Top Senior Marketing Jobs in Indianapolis, IN

Own the account-based marketing strategy and execution for priority accounts. Design personalized, multi-touch programs across advertising, direct mail, gifting, events, and sales channels; align sales, SDR, field, digital, and product marketing teams; manage ABM technology and Salesforce attribution; and measure account engagement, meetings, pipeline influence, deal velocity, and ROI. The role also develops account plans, buying group maps, tiered plays, and continuous program optimizations.

Leads global partner marketing strategy, community engagement, and event activation for managed service provider partners. Develops scalable engagement models, partner-ready narratives, events, webinars, and toolkits; aligns regional and global stakeholders; and measures program impact on partner readiness, demand generation, customer acquisition, pipeline, revenue, and adoption of AI, security, cloud, and marketplace solutions.

Lead and scale B2B paid acquisition across Commercial, Education, and Enterprise. Own full-funnel media strategy, campaign execution, forecasting, measurement, attribution, experimentation, and cross-functional alignment. Manage 1-2 specialists and contractors while driving performance against CAC, LTV, pipeline, and revenue goals.

Own the full lifecycle marketing program for a contributor workforce, including onboarding, activation, engagement, retention, and reactivation. Lead email strategy, segmentation, deliverability, testing, copywriting, and performance analysis. Run paid marketing experiments, productize marketing playbooks, and apply UX sensibility to communications. Collaborate with product, design, operations, and growth teams on positioning, messaging, launches, and platform improvements.

Leads Seeq’s product marketing and campaign program management functions, translating product, portfolio, and industry strategies into positioning, messaging, launch plans, and coordinated go-to-market programs. The role oversees narrative and asset governance, cross-functional launch readiness, campaign dependencies, team development, and operating rhythms. It partners with Product, Sales, Customer Success, Revenue Operations, Enablement, Partner Marketing, Regional Marketing, and Analytics to improve market clarity, execution discipline, and commercial impact.

The Senior Director of Product Marketing will lead the product marketing strategy, focusing on positioning, messaging, and differentiating ReversingLabs' cybersecurity solutions, while managing a cross-functional team and integrating AI tools for efficiency.

Develop positioning and messaging for the Zoom AI Productivity Suite, translating product capabilities into user-focused value. Create and publish demos, tutorials, social content, emails, and web copy end to end. Build a content and distribution engine across major social platforms, use AI tools for content production, engage third-party communities, measure growth and adoption, and collaborate with product and marketing teams.

Own end-to-end product marketing strategy and execution for Geotab’s public sector segments, including research, positioning, content, sales enablement, demand generation, and partner engagement. Translate buyer and market insights into segment-specific campaigns, messaging, playbooks, and launch materials. Collaborate with Sales, Product, Marketing, and associations to drive public sector pipeline, acquisition, expansion, retention, and market presence while addressing government procurement, compliance, and buying-cycle requirements.

Own content strategy and go-to-market storytelling for Alpaca’s crypto and tokenization products. Create educational content, launch posts, explainers, newsletters, and thought leadership for B2B and B2C audiences. Develop messaging for issuers, exchanges, market makers, and institutional partners while translating complex product concepts into clear narratives. Collaborate with product, compliance, design, and marketing teams on launches, partner announcements, SEO, content distribution, and adoption initiatives.

Develops and leads integrated B2B marketing strategies across digital and traditional channels to drive growth, demand generation, customer engagement, retention, and revenue. Owns messaging, website strategy, customer journeys, campaign prioritization, product launch support, and performance measurement. Partners cross-functionally with product and commercial teams, uses customer insights and analytics to optimize investments and ROI, and influences stakeholders without direct authority.

Own B2B pipeline generation and revenue outcomes through demand generation, events, campaigns, partnerships, content distribution, and full-funnel optimization. Lead a lean team, manage marketing investments, partner closely with Sales and GTM functions, oversee Salesforce handoffs and reporting, and execute high-impact national events. The role requires hands-on B2B marketing leadership, fast experimentation, executive presence, and accountability for bookings and pipeline.

Own Jumio’s customer marketing function by building lifecycle communications, advocacy and reference programs, customer advisory boards, case studies, peer reviews, webinars and executive events. Partner with Customer Success, Account Management, Sales and Product Marketing to support adoption, renewals and expansion. Manage customer proof and engagement programs, analyze participation and campaign data, and translate customer insights into product and go-to-market actions.

Leads regional field and partner marketing initiatives across the TOLA region to generate enterprise pipeline and revenue. Owns campaign, event, ABM, and digital program strategy and execution; partners with sales, channel, and marketing teams; manages budgets and timelines; forecasts pipeline impact; adapts tactics based on performance; customizes messaging; reports insights using Salesforce, Marketo, and Sigma; and mentors junior marketers.

Own BigPanda’s B2B SaaS digital marketing strategy, including SEO, AEO, GEO, website redesign and optimization, paid media, conversion, security, GDPR compliance, MarTech integration, analytics, and pipeline reporting. Lead agencies, contractors, developers, SEO partners, and vendors while advising senior leadership and driving digital growth through AI-informed search and high-performing web experiences.

Owns strategy, execution, and optimization of integrated B2B SaaS marketing campaigns across email, paid media, nurture, landing pages, webinars, events, and ABM. The role drives awareness, pipeline, conversion, and revenue through data-driven testing, lifecycle programs, product launches, cross-functional collaboration, and responsible use of AI and automation.

Owns customer expansion marketing programs that drive cross-sell and upsell pipeline and revenue. Develops campaigns, customer content, webinars, events, advocacy initiatives, and product education programs. Uses customer and product data to identify opportunities, measures campaign performance, and reports results to sales and executive stakeholders. Collaborates with Sales, Customer Success, Product Management, and RevOps to increase adoption, retention, advocacy, and expansion across a B2B technology customer base.

Own and build the AI Simulation marketing operations and analytics function, including martech architecture, campaign instrumentation, attribution, funnel reporting, lifecycle programs, lead scoring, data governance, and Salesforce integrations. Partner with Marketing, RevOps, Sales, Finance, and Product to establish trusted measurement, connect marketing activity to pipeline and revenue, and improve investment decisions through reporting and actionable insights.

The Enterprise Marketing Director will build MoonPay’s enterprise marketing function, defining portfolio-wide positioning, segment strategies, go-to-market plans, integrated campaigns, content, social voice, thought leadership, launches, and sales enablement. The role partners with Product, Sales, Creative, Communications, Legal, Compliance, and Risk to generate pipeline, adoption, revenue, and partner growth. This hands-on leader will personally execute marketing programs, measure performance, and establish scalable processes for enterprise audiences in payments, fintech, crypto, and digital assets.

Develop and execute integrated digital marketing strategies across paid search, paid social, display, YouTube, and ABM channels. Manage campaign optimization, media planning, testing, tracking, reporting, and performance analysis. Present insights and recommendations to clients, collaborate with internal teams, support budget allocation, and use AI tools to improve marketing capabilities. The role combines hands-on campaign execution with growing ownership of client strategy and account leadership.

Lead THE/STUDIO’s end-to-end marketing engine, owning growth strategy, lead generation, performance channels, customer journey optimization, analytics, attribution, and marketing team expansion. Manage SEO, paid search, paid social, content, web, and lifecycle campaigns while building reporting processes and cross-functional alignment with Sales, Operations, and executive leadership. The role combines executive-level strategy with hands-on campaign and funnel optimization in a high-growth remote environment.

Own the architecture, governance, roadmap, and performance of Adobe Marketo Engage and the broader marketing automation ecosystem. Design lifecycle programs, lead nurturing, segmentation, scoring, integrations, and reusable automation templates. Manage Marketo-Salesforce data synchronization and other MarTech integrations, advise cross-functional teams, lead platform governance and security communications, mentor Marketing Operations, and advance analytics, operational improvement, and AI adoption.

Own and optimize Popls digital demand generation across paid search, AI search, SEO, email, and website conversion. Manage agencies and contractors, allocate budgets, build HubSpot and Salesforce attribution dashboards, and translate channel performance into executive reporting. Partner with content to drive AI-informed visibility and oversee AI-driven content and automation workflows.

Leads marketing strategy and planning for Enterprise Marketing and Communications, partnering with the CMO and leadership team to align enterprise priorities, define KPIs, oversee market research and competitive intelligence, coordinate cross-functional initiatives, prepare executive communications, and monitor progress toward strategic business outcomes.

Leads global marketing analytics and campaign operations initiatives, translating business needs into reporting, campaign requirements, and data-driven strategy. Partners with product, engineering, and senior stakeholders to improve data quality, efficiency, and scalability. Identifies business opportunities, drives process improvements, integrates AI tools into workflows, and mentors junior team members. Requires strong marketing analytics, data exploration, technical writing, visualization, stakeholder management, and communication skills.

Lead and execute end-to-end growth marketing: design multi-channel acquisition campaigns, own funnel KPIs, collaborate with Product/Engineering/Sales, develop brand and positioning, analyze metrics, and run experiments to scale user acquisition, engagement, and retention.