Top Senior Marketing Jobs in Boise, ID

Senior individual-contributor product marketer owning positioning, market intelligence, sales enablement, launches, win/loss analysis, cross-functional GTM orchestration, and hands-on collateral, docs, and campaign work across US and EMEA.

Lead product positioning, pricing, and go-to-market for an AI-forward SaaS compliance platform. Embed with Product to decode roadmaps, own end-to-end launches, create customer-facing assets, host webinars, and align Sales/CS/Support to drive adoption and expansion.

Lead and execute end-to-end influencer programs: develop strategy, source and manage creators, negotiate contracts, oversee content and reporting, mentor junior staff, coordinate with social/digital/paid/PR teams, and present campaign performance and new-business influencer recommendations.

Lead Nash's demand engine across multiple verticals by building ABM and outbound plays, running integrated campaigns (paid, social, outbound), owning lifecycle and attribution, shipping GTM tooling (AI agents, automations, landing pages), and partnering tightly with Sales/ADR to convert accounts into pipeline and scale repeatable motions.

Lead audience growth and lifecycle marketing for Axios Live Essential events. Own acquisition, CRM and email strategy, build automated behavior-driven journeys, manage paid social campaigns, segment and nurture high-value audiences, run A/B tests, maintain performance dashboards, and coordinate cross-functionally to increase registrations, retention and lifetime audience value.

Write clear, compelling B2B/SaaS marketing copy across website pages, email campaigns, blogs, ads, and sales collateral. Translate strategy into on-brand messaging for legal audiences (attorneys, court reporters, paralegals). Collaborate with the Senior Content Marketing Manager, manage deadlines in async remote environments, proofread and verify facts, and iterate on feedback to maintain a consistent, professional, and bold voice.

Plan and execute B2B marketing campaigns across email, social, paid ads, content and PR; create channel content; track and analyze campaign performance; manage vendors, budgets, website updates, and events; contribute to strategy and mentor junior team members.

Own the end-to-end lifecycle marketing strategy for a two-sided healthcare marketplace. Build and optimize personalized email, SMS, push, and in-app journeys across onboarding, activation, engagement, retention, and re-engagement. Lead segmentation, automation, experimentation, reporting, and conversion-focused messaging while partnering with Product, Data, Engineering, Sales, Customer Success, and Creative. Apply AI to lifecycle workflows, predictive scoring, personalization, and analysis.

Build and lead Zenity’s partner marketing function across VARs, solution providers, hyperscalers, and technical integration partners. Develop multi-touch account-based campaigns, co-marketing programs, partner enablement, and go-to-market support for integrations. Manage partner relationships with autonomy, collaborate with Alliances and Product Marketing, and drive measurable pipeline through creative startup-scale programs.

Implement and manage marketing automation tools, design and execute email campaigns, analyze campaign ROI, support go-to-market product launches, collaborate cross-functionally, and explore automation opportunities to improve efficiency and performance.

As a Developer Product Marketing Lead, you'll manage external communications, strategy for product launches, and content quality. You'll utilize AI for content creation and support executives with messaging across multiple platforms through effective coordination with technical teams.

Lead multi-channel recruitment marketing campaigns to build talent pipelines and reduce time-to-hire. Create employer brand content, analyze ATS and recruitment data for insights and SEO, manage vendor relationships, coordinate hiring events, and collaborate with cross-functional teams to optimize the candidate journey.

Lead product marketing for a product portfolio: craft positioning and messaging, drive go-to-market launches, enable sales, create content, gather customer and competitive insights, mentor junior PMM, manage budgets, measure adoption and pipeline, and collaborate closely with Product, Engineering, Sales, and Marketing to drive growth and market leadership.

Hands-on senior marketer owning demand generation and brand awareness for US enterprise home health and hospice agencies. Build and execute multi-channel campaigns, translate ROI and clinical data into high-conversion content and collateral, support sales enablement and event promotion, and track/optimize campaign performance to drive qualified leads and pipeline.

Own CloudLabs positioning, messaging, and GTM strategy across buyer segments. Create sales enablement assets, run competitive intelligence, lead launches for new capabilities, and capture voice-of-customer outputs while aligning product, sales, and demand generation.

Lead demand generation strategy and execution for B2B SaaS, driving digital initiatives (ads, SEO, email, social), sales enablement, product positioning, content creation, and marketing tech stack management to generate high-quality leads and measurable results.

The Head of Product Marketing will optimize the entire web and in-app funnel, conduct A/B tests, write copy, and analyze user data for improving conversions in a high-growth mobile app environment.

The Head of Marketing will lead Move Industries' branding, narrative, and go-to-market strategies for consumers, institutions, and developers, ensuring technical advancements translate into market credibility.

Lead global performance marketing across paid digital channels, owning strategy, campaign planning, optimization, measurement, and reporting. Drive customer acquisition, revenue growth, tracking and attribution (GA4, GTM, CAPI), manage channels (Google, Meta, affiliate, programmatic), mentor a marketing team, and collaborate cross-functionally to improve ROAS, CPA, LTV and marketing efficiency.

Lead strategy and execution for three domain websites: Webflow front-end development, SEO and AEO strategy, CRO experimentation, governance, analytics (GA4, Search Console), and cross-functional prioritization to improve traffic, engagement, and conversions.

Lead visual concepting and execution for paid social campaigns across static, motion, and video. Direct shoots and UGC, build scalable creative systems and templates in Figma, and collaborate with Growth and Brand to ensure on-brand, performance-aware social creative. Use AI tools to accelerate exploration and maintain high craft standards.

Lead and scale the marketing organization for a healthcare SaaS platform, driving market awareness, positioning, demand generation, and commercial enablement across hospitals, health systems, and ASCs. Shape go-to-market strategy, thought leadership, product launches, and clinician-facing narratives. Partner cross-functionally with Product and Sales, build marketing capabilities and playbooks, and recruit, coach, and retain high-performing teams to drive long-term enterprise growth.

The Senior Product Manager will lead commercialization strategy for CNS therapies, aligning teams, managing initiatives, and ensuring product positioning through market insights.

The Senior Manager of Product Marketing will lead go-to-market strategies, narrative architecture, and content programs to promote product adoption and integrate AI tools.

Senior individual-contributor who owns GTM strategy, messaging, competitive intelligence, and sales enablement. Leads cross-functional launch execution, drives product adoption, produces go-to-market collateral and playbooks, and tracks product marketing metrics tied to pipeline and revenue.