analyst and market-facing activities, and collaborates with Product, Engineering, Sales, Customer Success, and Marketing teams.

Lead lifecycle acquisition and retention marketing programs across the customer journey, from strategy and segmentation through campaign execution, testing, QA, and reporting. Manage automated journeys, A/B testing roadmaps, customer journey mapping, and cross-functional collaboration. Analyze campaign performance, communicate insights and ROI to stakeholders, and optimize engagement and revenue through behavior-driven communications.

Leads marketing across the Americas and Europe, managing a regional team and annual marketing plan. Develops customer insights, value propositions, brand messaging, content, demand-generation programs, events, webinars, and ABM initiatives. Partners with Sales and global marketing teams to align go-to-market priorities, generate pipeline, track KPIs, and optimize marketing ROI. The role also ensures brand consistency, team development, stakeholder alignment, and effective regional execution.

Executes and optimizes B2B demand-generation campaigns across email, paid, organic, partner, webinar, conference, and trade-show channels. Manages HubSpot campaigns, landing pages, workflows, and email sends; supports brand, product, partner, and event marketing. Tracks campaign performance and ROI, manages vendors and budgets, and collaborates cross-functionally with sales, partnerships, customer success, and leadership. Requires occasional travel of approximately 10–25%.

Own and build Jump’s paid and organic performance marketing engine across search, social, display, video, SEO, AI visibility, and CRO. Manage strategy, hands-on optimization, testing, attribution, Salesforce reporting, budget allocation, and agency relationships. Drive pipeline efficiency, improve conversion and ROAS, test new channels, and build scalable programs and team capabilities.

The Senior Director of Brand and Product Marketing will lead branding, product marketing strategies, and oversee creative content while managing teams and partnerships to strengthen Ting's market position.

Lead positioning, go-to-market, and advisor enablement for UHNW and complex asset philanthropic strategies. Create scalable playbooks, advisor-facing materials, and thought leadership; partner cross-functionally to identify market trends, drive growth initiatives, and leverage AI to personalize and scale advisor engagement.

Lead product marketing for PolyAI's voice assistant products: define messaging and positioning, drive go-to-market strategy and enablement, build competitive intelligence, develop personas and sales collateral, run customer and market research, support revenue enablement, scale and lead the product marketing team, and act as an external spokesperson.

The Senior Director, Global Marketing will lead marketing strategies across field, events, partner, and customer marketing, focusing on pipeline and revenue growth while managing a global team.

Lead partner marketing planning and activation across AWS and partners: onboard and ready partners for co-sell, develop target account lists and campaigns, enable assets and playbooks, coordinate joint outreach and events, drive qualified leads into the co-sell process, and provide a single point of coordination to scale repeatable partner marketing execution.

Plans, launches, and optimizes paid digital advertising campaigns for clinical trial patient recruitment. Manages Google, Meta, and other advertising platforms; monitors budgets, lead quality, conversion metrics, and enrollment performance; and produces reporting for leadership. Creates compliant patient-facing scripts, ad copy, email and SMS templates, landing-page content, and visual materials using Canva. Maintains asset libraries and approval tracking while coordinating with recruitment teams, site managers, sponsors, and IRBs.

Lead product marketing for AIStor: define positioning and messaging, build launch and solutions content, enable sales with competitive battlecards and technical assets, and coordinate cross-functionally to drive pipeline for enterprise AI storage.

Develop technical marketing narratives for EV charging hardware, energy management software, and fleet solutions. Create white papers, solution briefs, competitive analyses, architecture diagrams, integration guides, demos, and sales enablement materials. Collaborate with product management, engineering, and solutions teams to support product launches, customer briefings, events, and partner engagement. Maintain accurate technical content, strengthen product differentiation, and use AI tools to scale content creation and research.

Leads Genea’s marketing function, brand strategy, channel and partner marketing, field events, product marketing, demand generation, and team development. The role owns brand refresh and website modernization, partner programs, go-to-market strategy across direct and channel motions, marketing’s pipeline influence and attribution reporting, budget, and ROI. It reports to the CEO and requires strong executive presence, B2B channel expertise, people leadership, and approximately 25% travel.

Own and scale customer advocacy and engagement programs, including reference networks, lifecycle touchpoints, customer stories, case studies, testimonials, and milestone announcements. Partner with Customer Success, Sales, Product Marketing, and leadership to identify customer success stories, build a roster of advocates, support references and events, and measure effects on retention, advocacy, and pipeline.

Plans and executes multi-channel content strategies across social media, newsletters, blogs, thought leadership, and marketing campaigns. Manages LinkedIn and X, creates and edits short- and long-form content, conducts interviews, applies SEO and AEO practices, and oversees editorial calendars and distribution. Tracks audience, website, search, and conversion metrics to improve content performance. Collaborates with product marketing, demand generation, sales, recruiting, design, executives, and subject-matter experts.