Revenue Marketing Manager - TOLA

Posted Yesterday
Be an Early Applicant
Hiring Remotely in USA
Remote
134K-193K Annually
Senior level
Security • Cybersecurity
The Role
Leads regional field and partner marketing initiatives across the TOLA region to generate enterprise pipeline and revenue. Owns campaign, event, ABM, and digital program strategy and execution; partners with sales, channel, and marketing teams; manages budgets and timelines; forecasts pipeline impact; adapts tactics based on performance; customizes messaging; reports insights using Salesforce, Marketo, and Sigma; and mentors junior marketers.
Summary Generated by Built In
About the Role

Abnormal AI is seeking a strategic and experienced Senior Revenue Marketing Manager to lead regional marketing initiatives that drive pipeline growth across our Enterprise and Strategic business in the TOLA region. This role owns the end-to-end planning, execution, and performance of integrated marketing programs in close partnership with sales and channel teams. You will lead field and partner marketing strategy for your assigned region, creating high-impact campaigns, tailoring messaging for local relevance, and reporting on results tied to bookings and qualified pipeline. This is a highly visible role that requires marketing leadership, strong cross-functional collaboration, and a deep understanding of B2B sales motions. You thrive in fast-paced, high-growth environments and have a passion for translating strategy into execution. 

What You Will Do

Lead regional field and partner marketing strategy to support pipeline and revenue goals through campaigns, events, ABM programs, and digital amplification Own end-to-end execution of region-specific initiatives—from idea through reporting—with accountability for budget, timeline, and impact Collaborate closely with AEs, CAMs, SDRs, and partner managers to drive aligned execution, participation, and adoption of marketing programs Build and maintain a quarterly pipeline generation plan, forecast impact, and adjust tactics based on results and market feedback Customize corporate messaging and content to suit regional buyer personas and go-to-market strategies Report on performance using Salesforce, Marketo, and Sigma dashboards; deliver insights to sales and marketing leadership to optimize ROI Mentor junior marketing team members or contribute to cross-regional initiatives that raise the bar for marketing excellence 

Must Have
  • 7+ years of B2B marketing experience, including field and channel marketing, with a strong track record of pipeline contribution
  • Proven ability to independently plan, lead, and measure marketing programs tied to regional sales goals
  • Deep experience collaborating with sales, partners, and cross-functional stakeholders to influence outcomes
  • Strong strategic thinking, with hands-on ability to execute campaigns and adapt in real time
  • Excellent written and verbal communication skills with the ability to tailor messaging to different audiences
  • Proficiency with Salesforce, Marketo, and marketing analytics tools
  • Willingness to travel 20–25% as needed 
Nice to Have
  • Cybersecurity or SaaS industry experience
  • Familiarity with account-based marketing (ABM) strategies
  • Experience managing partner co-marketing initiatives or working within an ecosystem of distributors and system integrators
  • Bachelor’s degree in Marketing, Business, Communications, or a related field

#LI-ML2

Actual compensation will be determined based on several non-discriminatory factors including skills, experience, qualifications, and geographic location.
In addition to base salary, this role may be eligible for bonus or incentive compensation, equity, and a comprehensive benefits package.

Base salary range:
$133,900$192,500 USD

A note on AI in our process: 
Abnormal AI uses AI-assisted tools to help our recruiting team prepare for candidate interviews. These tools analyze resume content and role requirements to suggest interview questions and areas for the interviewer to explore.They do not make hiring decisions or screen candidates automatically. Every decision about a candidacy is made by a person. Further, if your application is successful and Abnormal AI makes a conditional offer of employment, we will carry out pre-employment checks which must be successfully completed to progress to a final offer. All processes and pre-employment checks are in line with prevailing legislation and Abnormal AI's policies relevant to our security and privacy standards.

Abnormal AI is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by law. For our EEO policy statement please click here. If you would like more information on your EEO rights under the law, please click here.

Skills Required

  • 7+ years of B2B marketing experience, including field and channel marketing, with a strong track record of pipeline contribution
  • Ability to independently plan, lead, and measure marketing programs tied to regional sales goals
  • Experience collaborating with sales, partners, and cross-functional stakeholders to influence outcomes
  • Strong strategic thinking with hands-on campaign execution and real-time adaptability
  • Excellent written and verbal communication skills, including tailoring messaging to different audiences
  • Proficiency with Salesforce, Marketo, and marketing analytics tools
  • Willingness to travel 20–25% as needed
  • Cybersecurity or SaaS industry experience
  • Familiarity with account-based marketing strategies
  • Experience managing partner co-marketing initiatives or working with distributors and system integrators
  • Bachelor’s degree in Marketing, Business, Communications, or a related field

Abnormal Security Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Abnormal Security and has not been reviewed or approved by Abnormal Security.

  • Fair & Transparent Compensation Pay is considered aggressively benchmarked to leading tech markets with annual reviews, and feedback suggests engineering and sales roles are compensated competitively with strong upside potential.
  • Healthcare Strength Health coverage is portrayed as robust, including employer-paid premiums for employees in prior postings, One Medical access, and globally designed healthcare and parental leave.
  • Leave & Time Off Breadth Time off provisions include flexible/unlimited PTO, company holidays, and paid parental leave that the company positions as globally available.

Abnormal Security Insights

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The Company
HQ: Las Vegas, NV
175 Employees
Year Founded: 2018

What We Do

The Abnormal Security platform protects enterprises from targeted email attacks. Abnormal Behavior Technology (ABX) models the identity of both employees and external senders, profiles relationships and analyzes email content to stop attacks that lead to account takeover, financial damage and organizational mistrust. Though one-click, API-based Office 365 and G Suite integration, Abnormal sets up in minutes and does not disrupt email flow. Abnormal Security was founded in 2018 by CEO Evan Reiser, CTO Sanjay Jeyakumar, Head of Machine Learning Jeshua Bratman, and Founding Engineers Abhijit Bagri and Dmitry Chechik. The team previously built behavioral profiling and machine learning technologies at Twitter, Google and Pinterest that are being applied to solve a problem that costs organizations $1 billion per year, according to the FBI. The Abnormal Security platform stops targeted phishing, business email compromise and account takeover attacks that have never been seen before.

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