Top Marketing Jobs in Huntsville, AL

Lead Joist’s customer acquisition and growth strategy across web and mobile. Own a multimillion-dollar acquisition budget, channel mix, forecasting, experimentation, analytics, and performance optimization. Partner with Paid Media, SEO, Lifecycle, Product Marketing, and Analytics teams to improve acquisition efficiency and scale growth. Present performance insights and recommendations to senior leadership while influencing cross-functional teams and driving strategic planning.

Owns website strategy and digital experiences across a multi-brand pet insurance portfolio. Leads website redesigns, martech integrations, SEO and AI search optimization, landing page development, conversion optimization, analytics, and performance reporting. Partners with marketing, content, design, product, IT, agencies, and vendors to improve traffic, engagement, quotes, enrollments, and revenue while managing website governance, technology roadmaps, and cross-functional initiatives.

Own and optimize paid acquisition for auto insurance, beginning with hands-on Google Ads management and expanding into paid social and emerging channels. Responsibilities include SEM campaign strategy, state and DMA targeting, bidding, keyword and ad optimization, quote-funnel analysis, competitive auction management, performance reporting, and insurance advertising compliance. The role requires deep U.S. auto insurance paid media experience, budget ownership, lead-generation economics expertise, and independent optimization judgment.

Leads HeroDevs’ digital marketing strategy across paid media, website conversion, campaigns, content, and web execution. Owns paid marketing budgets, channel performance, pipeline impact, and conversion optimization. Manages a team of four and directs paid media and web development priorities while partnering with Product, Product Marketing, Content, Finance, Sales, and Revenue Operations. Oversees testing, digital quality, analytics, and executive reporting to improve demand creation, demand capture, and revenue outcomes.

Manages end-to-end execution of patient engagement, quality, partner marketing, and program campaigns. Responsibilities include campaign planning, asset development, partner customization, cross-functional coordination, compliance review, testing, deployment, reporting, and optimization. The role maintains campaign calendars, project trackers, templates, asset libraries, and repeatable marketing operations processes while supporting patient, provider, website, email, SMS, and other marketing materials in a remote healthcare environment.

Leads digital marketing strategy and execution across multiple brands, channels, and platforms. Manages a cross-functional marketing team, prioritizes initiatives, develops brand and channel strategies, analyzes lead and margin performance, and identifies growth opportunities. Acts as the primary marketing contact for internal partners and clients while overseeing SEO, PPC, content, UX, conversion optimization, reporting, and compliance activities.

Leads integrated omnichannel media strategy for pharmaceutical brands across HCP and DTC audiences. Owns channel planning, investment frameworks, large media budgets, agency partnerships, performance optimization, client leadership, and launch and lifecycle strategy. Ensures media plans comply with MLR and FDA requirements while using data to improve engagement, adoption, and prescription lift.

Design marketing and brand visuals across paid ads, landing pages, social media, lifecycle campaigns, events, web experiences, video graphics, and emerging products. Apply and extend Splice’s brand system, collaborate with Marketing, Product, Content, and creative partners, and own projects from concept through launch. Iterate based on performance and feedback while working quickly across multiple projects.

Leads global upstream product marketing strategy for the Patient Care Solutions portfolio. Develops segmentation, value propositions, claims, pricing, positioning, market insights, commercialization playbooks, and launch strategies. Partners with product management, R&D, clinical, commercial, and regional marketing teams to identify growth opportunities, influence product roadmaps, drive adoption, and maximize portfolio lifecycle value. Operates across a global matrixed organization, leading strategic forums, performance management, and enterprise marketing initiatives.

Lead mobile customer acquisition across paid and organic channels, including Apple Search Ads, Google App Campaigns, paid social, and ASO. Own mobile measurement, attribution, forecasting, reporting, testing, and investment decisions. Partner with Product, Engineering, Analytics, Creative, and Lifecycle teams on tracking, app-store optimization, creative development, and acquisition programs. Coach team members, launch new channels, and improve performance through experimentation, competitive analysis, and automation.

Plans and executes educational seminars, tradeshows, conferences, networking, and hospitality events. Coordinates venues, speakers, promotional campaigns, materials, budgets, invoices, and onsite logistics. Tracks event details and results in Salesforce, analyzes effectiveness, prepares reporting, and collaborates with marketing, sales, operations, advisors, and external partners. The role also manages event calendars, processes, documentation, and post-event follow-up while traveling up to 25% of the time.

Executes marketing strategies, campaigns, brand programs, and lead-generation initiatives. Researches markets and competitors, analyzes campaign performance, tracks KPIs, prepares sales forecasts, maintains marketing records, and recommends improvements. Collaborates with sales, design, and content teams to produce advertising materials, ensures brand compliance, and communicates marketing plans and results to senior management.

Executes omnichannel marketing strategies supporting North American distribution growth. Manages digital content, campaigns, SEO/SEM, social media, webinars, advertising, lead generation, market insights, competitive analysis, product launches, and sales enablement materials. Coordinates cross-functional projects, customer meetings, and industry events while maintaining product and segmentation data in business systems. Requires marketing experience, strong communication skills, Microsoft Office proficiency, and up to 10% travel.

Own Federal product marketing for AppGate ZTNA, including positioning, messaging, compliance mapping, RFP/RFI support, launches, campaigns, sales enablement, technical content, partner marketing, competitive analysis, and thought leadership. Translate Zero Trust and cybersecurity requirements into compelling value propositions for government agencies, defense organizations, integrators, and mission stakeholders. Collaborate with engineering, sales, product, demand generation, and customer reference teams while tracking market dynamics and go-to-market performance.

Own product and suite-level positioning, messaging, launch governance, competitive intelligence, battlecards, and product-associated campaigns for the Chorus platform. Gather market and field insights from sales, CRM, account management, and customer conversations, then feed those insights into product and messaging strategy. Coordinate with Product, Sales Enablement, Comms, Growth, and Events while supporting additional products and care settings as the platform expands.

Develops customer marketing programs that drive product adoption, expansion, renewals, and retention for existing B2B SaaS customers. Translates product positioning into release communications, lifecycle campaigns, newsletters, adoption assets, and value-realization materials. Segments customers, identifies expansion opportunities, manages communication calendars, writes campaign copy, partners with demand generation, Customer Success, Sales, Product, and creative teams, and analyzes campaign performance.

Direct global customer acquisition for ClassPass across paid media and brand marketing. Lead a multidisciplinary team, manage a multi-million-dollar budget, optimize paid social, search, app, and programmatic channels, and build upper-funnel campaigns across OOH, CTV, partnerships, and influencers. Partner with Creative, Lifecycle, CRO, Analytics, and Product on full-funnel growth, measurement, market launches, forecasting, and performance optimization.

Own the company’s account-based marketing and cold outbound engine for key B2B segments. Build target-account lists, contact maps, automated email journeys, messaging systems, reporting, and optimization processes. Partner with sales, partnerships, channel marketing, and field marketing to generate qualified meetings, SQLs, and pipeline. Manage Salesforce and HubSpot reporting, diagnose CRM sync issues, coordinate event-based ABM tactics, and continuously improve performance through data analysis and A/B testing.

Own B2C growth and lifecycle marketing communications across acquisition, onboarding, engagement, retention, and cross-sell journeys. Coordinate stakeholders across Marketing, CX, Product, Technology, Analytics, Creative, Operations, and Legal to launch and optimize multichannel campaigns. Manage journey maps, communication governance, performance analysis, digital and e-commerce improvements, SEO, personalization, testing, automation, and AI initiatives while building scalable processes in an evolving environment.

Write and edit B2B marketing content across web, email, social media, sales enablement, events, and product marketing. Provide creative direction to design and video partners, apply SEO best practices, collaborate with cross-functional marketing teams, and ensure content meets AP Style, brand, legal, and compliance standards. The role also guides creative work and shapes brand, demand generation, and product marketing strategies.

Support day-to-day campaign operations across paid search, paid social, and programmatic channels. Build and analyze reports and dashboards, implement and QA tracking, troubleshoot campaigns, coordinate client deliverables and internal workflows, prepare insights and presentations, attend meetings, and research new marketing and AI tools. Serve as U.S.-based backup for Ad Operations.

Leads Veriff’s global revenue marketing engine, owning pipeline creation, acceleration, marketing ROI, ABM, demand generation, digital marketing, events, and customer marketing. Partners with Sales and Revenue Operations to define target accounts, align KPIs, optimize channel investment, establish attribution, and build a scalable go-to-market operating model. The role requires senior B2B SaaS marketing leadership, strong analytical and commercial skills, and hands-on execution across multiple marketing disciplines.

Lead demand-generation efforts to convert brand awareness into qualified pipeline by creating channel-tailored content, running webinars, owning ABM campaign collaboration with sales, and managing HubSpot/ops to scale experiments and customer enablement.

Own B2B outbound and account-based marketing campaigns across email and LinkedIn. Research and segment target accounts, create personalized messaging and sequences, manage automations and CRM hygiene, qualify prospects, and coordinate Sales handoffs. Analyze campaign performance, buyer behavior, deliverability, and downstream outcomes to optimize targeting, messaging, and conversion. Apply AI to research, personalization, campaign development, and workflow improvement.

Leads planning and execution for large-scale B2B user conferences, roadshows, and third-party events. Responsibilities include managing vendors and sourcing across production, hospitality, rentals, and experiential builds; negotiating contracts; developing load-in/load-out schedules, run-of-show documents, floorplans, and staffing plans; and overseeing onsite crews and logistics. The role requires immediate, senior-level event expertise in a fast-moving 4–6 month contractor engagement.