Top Senior Marketing Jobs in Birmingham, AL

Lead global marketing forecasting, performance reporting, and scenario planning across acquisition channels. Partner with FP&A, Product, Data, and marketing teams to inform $40M+ media allocation, deliver executive narratives, identify risks/opportunities, and support attribution and board-level decision-making.

Lead strategy and execution of partnership-driven user acquisition for ElevenReader. Build and scale consumer partnerships, run integrated marketing campaigns (paid, email, social, OOH, PR, product), create bundled offers, manage co-marketing from creative through analysis, write high-converting copy, collaborate with design, and measure performance via attribution, incrementality, CAC, LTV, retention, and ROAS.

We are seeking VP / Head of Marketing candidates with experience in leading marketing at high-growth startups or tech companies for our portfolio.

The Principal Product Marketing Manager will define go-to-market strategies, shape product narratives, enable sales teams, and translate customer insights into action to drive growth for enterprise software products.

Lead customer expansion and retention marketing for a B2B SaaS platform. Build and execute cross-sell, upsell, events, webinars, advocacy, and account-based campaigns; measure impact and partner with sales, product marketing, and operations to drive expansion revenue and customer advocacy.

Lead ModMed's B2B digital growth engine by designing and executing AI-driven, multi-channel demand generation and SEO strategies. Embed generative AI into content and campaign workflows, scale programmatic and ABM efforts, implement predictive analytics and ML attribution, manage ad tech stack, and align stakeholders to drive pipeline and ARR growth.

Lead go-to-market strategy, messaging, and campaigns for payments products. Use AI-driven insights and generative tools for segmentation, content, personalization, campaign optimization, ROI tracking, sales enablement, and events while collaborating with stakeholders and agencies.

The Head of Marketing will build brand strategy, lead generation, and market presence while working with executives to translate technical expertise into compelling narratives for enterprise buyers.

The Director of GTM, Partnerships leads the commercial lifecycle in partnerships, focusing on relationship building, strategic operations, and financial management.

Lead go-to-market strategy and execution for broker-facing insurance products. Manage email campaigns, broker segmentation, CRM data hygiene, and a library of sales enablement assets. Translate complex program details into clear marketing materials, collaborate with sales and underwriting for feedback, and measure campaign performance to optimize engagement.

Lead product marketing as the first dedicated PMM: define launch processes, develop messaging and positioning, create case studies and benchmarks, and collaborate with sales, partnerships, and marketing to drive awareness, demand, and product usage for large mortgage lenders.

Lead Joists new customer acquisition strategy and execution across Web, iOS, and Android. Own multi-million paid media budget, forecasting, channel orchestration, experimentation roadmap, and measurement. Partner with paid media, SEO, analytics, product marketing, and lifecycle teams to optimize CAC, conversions, and growth performance, and report results to senior leadership.

Lead product marketing for offers: validate and shape offer strategy, build financial models and business cases, forecast performance, analyze customer lifecycle impacts, partner cross-functionally, and translate analysis into executive recommendations to optimize acquisition, retention, and revenue for a streaming service.

The Senior Growth Marketing Campaigns Manager will strategize and manage integrated marketing campaigns, oversee demand generation, collaborate with sales and product marketing, and mentor junior marketers.

Lead strategy and execution for distribution and marketing partnerships to drive user acquisition. Source, negotiate, structure, launch, and scale partner deals; collaborate with product, legal, finance, analytics, and marketing to measure and optimize performance.

Lead global marketing strategy and commercial execution for Reverse Osmosis across industrial, municipal, desalination, and drinking water markets. Drive portfolio roadmap, innovation, channel architecture, go-to-market models, and cross-functional alignment. Manage global marketing teams, monitor commercial KPIs, and optimize pricing, margin, and pipeline to deliver sustainable growth.

Lead and own the full marketing function for a subscription SaaS aimed at self-published authors: set strategy, sharpen positioning, run paid and organic channels, define metrics, execute launches, write high-quality copy, and hire and manage a small marketing team.

Lead corporate and practice-level marketing strategy for affiliated cardiology practices: build scalable marketing playbooks, manage vendors and budgets, run local patient campaigns (SEO/PPC, reputation), support BD with B2B assets, ensure HIPAA/Stark compliance, and track/report marketing KPIs to drive patient volume and revenue growth.

The Marketing Director will enhance the forensic engineering marketing strategy, drive proactive market leadership, and align marketing investments with business growth goals.

The Marketing Operations Manager will lead infrastructure and technology for marketing at Numeral, optimizing automation systems and managing data flows for business growth.

Lead Filmhub's marketing strategy and team, focusing on brand positioning, content creation, and measurable marketing outcomes to attract rights holders globally.

Lead Growth Marketing strategies at Nabla, focusing on customer acquisition, campaign execution, and data-driven insights to improve the journey of healthcare providers.

The Marketing Operations Manager will build and lead the marketing operations infrastructure, managing systems and automation processes to enhance performance and growth. Responsibilities include analyzing campaign data, managing lead workflows, optimizing marketing technology, and ensuring clean data across sales and marketing.

Lead marketing strategy and execution for Project Farma, driving lead generation, ABM, digital channels, content, PR, events, and metrics. Manage budget, mentor team, collaborate with business development and sales, and use data to optimize campaigns and growth.

Lead product marketing for VulcanForms' Industrials offering, defining positioning, go-to-market strategy, and customer messaging. Partner with engineering, commercial, production, and customers to create technical marketing materials, enablement, launch plans, and executive narratives. Monitor market, regulatory, and competitor shifts and support sales and program reviews to drive adoption.