Top Senior Marketing Jobs in Baltimore, MD

Lead planning and execution of paid digital media campaigns across Meta, TikTok, Google, Bing and Snapchat. Own product launch media, manage agency partners, run tests and optimization, coordinate cross-functional stakeholders, grow TikTok Shop GMV, and drive international paid media performance and efficiencies.

Senior leader responsible for developing and executing integrated social and influencer marketing strategies. Lead and mentor a team, manage proposals and pitches, optimize resources, create training and processes, advise clients, collaborate cross-functionally, and identify business growth opportunities to deliver measurable campaign results.

Lead go-to-market strategy and execution for payments and AI-powered features; drive pricing and packaging; develop positioning and messaging; run cross-functional launches; synthesize customer and market insights to influence product and commercial strategy; represent Jane at events.

Lead product marketing for ServiceTrade's field service management products: define messaging, run go-to-market and feature launches (including AI), enable Sales, maintain competitive intelligence, synthesize customer insights, and drive product adoption and expansion.

The Senior Product Marketing Manager will oversee product launches, develop go-to-market strategies, and create impactful messaging to drive market presence and customer understanding of Fingerprint's offerings.

The Sr. Product Marketing Manager will create compelling marketing content, support product launches, and lead go-to-market efforts. Responsibilities include understanding product capabilities, defining personas, crafting messaging, and collaborating with cross-functional teams.

Lead marketing strategy and execution for assigned business verticals. Plan and run integrated lifecycle, paid, organic, in-app, and brand campaigns. Develop messaging, testing strategies, analyze performance, optimize via experimentation, and coordinate cross-functional teams to drive adoption, engagement, retention, and revenue. Leverage AI and marketing technology to improve efficiency.

Lead post-acquisition member lifecycle strategy and execution across onboarding, activation, engagement, cross-sell, and retention. Architect journeys, build and run automated email/push/SMS programs, define segmentation and measurement frameworks, synthesize analytics for optimization, and champion AI-driven marketing innovations while managing multi-client priorities and mentoring teams.

The Senior Manager of B2B Marketing will develop and oversee the demand generation strategy, build a pipeline of qualified leads, and collaborate with sales and customer success teams to enhance brand retention and drive acquisition efforts.

Own product marketing for a construction-focused SaaS: shape positioning and messaging with product, lead end-to-end launches, drive adoption and in-app lifecycle campaigns, enable sales with battle cards and training, and run competitive analysis and pricing/packaging strategy.

Design and run inbound funnel and campaign systems, owning campaign intake, production, AI-powered workflows, data hygiene, lifecycle management, and ROI attribution across Marketo, Salesforce, and enrichment tools.

Lead end-to-end performance marketing on Meta for a new service line: strategy, campaign execution, optimization, reporting, and A/B/multivariate testing. Coordinate attribution, funnel and landing page optimization, vendor relationships, and apply analytics to scale efficient customer acquisition while leveraging AI/automation to streamline reporting and QA.

Hands-on Martech analyst supporting implementation, configuration, troubleshooting and optimization across CRM, email, CDP and other marketing platforms. Assist CRM migration planning/execution, translate business requirements into technical solutions, ensure cross-system data alignment, and provide tactical support to senior team members.

Lead and scale a global marketing operations program connecting strategy to execution across campaigns, launches, media, lifecycle, retail, DTC, and membership. Build operating models, planning rhythms, intake/prioritization, launch governance, and cross-functional alignment. Manage a ~10-person team, partner with Finance on investment governance, and drive continuous improvement and performance tracking.

Own a portfolio of 4-6 lifestyle accounts as the day-to-day strategic lead, translating data into full-funnel insights, coordinating cross-channel teams (paid, SEO, content, email, creative), and driving retention and revenue growth. Lead client calls, support quarterly strategy and renewals, employ AI and Power Digital tools (nova, Iris, Power Circuit), and ensure performance narratives guide client decisions while maintaining high retention and service expansion.

Lead partner marketing strategy and execution to drive sourced and influenced pipeline. Manage MDF, co-marketing, ABM-aligned partner programs, enablement assets, partner engagement, and measurement in collaboration with demand generation, field marketing, and partner teams.

Lead brand identity, content strategy, influencer and social programs to drive organic audience growth and consistent brand voice. Build editorial roadmaps, measure content and influencer KPIs, manage agencies/contractors, and align brand efforts with demand generation, product marketing, and PR.

Lead product marketing to define Teak's positioning, GTM messaging, consumer-facing product copy, competitive intelligence, launch execution, and sales/CS enablement across partner and consumer audiences.

Fractional marketing leader responsible for owning enterprise pipeline and demand-generation for high-ACV accounts. Lead and manage the internal marketing team, execute multi-channel ABM campaigns, align closely with sales, and report clear pipeline and ROI metrics to executive leadership.

Lead US B2B marketing to build a scalable demand-generation engine driving pipeline, customer acquisition, expansion, and revenue. Own strategy for payer verticals, partner with Sales and RevOps on attribution and reporting, develop lifecycle and thought-leadership programs, oversee assets and vendors, and hire and grow the marketing team.

Lead omnichannel demand generation to produce large volumes of first-party intent from SDR Leaders, RevOps, and Demand Gen. Use AI-first tools and programmatic channels (content, ads, events, SEO) to drive scored signals, measure incrementality, pilot the product, and collaborate with sales. Accept co-founder equity-first compensation; West Coast proximity preferred.

Lead operational execution for lifecycle marketing: own campaign calendar for email and SMS, translate strategy into plans, coordinate cross-functional teams, improve workflows and tooling, enforce QA, and track campaign performance and experiments.

Lead end-to-end B2B integrated marketing to drive pipeline and revenue. Build and execute multi-channel demand generation (paid, email, social, webinars, events), optimize digital campaigns and website, create content for broker/HR education, align with sales/rev ops, and scale marketing automation and AI-driven processes.

Remote contract Martech Technical Analyst responsible for building ETL/data pipelines, configuring and troubleshooting Salesforce Marketing Cloud (Contact Builder, Journey Builder, Automation Studio), integrating CRM/CDP systems, implementing identity resolution, designing automation/event-driven workflows, ensuring data governance and quality, and supporting CRM migration into SFMC to enable segmentation, personalization, and campaign activation.

The role involves overseeing marketing operations for the Biologicals and Chemicals Division, ensuring efficient workflows, managing budgets, and leading execution teams.