Top Senior Marketing Jobs in Indianapolis, IN

Own and maintain product marketing collateral for an AIOps platform, agentic AI orchestrator, and vertical solutions. Translate technical input from product and data science teams into polished presentations, graphics, diagrams, and decision-ready materials. Align messaging with Communications, support government and industry conference operations, develop technical content, and track customer feedback, market trends, competitors, and emerging technologies. The role requires credible communication with technical evaluators and senior government decision-makers.

Leads Allegion’s social media, content, and paid media strategies across brand channels. Owns campaign planning, execution, optimization, A/B testing, analytics, reporting, and ROI improvement. Collaborates with brand, sales, demand generation, channel, and leadership teams to align digital initiatives with revenue goals. Develops compelling content, presentations, and value propositions while ensuring consistent messaging. Requires 5–8 years of digital and content marketing experience and travel up to 25%.

Leads AI and transformation initiatives across global Marketing Operations, including predictive scoring models, agentic workflows, intelligent automation, governance, and responsible AI adoption. The role combines hands-on model and automation delivery with strategy, process redesign, change management, training, stakeholder engagement, and feature governance. It also manages a small team and partners with Data & AI, Campaign Operations, and Technology Strategy teams.

Own Power Digital’s annual events and experiential marketing strategy, including major industry events, executive dinners, client gatherings, and branded activations. Responsibilities include sponsorships, budgets, vendors, production, guest strategy, executive preparation, logistics, on-site execution, measurement, and follow-up. The role partners with marketing, sales, partnerships, and leadership to create differentiated experiences that strengthen relationships, generate pipeline, and expand brand presence. It also develops repeatable playbooks, performance frameworks, and AI-enabled workflows.

Own Thriveworks’ paid media program across Google, Meta, Microsoft, and emerging channels. Manage large budgets, optimize campaigns through the full patient funnel, align spend with provider capacity, and maintain HIPAA-compliant tracking. Build automation and reporting workflows using Claude AI and the Google Ads API, direct creative testing, manage geo-level bidding and budgets, run A/B tests, and provide weekly performance recommendations to marketing leadership.

Designs and maintains data models, AI solutions, marketing automation architectures, and governance frameworks that support segmentation, targeting, and go-to-market efficiency. Advises marketing teams on data-driven strategies, builds MCP servers and LLM-based solutions, develops innovation roadmaps, and partners cross-functionally on adoption. The role also mentors team members and requires production-quality Python, API development, marketing automation, analytics, and modern cloud deployment experience.

Leads digital marketing strategy and execution across B2C Homecare and B2B Research divisions. Owns HubSpot Marketing Hub administration, governance, automation, integrations, data quality, and reporting. Oversees websites, SEO, SEM, email, social media, digital advertising, lead generation, customer journeys, and campaign optimization. Manages digital marketing staff, agencies, vendors, and technology partners while collaborating with Marketing, IT, Salesforce, and business stakeholders to improve performance and marketing technology capabilities.

Lead strategy and end-to-end execution for high-profile B2B, executive, proprietary, internal, and third-party industry events. Manage executive hospitality, sponsorship activations, budgets exceeding $300,000, vendors, onsite delivery, cross-functional coordination, and post-event reporting. Partner with Marketing, Sales, GTM, Creative, and executive leadership to strengthen client relationships, increase brand awareness, and support business growth. This remote role requires approximately 20–30% travel, with preference for Chicago-based candidates.

Serve as a fractional marketing leader for early-stage startups: define and execute go-to-market strategy, positioning, messaging, demand generation, product marketing, analytics, and growth programs. Collaborate with founders and other experts, prioritize high-impact opportunities, and balance strategic guidance with hands-on execution to drive measurable growth.

Own Linxup’s go-to-market strategy for products and features, leading launches from readiness through rollout. Develop positioning, messaging, sales enablement, training, and customer-facing materials. Analyze competitors, market shifts, and win/loss data to provide recommendations. Conduct customer and prospect research, translate insights into product and marketing improvements, and collaborate closely with Product, Sales, and Customer Success. Manage cross-functional initiatives, measure launch performance, and improve future programs.

Assemble, optimize, quality-check, and publish accessible, SEO-optimized digital experiences in ContentStack. Manage modular components, approved copy, images, metadata, responsive behavior, revisions, previews, and governance workflows. Collaborate with Design, Technology, and Product teams to maintain visual quality, asset compliance, and functional standards across global digital channels.

Develop and execute product marketing plans for HealthEdge Source products serving health insurance markets. Responsibilities include market and competitive research, positioning and messaging, buyer personas, campaigns, product launches, sales enablement, content, customer case studies, and cross-functional collaboration with product management, sales, and demand generation. The role also directs contributors, tracks marketing resources and results, and establishes efficient marketing processes.

Localize Somali-language UI, technical, marketing, product, and e-commerce content. Ensure terminology accuracy, cultural relevance, brand consistency, and quality across software interfaces, support documentation, campaigns, and digital listings. Collaborate with production and quality teams to deliver projects on schedule. Requires native Somali proficiency, substantial professional translation experience, and familiarity with software, app, platform, or web localization.

Leads brand, product, growth, and go-to-market marketing for multi-unit dwellings, property owners, SMBs, and commercial segments. Develops positioning, segmentation, lifecycle programs, campaigns, and promotional initiatives to drive subscriber growth and brand adoption. Partners with product, sales, digital, operations, finance, and marketing teams, conducts market and competitive research, manages execution, and analyzes performance metrics to optimize strategy and business results.

Senior Product Marketing Manager responsible for product positioning, messaging, go-to-market strategy, product launches, sales enablement, competitive intelligence, customer education, and content development. The role partners with Product, Sales, Marketing, and Customer teams to improve competitive win rates, sales effectiveness, product adoption, and market performance.

Lead go-to-market and revenue generation from zero to initial paying customers. Own positioning, messaging, channel strategy, content, SEO, partnerships, launch execution, and funnel conversion for multiple service lines. Build repeatable acquisition and upsell engine, run experiments, and optimize conversion across signup-to-paid journeys while working directly with the founder. Equity-only founding role, remote-friendly with preference for Kansas City.

Own and execute end-to-end demand generation and ABM programs to drive qualified pipeline and revenue for healthcare procurement and payment solutions. Build multi-channel campaigns, manage marketing automation and Salesforce integration, own lead scoring/attribution and funnel analytics, and align closely with Sales, Product, and Customer Success to accelerate opportunities and improve conversion.

Lead Arango’s digital acquisition, performance marketing, website optimization, SEO, AEO, GEO, video, creative, and demand-generation programs. Manage paid media, conversion paths, experiments, analytics, campaigns, events, webinars, and product-led digital experiences. Partner with Sales, Product, Design, Engineering, and agencies to improve pipeline, revenue, ROI, and customer engagement. The role also co-manages HubSpot and develops scalable AI-assisted marketing workflows.

Lead go-to-market strategy and execution for Outreach platform releases and launches involving governance, security, interoperability, and integrations. Develop positioning, messaging, competitive analysis, enablement, customer content, and partner opportunities. Collaborate with Product, Sales, Marketing, Enablement, Pricing, and Post-Sales teams to drive adoption, retention, growth, and customer value. Apply AI to research, messaging, and launch content while communicating platform capabilities clearly to customers and internal teams.

Own paid social and video acquisition across Meta, TikTok, and YouTube. Manage campaign launches, budgets, audiences, optimization, creative testing, incrementality measurement, performance reporting, and AI-enabled marketing workflows. Partner with Brand and Creative on asset development, interpret experimental results, identify platform opportunities, and ensure operational accuracy. The role requires strong performance marketing expertise, analytical rigor, communication skills, and hands-on use of AI tools.

Owns product go-to-market strategy across platform launches and feature releases for prospects and customers in US and European markets. Develops positioning, messaging, customer stories, sales enablement, competitive intelligence, launch training, and customer education programs. Partners with product, sales, customer success, and research teams, measures launch performance, and improves messaging through market feedback. This player-coach role requires building the product marketing function while executing hands-on across multiple launches.

Lead new patient growth by building, testing, and scaling offline and partner acquisition channels, including podcast, radio, television, direct mail, and affiliates. Own DTC growth strategy, budgets, agency relationships, funnel optimization, and performance testing. Collaborate with Product, Clinical, and Operations teams to improve conversion, patient trust, and satisfaction in a fully remote virtual healthcare startup.

Leads customer marketing programs for accountant firms and SMB/MM customers, including product launches, webinars, customer education, virtual and in-person events, communications, and community engagement. Partners cross-functionally with Product Marketing, Product, Analytics, Sales, Events, and other teams to drive adoption, retention, cross-sell, and customer growth. Owns audience strategy, promotion, measurement, stakeholder alignment, and customer-focused execution.

Own and optimize lifecycle marketing across lead nurture, trial conversion, onboarding, activation, adoption, expansion, and retention. Build segmented, personalized email and automation programs for product-led, mid-market, and enterprise journeys using Marketo, Salesforce, Gainsight, and related GTM systems. Partner cross-functionally to improve funnel performance, customer engagement, revenue growth, and retention through behavioral targeting, experimentation, analytics, reporting, and AI-enabled workflows.

Own paid and organic digital marketing across search, social, display, SEO, AI answer engines, communities, and review platforms. Manage budgets, agencies, experimentation, conversion optimization, attribution, and pipeline performance. Build organic growth and AEO/GEO strategies, oversee technical SEO, and connect channel investment to qualified leads, pipeline, CAC, and payback. This senior individual contributor leads cross-functional teams and vendors without direct reports.