Adtech Articles

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Margo Steines Margo Steines
Updated on January 29, 2025

21 Top B2B Marketing Companies

Check out some top B2B marketing companies collaborating with other businesses to increase their brand awareness and reach new clients.

Photo: Shutterstock
Matt Caiola Matt Caiola
Updated on January 08, 2025

A Tech Blueprint for PR and Marketing Professionals in 2025

Here are five ways you should be using AI, adtech and martech in your latest marketing strategy.

Image: Shutterstock / Built In
Atul Naithani Atul Naithani
Updated on August 30, 2024

How to Optimize Your YouTube Ad Campaigns

What is contextual advertising, and why is it so important?

Image: Shutterstock / Built In
Mae Rice Mae Rice
Updated on July 08, 2024

Top 26 Content Marketing Companies and Agencies to Know

These companies are showing how to create meaningful customer interactions through content marketing.

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Olivia McClure Olivia McClure
Updated on June 14, 2024

Top 34 SEO Companies Helping Businesses Outrank the Competition

These SEO companies help businesses climb search engine results pages.

Image: Shutterstock
Dan McAuliffe Dan McAuliffe
Updated on April 25, 2024

Why Fashion Technology Is Primed for Disruption

Brands’ future success will depend on how efficiently they innovate and design technology-based experiences that differentiate them from the pack.

David Finkelstein David Finkelstein
Updated on April 23, 2024

3 Ways Marketers Can Work Smarter During COVID-19

Marketers need to adjust their tactics to thrive in what is one of the most challenging — and competitive — business environments in recent memory.

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