Top Marketing Jobs in Sacramento, CA

Lead and own Help Scout's paid and performance marketing strategy to grow signups and revenue. Manage channel mix, creative, bidding, and budget allocation; evaluate new channel investments; partner with Sales/RevOps to tie paid spend to pipeline; align paid and organic acquisition; own AI-driven discovery presence; run rapid experiments; and build a 12–18 month roadmap for scaling the function.

Lead and coach a small product marketing team covering Data Quality, Governance, MDM, and Integration. Own segment narrative, messaging frameworks, launches, cross-functional alignment, sales enablement, AI adoption, and competitive/analyst input to drive pipeline and measurable outcomes.

Lead ecommerce merchandising and integrated marketing across three brands. Own Shopify storefronts, taxonomy, onsite search, promotions, experiments, and measurement. Build and manage a merchandising team, translate commercial priorities into site and campaign execution, and drive improvements in conversion, AOV, retention, and revenue using data and AI-enabled workflows.

Lead enrollment strategy for a portfolio of large employer and health-plan clients: diagnose engagement gaps using data, design and run client-specific activation plans, influence stakeholders, coordinate cross-functional execution, and build the Enrollment Marketing function and playbooks to scale enrollment and activation.

Lead product marketing strategy and GTM for Netskopes SASE suite. Develop messaging, positioning, campaigns, enablement, and metrics. Partner with product, field, channel, and demand teams to drive awareness, pipeline, sales enablement, and business outcomes for SWG, CASB, ZTNA, and SD-WAN solutions.

Write and edit brand-aligned marketing copy for retro game manuals, websites, email, packaging, and product descriptions. Research franchise history, maintain Atari brand voice, apply style/licensing guidelines, collaborate with design and cross-functional teams, and manage multiple projects to support campaigns and product launches.

Lead product marketing strategy and positioning for a B2B SaaS/AI platform. Build and scale the product marketing function, enable sales and support, drive competitive intelligence, own major product launches, and represent the product externally through content and thought leadership. Coach and grow at least one direct report.

Lead end-to-end product marketing for an AI-native commerce SaaS: own positioning, website, demo narratives, sales enablement, customer stories, analyst/press relationships, and buyer education. Conduct weekly customer discovery, iterate messaging with Product and Sales, and use AI tools to accelerate content and measurement. Start as a solo founding PMM, build artifacts that drive revenue, and scale the team only when metrics justify hires.

Build and lead the marketing function: own demand generation, brand and executive-level messaging, go-to-market positioning, thought leadership, events, and cross-functional partnership with Sales and Product to drive pipeline and revenue.

Lead and optimize email and direct mail enrollment programs, run structured experiments, analyze the enrollment funnel, integrate offline and online channels, support employer/health-plan stakeholders, present insights to leadership, and maintain team marketing operations. Drive segmentation, personalization, creative testing, and lifecycle architecture to increase member enrollments.

Lead Rover's upper-funnel media strategy and execution across TV, CTV/OTT, audio, OOH and programmatic. Own measurement (MMM, Geo-Uplift), large media budgets, agency relationships, and automation/AI-driven workflows to drive new-customer growth and operational efficiency. Collaborate with Brand and Marketing Data Science and translate complex measurement for executives.

Lead strategy and day-to-day execution of direct-response paid social campaigns (primarily Meta and TikTok) to acquire new patients. Optimize and scale campaigns to improve CAC and LTV, manage large monthly budgets, direct data-driven creative testing, run A/B and landing page experiments, build forecasts and reporting, partner with Data and Creative teams, and apply AI tools to automate analysis and workflows.

Lead Synapticure's full marketing function: set strategy and roadmap, manage agencies and a small internal team, launch a rebrand and website, run paid acquisition and lifecycle programs, own CAC/LTV targets and measurement with Mixpanel, develop caregiver- and partner-facing messaging, and ensure clinical and compliance alignment. Drive weekly growth rhythms, scale channels deliberately, and build internal capability to meet enrollment and partnership goals.

Own growth marketing for Ad Studio: launch and optimize paid channels (LinkedIn, Meta, Google), create lead magnets, run webinars, build funnel reporting (CPL, conversion, pipeline), and iterate like a founder to drive pipeline and revenue for a B2B SaaS AI product.

Lead organic social, content, and digital PR efforts: manage LinkedIn and emerging channels, write and optimize SEO-driven content, run press and podcast outreach, produce multi-format marketing assets, monitor organic performance, and collaborate across marketing to grow brand visibility.

Lead content planning and editorial operations for member, sponsor, and prospect communications. Develop and execute GTM campaigns, repurpose content into thought leadership and demand-gen, manage contractors, and optimize email and web nurture flows through testing and analytics to improve engagement, conversions, and strategic KPIs.

Support product marketing for UDS by developing go-to-market strategies, positioning, technical content, demos, and launch materials. Partner with Product, Engineering, and Growth to translate complex cloud-native and DevSecOps capabilities into clear value for defense and national security customers. Conduct market research, competitive analysis, and post-launch optimization while supporting adoption and evangelism.