Top Senior Marketing Jobs in Hampton, VA

Lead global performance marketing across paid digital channels, owning strategy, campaign planning, optimization, measurement, and reporting. Drive customer acquisition, revenue growth, tracking and attribution (GA4, GTM, CAPI), manage channels (Google, Meta, affiliate, programmatic), mentor a marketing team, and collaborate cross-functionally to improve ROAS, CPA, LTV and marketing efficiency.

Lead strategy and execution for three domain websites: Webflow front-end development, SEO and AEO strategy, CRO experimentation, governance, analytics (GA4, Search Console), and cross-functional prioritization to improve traffic, engagement, and conversions.

Lead visual concepting and execution for paid social campaigns across static, motion, and video. Direct shoots and UGC, build scalable creative systems and templates in Figma, and collaborate with Growth and Brand to ensure on-brand, performance-aware social creative. Use AI tools to accelerate exploration and maintain high craft standards.

Lead and scale the marketing organization for a healthcare SaaS platform, driving market awareness, positioning, demand generation, and commercial enablement across hospitals, health systems, and ASCs. Shape go-to-market strategy, thought leadership, product launches, and clinician-facing narratives. Partner cross-functionally with Product and Sales, build marketing capabilities and playbooks, and recruit, coach, and retain high-performing teams to drive long-term enterprise growth.

The Senior Product Manager will lead commercialization strategy for CNS therapies, aligning teams, managing initiatives, and ensuring product positioning through market insights.

The Senior Manager of Product Marketing will lead go-to-market strategies, narrative architecture, and content programs to promote product adoption and integrate AI tools.

Senior individual-contributor who owns GTM strategy, messaging, competitive intelligence, and sales enablement. Leads cross-functional launch execution, drives product adoption, produces go-to-market collateral and playbooks, and tracks product marketing metrics tied to pipeline and revenue.

Lead audience growth and attendee experience for Masters of Scale Summit and other events. Own marketing strategy, campaign execution, HubSpot operations, registration systems, partner outreach, attendee communications, and reporting to drive registration and optimize conversion.

Own post-sale customer narrative to scale advocacy and expansion. Build reference programs, interview customers and create case studies, run adoption and engagement campaigns, collaborate with product and GTM teams to drive upsell, and create customer-facing content and toolkits to increase feature utilization and lifetime value.

Design and execute B2C email campaigns from concept through launch using Figma. Write and proofread email copy, apply email best practices, collaborate with stakeholders, manage multiple campaigns, document design decisions, and use performance data to optimize creative and templates.

Lead end-to-end creative strategy and hands-on design for large-scale B2C email campaigns. Own concepting, copywriting, responsive Figma designs, stakeholder alignment, testing, and iterative improvements. Establish templates, standards, and processes, mentor peers, and use performance data to optimize campaign effectiveness while ensuring brand, accessibility, and technical delivery constraints are met.

Own and optimize the MarTech stack (Pardot, Salesforce, GA4, Webflow, 6sense, ZoomInfo, DataGroomr); maintain integrations and data integrity; build lead lifecycle, scoring, routing, and attribution workflows; run data hygiene and privacy processes; configure analytics and multi-touch reporting; implement AI-driven marketing workflows; and partner with Sales, IT, and RevOps to ensure full-funnel visibility and operational efficiency.

Lead GoFundMe's consumer marketing to grow awareness, trust, engagement, and advocacy. Shape brand positioning and integrated campaigns across paid, owned, earned, social, influencers and partnerships. Build content and storytelling platforms, deepen relationships with Millennial and Gen Z audiences, align cross-functional teams, and measure brand health and business impact.

Lead integrated marketing strategy and creative ideation to develop cross-platform partner programs. Collaborate with sales, content, design, events, and social to produce proposals, presentations, and deliverables that align with partner KPIs. Generate proactive materials, identify new partnership opportunities, and present concepts to clients and agency partners to drive measurable value.

Lead and scale a cross-brand content marketing function to produce data-driven thought leadership and full-funnel assets. Develop editorial strategy, manage a team of content producers, harness proprietary datasets for research-driven storytelling, optimize SEO and distribution, define buyer personas, and measure content ROI to drive demand, pipeline, and retention while aligning with product, growth, and comms teams.

Lead execution of ServiceTitan's State of the Trades and Titan Tailgate programs: produce thought-leadership content, coordinate data and distribution, plan regional field activations, manage vendors and logistics, align with Sales/Brand, and report on pipeline and program impact.

Lead product positioning, messaging, and go-to-market for video advertising measurement products. Drive launches, create sales and marketing content, partner with product and sales, monitor competitors, and capture customer insights to increase adoption and pipeline growth.

Lead positioning, GTM strategy, and growth for advanced hosting products (VPS, Dedicated, Cloud). Drive upgrades and revenue, create content and enablement, partner with Product/Sales/Growth, and use market and customer insights to inform roadmap and pricing.

Serve as CMOs strategic partner and marketing COO, owning systems, data, processes, lead-to-opportunity workflows, pipeline inspection, executive/board reporting, and a near-shore data governance team to ensure data quality, forecasting, and scalable pipeline generation.

The Senior Marketing Operations Specialist will manage marketing systems and processes, support campaign launches, optimize databases, and drive performance analysis to enhance company growth and revenue.

Lead cross-functional development and execution of data-driven paid campaigns across PPC, social, display, video, and CTV. Manage channel experiments, budgets ($5M-8M), agency partners, and in-platform execution. Optimize performance using analytics and AI tools, build audience segmentation and ABM tactics, and report on spend, ROAS, and pipeline to drive scalable revenue growth.

The Manager of Customer Marketing will drive adoption, retention, and expansion for K-12 customers, designing programs, executing campaigns, and aligning with cross-functional teams.

Lead strategy, planning, execution and optimisation of global third-party and company-owned events to drive pipeline, revenue and brand authority. Build event roadmaps, manage budgets and vendors, design scalable company-owned experiences, align cross-functional stakeholders, set success metrics (MQLs/SQLs/pipeline/revenue), analyse performance, and iterate on playbooks. Role requires global travel and significant autonomy.

Own and operate Step's marketing technology stack: manage vendors and ad/channel integrations, build data pipelines and models for measurement and audiences, implement attribution and GA4, enable self‑serve analytics, and deliver lifecycle programs like rewards and offers while bridging Marketing, Product, and Engineering.

Lead product and lifecycle marketing for Step's consumer finance products, owning go-to-market strategy, launches, cross-functional partnerships, and full-funnel lifecycle campaigns. Build and mentor a product marketing team, drive loyalty/gamification programs, leverage research to inform product roadmaps, and partner with product, design, engineering, and Beast Industries to scale acquisition, engagement, and retention.