Top Senior Content Jobs in Buffalo, NY

Lead content strategy engagements for complex government and mission-driven websites, including audits, information architecture, taxonomy, content modeling, migration, plain-language writing, accessibility compliance, governance, workshops, and training. Partner with clients, designers, and developers on WordPress projects, use analytics and research to guide recommendations, manage multiple engagements, and mentor content team members.

Leads graphic design and marketing content initiatives to promote ORAFOL Americas products and maintain brand consistency. Responsibilities include social media management, video production, website and email content, SEO, product page maintenance, copywriting, art direction, and development of catalogs, brochures, advertisements, and other collateral. The role coordinates project scopes, timelines, budgets, internal and external resources, and distributor brand compliance.

Own content strategy and go-to-market storytelling for Alpaca’s crypto and tokenization products. Create educational content, launch posts, explainers, newsletters, and thought leadership for B2B and B2C audiences. Develop messaging for issuers, exchanges, market makers, and institutional partners while translating complex product concepts into clear narratives. Collaborate with product, compliance, design, and marketing teams on launches, partner announcements, SEO, content distribution, and adoption initiatives.

Owns Lingo.dev’s content production and distribution across technical and nontechnical channels. Responsibilities include writing blogs, research articles, newsletters, changelogs, emails, social posts, ads, SEO content, and demos; interviewing founders, engineers, and customers; distributing content; measuring rankings, citations, backlinks, signups, and return on ad spend; and automating the publishing workflow with Claude and scripting. The role requires strong technical writing, content traction, SEO expertise, AI-assisted production, and independent execution.

Build and manage Grant Street Group’s B2B content and customer marketing programs. Responsibilities include developing editorial strategy, creating thought leadership and customer stories, managing advocacy and reference programs, gathering voice-of-customer insights, partnering with executives and cross-functional teams, and measuring content performance. The role requires hands-on writing, editing, interviewing, process building, SEO knowledge, and collaboration with public-sector clients. Up to 10% travel is required.

Supports education technology proposals and adoptions by completing technology rubrics, forms, questionnaires, and compliance matrices; drafting and editing RFP technology narratives; maintaining technical boilerplate; researching technology requirements, accessibility standards, and data privacy provisions; and coordinating with Product, IT, Legal, Infosec, proposal writers, and subject matter experts. The role also performs quality checks to ensure accurate, compliant proposal responses.

Writes, edits, publishes, and maintains accessible web content across FHWA websites, SharePoint, and Google Sites. Manages content certifications, quality control, SEO, broken-link remediation, graphics preparation, database entries, and web tool training. Coordinates approvals, monitors publishing schedules, improves navigation and readability, and supports federal client requirements.

Build and lead Kate’s short-form social strategy across Instagram and other channels. Own content strategy, storytelling, growth, calendars, workflows, analytics, and publishing cadence. Direct creators and editors, hire and develop the content team, translate complex women’s health and longevity topics into accessible storytelling, and partner with leadership on creative direction.

Leads enterprise content governance and information architecture across websites, LMS content, staff applications, and digital platforms. Develops taxonomies, metadata models, content structures, governance frameworks, and lifecycle workflows; conducts audits and gap analyses; improves navigation, findability, accessibility, and content quality. Collaborates with UX, design, content, IT, and program teams while supporting CMS structures, SEO, structured data, reporting, and stakeholder guidance. Requires an active Secret clearance and seven years of relevant experience.

Develop and edit marketing content across web, social, earned media, advertising, blogs, guides, and collateral. Translate complex ideas into concise, engaging copy, collaborate with marketing and leadership stakeholders, support campaign strategy, optimize messaging, and extend content across multiple channels. The role requires high-volume writing, developmental editing, project coordination, creativity, and deadline management.

Lead short-form video strategy across TikTok, Reels, and Shorts: set hooks, pacing, payoff placement, and repeatable formats. Use poker expertise and audience psychology to select moments, run weekly performance reviews, iterate briefs, flag boost candidates, and collaborate with creative, CRM, and ambassador teams while monitoring platform trends and algorithm changes.

Leads Intellum’s audience and content strategy, personally creating website, blog, email, social, and video content. Builds owned audiences and communities, drives SEO/AEO/GEO visibility, develops research and POV programs, and directs social engagement, contractors, and internal partners. The role also establishes an AI-native content operation, measures marketing performance, and collaborates with product, demand generation, and customer marketing teams to generate qualified pipeline.

Own Venn’s B2B content marketing program, including category positioning, written and web content, videos, social media, sales enablement, and performance reporting. Translate cybersecurity technology into compelling messaging for technical buyers, manage agencies and production partners, support launches, and measure traffic, engagement, SEO, and pipeline influence. The role requires strong technical content experience, comfort with video, and autonomy in building a content program.

Develop product positioning, messaging, go-to-market content, sales enablement, product launches, and integrated campaigns for K-12 education products. Partner with leadership, Product, Sales, and Customer Success to bring capabilities to market. Create compelling long-form and campaign content, manage nurture programs and segmentation, measure campaign performance, and use customer insights to guide marketing decisions.

Lead strategy and execution for Headway’s provider community and content programs. Define member journeys, manage channels and events, build an ambassador program, capture provider stories, and measure engagement to drive business outcomes and provider advocacy.

Develop and manage a long-form video channel focused on Alaska, sustainable seafood, outdoor life, and culinary storytelling. Responsibilities include finding and researching stories, conducting pre-interviews, managing end-to-end production, directing shoots, guiding edits, planning YouTube series and distribution, overseeing short-form content, analyzing performance data, managing two direct reports, and protecting brand integrity. The role requires strong documentary development, production knowledge, creative leadership, and approximately 30% travel.

Develop and refine an AI for Marketing Content course module with a learning experience designer. Create lesson concepts, exercises, Playbook activities, scenarios, and engaging instructional videos covering AI-assisted writing, visual design, video production, content systems, governance, and brand safety. Review course materials, record videos, and provide industry-aligned guidance that helps marketing professionals adopt AI as a repeatable production system.

Own Eve's visibility across AI answer engines by creating citation-worthy content, auditing and optimizing site content and structured data for AI retrieval, tracking AEO metrics, running growth experiments and distribution, collaborating with marketing/PR to place content where citations originate, and managing contractors/agencies for content and technical SEO.

Own Planful’s B2B content marketing strategy, messaging architecture, editorial governance, and full-funnel content production across blogs, web pages, ebooks, whitepapers, social, and customer stories. Partner with marketing, sales, product, creative teams, SMEs, and agencies to align content with segment and account strategies. Manage SEO, GEO, and AIO initiatives, content audits, performance analysis, refresh cycles, and strategic reporting.

Own Feathery’s SEO and B2B content marketing strategy for insurance and wealth management. Research buyer needs and search intent, create and publish thought leadership and solution content, optimize on-page and technical SEO, manage digital PR, and improve AI-search visibility. Collaborate with product and go-to-market teams, publish marketing pages in Webflow, and measure rankings, traffic, engagement, conversions, and pipeline to drive organic growth.

Own WorldStrides’ website content strategy and execution across its main site and program pages. Lead SEO, keyword research, content optimization, editorial planning, CMS publishing, A/B testing, content governance, and conversion-rate improvement. Collaborate with paid media, creative, IT, and development teams to grow organic traffic, improve lead conversion, strengthen user experience, and maintain brand standards. Use GA4, Search Console, and performance data to guide decisions.

Lead Risepoint’s partner content strategy function and a team of approximately 10 across Partner Content and Brand. Establish operating models, workflows, governance, editorial priorities, and cross-channel alignment across an 80-plus university portfolio. Integrate SEO, AEO, GEO, and AI search practices; oversee AI-enabled content production; partner with Analytics on performance measurement; and optimize content for search visibility, AI citations, brand quality, and enrollment funnel impact.

Lead Agility Robotics’ global editorial and content strategy, establishing the company as an authoritative voice in humanoid robotics and the future of physical labor. Build a high-performing publishing operation across web, newsletters, social, video, audio, and industry reports. Translate complex technical concepts into compelling narratives, implement AI-assisted workflows, manage cross-functional partnerships, measure content performance, and recruit and mentor an internal team supported by external contributors.

Leads Viral Nation’s content marketing strategy and execution as a demand-generation engine. Owns editorial planning, content-to-conversion pathways, distribution, brand governance, attribution, KPI reporting, and optimization across B2B and B2C audiences. Manages content employees and freelance resources, partners with sales and marketing teams, and uses data, testing, and AI-assisted workflows to generate qualified leads, influence pipeline, and improve content ROI.

Leads B2B content strategy, sales enablement, and content operations to support revenue growth and partner engagement. Creates case studies, white papers, presentations, collateral, website content, and thought leadership materials. Maintains enablement libraries, coordinates cross-functional production, supports events and partner initiatives, and measures content performance. Translates complex technical concepts into compelling business messaging while managing multiple priorities, timelines, and stakeholder reviews.