Top Senior Content Jobs in Detroit, MI

Develop and execute high-impact, multi-channel content supporting brand, demand generation, product marketing, and thought leadership. Manage editorial calendars, create and edit diverse content assets, guide subject matter experts, maintain brand and regulatory standards, optimize content for SEO and engagement, analyze performance metrics, improve workflows, and responsibly use AI tools. Collaborate with marketing, legal, compliance, investor relations, and other internal teams.

Lead broker content and partner marketing initiatives: coordinate co-branded articles, webinars, and events; manage editorial calendar and content workflows; liaise with sell-side research teams and internal stakeholders; track performance metrics; maintain team processes and provide project management and occasional proofreading support to deliver timely research and thought leadership programs.

Write clear, compelling B2B/SaaS marketing copy across website pages, email campaigns, blogs, ads, and sales collateral. Translate strategy into on-brand messaging for legal audiences (attorneys, court reporters, paralegals). Collaborate with the Senior Content Marketing Manager, manage deadlines in async remote environments, proofread and verify facts, and iterate on feedback to maintain a consistent, professional, and bold voice.

Lead and scale a cross-brand content marketing function to produce data-driven thought leadership and full-funnel assets. Develop editorial strategy, manage a team of content producers, harness proprietary datasets for research-driven storytelling, optimize SEO and distribution, define buyer personas, and measure content ROI to drive demand, pipeline, and retention while aligning with product, growth, and comms teams.

Lead content strategy and audience growth across YouTube, short-form, LinkedIn, newsletters, and community. Own audience research, content franchises, hooks, thumbnails, organic lead generation, performance analysis, and manage editors/researchers/producers to drive applications, booked calls, and revenue.

Responsible for driving Hercules' SEO content strategy, focusing on keyword optimization, long-form content creation, content monitoring, and leveraging AI tools to enhance productivity.

Lead PandaDoc’s content strategy and roadmap across formats (video, tools, webinars, customer stories). Partner with SEO, PMM, CX, and Brand Studio to produce and measure content that drives top-of-funnel attention and connects to pipeline and revenue. Set AI practices for content production, manage external contributors, and report performance to leadership.

Senior individual-contributor who owns end-to-end social content: ideation, scripting, filming, editing, captioning, publishing, and on-camera brand ambassadorship across LinkedIn, TikTok, YouTube, Instagram, and Facebook. Produces platform‑native video, designs supporting assets, and collaborates with subject-matter experts and global teams to optimize performance.

Create, manage, and research website content to inform and motivate users; oversee editorial activities; validate information accuracy and present data-driven outputs (dashboards, AI/ML results) to end users.

Lead content strategy and execution across LinkedIn, video, email, and web. Translate complex financial and regulatory topics into engaging thought leadership and client-facing content. Manage editorial calendar, partner with compliance/legal, track performance metrics, and iterate based on business impact.

Lead ideation and high-impact copywriting across channels, design structured content for AI-driven search, optimize content architecture (AEO), manage content workflows and projects using tools like Asana and WordPress, and leverage generative AI to scale production. Requires strong portfolio and 8+ years of content strategy and copywriting experience.

Develop and execute industry-vertical content strategy to drive brand awareness, share of voice, SEO and AEO. Own content planning and creation across the customer journey, measure performance against SOV/SEO/AEO KPIs, partner with demand generation, support executive messaging, and align cross-functionally to increase content visibility and conversions.

Lead creation and execution of an editorial calendar: write and edit thought leadership, blog posts, eBooks, and client stories. Source and interview practitioners, optimize content for SEO/GEO and organic/AI discovery, manage freelance/junior contributors, repurpose long-form content, and collaborate cross-functionally with Demand Generation, Product Marketing, Sales, and Client Success.

Lead content strategy for EPM marketing to drive pipeline and brand: map content to buyer journeys, produce high-quality written assets, engage customers for case studies, build AI-powered content workflows, measure content KPIs, and partner with product marketing and sales to integrate content into campaigns and deals.

Own production, distribution, and measurement of technical content for senior engineers. Write mechanism-dense pieces, publish and distribute across channels same-day, run Google Ads, build demos/repos, automate content pipelines with AI, and track SEO/visibility and pipeline metrics.

Lead corporate communications and content strategy, develop executive and internal communications, create thought leadership and PR materials, support sales enablement, manage employee communications, and use AI-assisted tools to scale high-quality content that drives brand awareness and business growth.

Produce technically deep long-form and short-form content (ebooks, guides, blogs, webinar scripts) for data platform practitioners focused on Databricks and Snowflake cost and performance optimization. Own research, drafting, revision cycles, and SME collaboration. Expand coverage to related platforms (BigQuery) and map cross-platform concepts while preserving platform-specific technical detail.

Build and run a high-output AI-powered content factory producing multi-format content (video, ads, posts, email, landing pages). Own systems, workflows, and paid media execution (Meta, LinkedIn, Reddit), optimize performance, iterate fast, and drive demos and revenue.

Lead content strategy and execution to drive demand and pipeline. Build and mentor a content team, implement SEO and attribution frameworks, run tests, and optimize distribution across owned, paid, and earned channels to convert content into measurable MQLs/SQLs and pipeline.

Lead B2B content strategy and editorial for industrial ecommerce: produce deeply researched thought leadership, whitepapers, blogs, video scripts, and SEO/AEO-optimized assets; conduct executive interviews; measure content performance and optimize for pipeline and revenue impact.

Lead and operate Level's content strategy and systems across web, owned channels, case studies, sales enablement, podcast and events. Build repeatable AI-integrated workflows, 90-day calendars, editorial standards, and stakeholder processes to convert agency expertise into demand-driving thought leadership and sales assets.

Lead short-form video strategy across TikTok, Reels, and Shorts: set hooks, pacing, payoff placement, and repeatable formats. Use poker expertise and audience psychology to select moments, run weekly performance reviews, iterate briefs, flag boost candidates, and collaborate with creative, CRM, and ambassador teams while monitoring platform trends and algorithm changes.

Lead creation and production of personalized and scalable donor materials for mid, major, and principal donors. Manage proposal/report writers, oversee workflows and quality standards, develop messaging strategy and narrative architecture, translate programmatic and financial data into compelling donor-facing content, and partner with global and fundraising teams to align donor communications with lifecycle stages and enterprise priorities.

The Social Media Manager will develop and execute social strategies, manage content across platforms, and collaborate with teams to enhance engagement and brand voice.

Lead OpenSesame’s brand and creative function: own brand stewardship, editorial strategy, creative operations, team leadership, and AI-enabled workflows. Build governance, scale content production, partner across Growth and Product Marketing, and measure brand contribution to pipeline and awareness.