Top Remote Marketing Jobs in Madison, WI

Lead Garu’s digital marketing strategy to acquire users and nurture customers. Responsibilities include developing B2B SaaS marketing strategies, managing content programs, running demand generation campaigns, optimizing marketing automation workflows, overseeing community and advocacy initiatives, analyzing campaign performance, and collaborating with product teams on feature launches.

Plan and execute events, webinars, and speaking opportunities to generate qualified leads; build and manage strategic partner relationships and joint-marketing programs; collaborate with Sales, Product Marketing, and Content to align messaging, track ROI, and expand partner ecosystem in target markets (e-commerce, SaaS, multi-entity businesses).

Lead the launch and ongoing marketing of Trial Relay, a physician-focused digital product. Plan and measure campaigns across email, social, search, and physician networks; create launch content; coordinate with product, growth, and provider engagement teams; incorporate physician feedback into product development; and track sign-ups, activation, and usage to optimize performance.

Develop and execute product marketing strategy for ShipBob’s fulfillment, customization, and warehouse management software offerings. Responsibilities include positioning and messaging, go-to-market planning, demand generation, campaign asset development, competitive and customer research, win-loss analysis, product launches, and cross-functional alignment with Marketing, Sales, Product, Engineering, Partnerships, Operations, and leadership to drive revenue, conversion, customer experience, and retention.

An independent marketing contractor will build and manage digital campaigns, generate and qualify leads, optimize campaign performance, analyze data, improve conversion rates, and independently track results. The role is remote, commission-based, and suited to experienced marketers with at least two years of paid or organic campaign experience. Contractors receive onboarding, systems, training, ongoing support, and flexible work arrangements.

Owns consumer subscription growth for One Pass Select, including paid media, promotions, acquisition, retention, conversion analytics, and test-and-learn programs. Leads reseller and channel-partner conversion strategies, directs performance creative, and partners with Marketing Operations, Product, Digital, and Customer Experience teams to improve campaigns and digital experiences.

Leads Roo’s integrated brand campaigns, major launches, thought leadership, PR, and strategic partner marketing. Owns campaign strategy, storytelling, cross-functional execution, measurement, brand research, market expansion, agency relationships, budgets, and campaign planning systems. Partners with PR agencies to build earned media, sponsored content, industry presence, and executive and customer thought leadership that strengthens Roo’s credibility among veterinary professionals and animal hospitals.

Own and scale Horizon3’s marketing operations systems, processes, data governance, and campaign execution. Manage Pardot and Salesforce integrations, lifecycle workflows, lead scoring, routing, segmentation, ABM operations, marketing technology evaluations, automation, data quality, and reporting infrastructure. Lead cross-functional systems projects, improve funnel handoffs and campaign accuracy, support attribution initiatives, document workflows, and enable marketing teammates. Partner with Sales, RevOps, Finance, IT, Analytics, and Demand Generation to improve pipeline visibility and revenue impact.

Own growth marketing and customer acquisition strategy for an assigned B2B SaaS business. Manage funnel performance, integrated campaigns, forecasting, experimentation, channel optimization, and pipeline contribution. Partner with Sales, Revenue Operations, Product Marketing, and cross-functional marketing specialists to improve acquisition, conversion, attribution, and marketing efficiency. Develop strategic growth plans, identify opportunities, and drive accountability without necessarily managing execution teams directly.

Own end-to-end creator marketing campaign execution, including briefings, content reviews, compliance routing, approvals, creator database management, performance reporting, partner research, contracts, and payments. The role requires coordinating agencies and stakeholders, building scalable workflows, ensuring FTC and brand-safety compliance, and maintaining authentic, platform-native creator content across TikTok, Instagram, and YouTube.

Lead global product marketing strategy for Checkmarx One and agentic application security solutions. Own messaging, market positioning, launches, competitive analysis, sales enablement, buyer insights, and cross-functional alignment. Influence packaging, pricing, go-to-market priorities, and platform strategy while presenting to executive audiences. Build high-performing teams, champion AI-enabled marketing workflows, and optimize campaigns and adoption using performance data.

Own product positioning, messaging, go-to-market launches, sales enablement, competitive research, analyst relations, thought leadership, and customer proof points for ProcessUnity’s B2B cybersecurity and third-party risk management solutions. The role translates complex concepts into compelling market stories, uses generative AI to scale marketing workflows, represents the company at industry events, and may eventually build and lead a product marketing team.

Leads Ontra’s global marketing organization and owns marketing-sourced pipeline and revenue targets. Oversees demand generation, product marketing, content, brand, communications, events, and positioning across NAMER and EMEA. Builds a data-driven operating plan, develops a 12-person team, runs enterprise ABM and lifecycle campaigns, and partners with Sales, Product, Customer Experience, Partnerships, and GTM Operations to improve funnel performance and establish Ontra as a leading AI-native private-markets services brand.

Leads global growth marketing strategy for Waters Advanced Diagnostics, including brand positioning, portfolio marketing, disease-state leadership, events, digital demand generation, eCommerce, and brand integration. Partners with commercial and business leaders to drive revenue through measurable campaigns, analytics, and customer engagement. Builds a matrixed global marketing organization, oversees marketing technology and multimillion-dollar budgets, and develops capabilities across digital, content, creative, and brand execution.

Own the end-to-end customer retention program for a health and fitness wearables brand. Responsibilities include managing Klaviyo email and SMS flows, lifecycle strategy, segmentation, campaigns, upsell and repeat-purchase initiatives, list growth, testing, deliverability, reporting, and onsite retention touchpoints across Shopify. The role requires taking ownership of an existing program, improving customer journeys, and coordinating with Brand and other teams to drive lead conversion, device adoption, and retention revenue.

Leads strategic product marketing for Alkami’s digital banking platform, owning go-to-market strategy, product positioning, messaging, competitive analysis, launch readiness, sales enablement, and partner commercialization. Collaborates with Product, Sales, Marketing, Customer Success, and executive stakeholders to influence roadmap decisions, align narratives, improve adoption, and drive measurable pipeline and business outcomes. The role also develops scalable marketing frameworks and integrates AI into product marketing workflows.

Owns SMB new-logo pipeline generation through email, outbound SDR, ABM, and event campaigns. Builds campaigns and workflows in HubSpot and Unify, uses AI and performance data for targeting and optimization, writes campaign copy, manages the campaign calendar, partners with Sales, SDRs, Content Marketing, and RevOps, and reports on pipeline performance. This remote U.S. role requires quarterly travel to New Orleans and additional event travel.

Leads Progressive Leasing’s partner marketing strategy across retail and e-commerce segments. Manages Partner Marketing Managers, builds annual partner plans, oversees budgets and co-marketing funds, develops campaigns across digital and in-store channels, establishes performance KPIs, and drives measurable GMV growth. Partners with Sales, Product, Analytics, Creative, CRM, and Legal teams while presenting marketing plans and results to external partners and executives.

Leads Americas revenue marketing strategy, pipeline generation, account-based marketing, regional and field marketing, global campaign execution, paid media partnerships, performance measurement, budgets, and team development. The role partners with Sales, Product Marketing, Digital Marketing, Marketing Operations, and Revenue Operations to drive measurable pipeline growth, optimize campaign ROI, and align regional programs with global priorities across enterprise and mid-market B2B SaaS markets.

Leads paid advertising strategy and execution for high-value client accounts across multiple digital channels. Responsibilities include campaign optimization, budget pacing, quality assurance, measurement and attribution analysis, testing roadmaps, client communication, strategic recommendations, and mentoring junior team members. The role also supports new business appraisals and uses AI and proprietary Nova tools to improve marketing workflows and account performance.

Develop and execute product marketing strategies for enterprise security solutions. Conduct customer, market, competitive, and win-loss research; shape product positioning, messaging, launches, sales enablement, and buyer content. Partner with Product, Sales, Customer Success, Revenue Marketing, and partners to drive acquisition, adoption, expansion, and commercial performance. Track launch, pipeline, adoption, content, and competitive metrics to improve execution.

Own and grow affiliate marketing programs for consumer brand clients, covering strategy, forecasting, partner recruitment, campaign execution, platform administration, reporting, commissions, and communications. Translate performance data into growth recommendations, lead affiliate education and process development, support pitches and agency expansion, and partner with clients, analytics, production, and leadership. Mentor junior staff and serve as the agency’s affiliate marketing subject matter expert.

Implements and troubleshoots web analytics, conversion tracking, marketing tags, JavaScript, CMS updates, technical SEO, structured data, consent systems, and website performance improvements. Builds GA4 reports and dashboards, audits implementations, performs QA and browser testing, resolves tracking and integration issues, and documents completed work. The role supports multiple client websites in an agency environment on a part-time, as-needed basis.

Own customer marketing and growth programs that drive SaaS adoption, expansion, renewal, advocacy, and community engagement. Partner with Customer Success, Product Marketing, Product, Sales, and Events to segment accounts, develop lifecycle communications, manage customer advocacy and advisory programs, host events, collect customer stories, and establish performance metrics. The role requires strong cross-functional project management, customer communication, AI fluency, and travel to major trade shows or customer events 3–4 times annually.

Owns member engagement strategy across 275+ employer accounts, driving benefit adoption through integrated B2B2C campaigns, segmentation, behavioral data, AI-enabled marketing, and multichannel activation. The role partners with employers and ecosystem stakeholders, builds scalable playbooks, manages account-pacing models, and leads a team of Engagement Marketing Managers and a Coordinator. It also requires cross-functional collaboration to optimize patient conversion funnels, registrations, utilization, and ROI.