Top Marketing Jobs in Birmingham, AL

Own and optimize patient lifecycle marketing across email, SMS, push, and CRM channels. Design segmentation, personalization, nurture, retention, reactivation, and subscription engagement programs in Iterable. Launch campaigns, maintain journey logic, conduct A/B tests, analyze performance, and report on lifecycle KPIs. Collaborate with Product, Clinical, Operations, Experience, and Growth teams to improve patient engagement, care adherence, conversion, retention, renewal, and lifetime value while meeting clinical and compliance requirements.

Own B2C growth strategy and execution across paid acquisition, lifecycle marketing, ambassador and referral programs, organic channels, partnerships, and events. Manage Meta and Google campaigns, budgets, CAC and ROAS, develop segment-specific messaging, optimize conversion funnels, and track trial and subscriber performance. Partner with product, content, lifecycle, and community teams while managing vendors and building scalable growth programs for healthcare student audiences.

Develop and guide digital marketing strategies for multiple client accounts. Conduct audience, competitor, and market research; define channel strategies, campaign priorities, objectives, and KPIs; coordinate with specialists; evaluate performance; recommend adjustments; present strategies to clients; and identify opportunities to expand client relationships.

Analyzes digital marketing performance across SEO, paid media, email, and website channels. Builds dashboards and recurring reports, tracks acquisition and conversion metrics, investigates trends, evaluates attribution, supports campaign optimization, maintains data quality, and presents actionable recommendations to teams and clients.

Build and lead AristaMD’s growth marketing function, focusing on usage marketing, account-based marketing, pipeline generation, HubSpot operations, campaign reporting, sales enablement, collateral, and repeatable processes. Partner with Sales, Revenue Operations, Client Experience, and clinical leadership while initially executing hands-on work and eventually hiring and managing the marketing team.

Lead full-funnel acquisition for launch brands: architect GTM and demand strategies, execute paid/owned/earned media, run performance marketing (CAC/ROAS/LTV), build measurement infrastructure, use AI for research and optimization, and advise clients at the executive level to drive net new member and customer growth.

Lead Letterhead’s positioning, narrative, go-to-market strategy, demand generation, sales enablement, content, and marketing operations. Build the marketing foundation from scratch, develop scalable processes, launch experiments across content, partnerships, events, and outbound, and create reporting tied to pipeline outcomes. Partner closely with the CRO, founders, and cross-functional leaders to influence product positioning, growth strategy, and company-level decisions.

The Senior Product Marketing Manager will oversee outbound dialer campaigns, crafting messaging, launching products, creating sales content, and driving customer engagement and collaboration across teams.

Lead and grow a product marketing function for Prolific's human data platform. Own positioning, messaging, launches, packaging, and go-to-market strategy; manage three PMMs; align Product, Sales, and vertical marketing; run market and competitive research and build sales enablement.

Own marketing tracking and measurement across 14 markets, implement and audit GTM/GA4/pixels/server-side tracking, build automated Looker dashboards, run incrementality and A/B/geo-lift tests, define budget allocation frameworks, and set analytics standards and documentation to inform media spend decisions.

Interns will enhance Polymarket's outreach by driving awareness, creating content, and leading local events, while learning from industry experts.

Execute and optimize integrated B2B digital marketing campaigns across channels; support SEO/GEO and AI search visibility; manage Pardot/Salesforce marketing operations, landing pages, email nurtures, ABM, partner campaigns, analytics/reporting in Looker Studio, and test AI-driven marketing tools to improve efficiency and scale.

Senior operator to lead operations and marketing for a growing financial media ecosystem. Responsible for strategy, user acquisition (SEO, content, social, email, performance), platform growth, monetization (affiliate, ads, sponsored content), partnerships, product/UX improvements, KPI reporting, and building/managing cross-functional teams to scale revenue and audience.

As VP Product Marketing, you will own product positioning, enhance sales outcomes, drive customer advocacy, execute GTM strategies, and build a marketing team.

As Head of Growth & Product Marketing, you'll lead product strategy, launches, and customer messaging while building and executing marketing plans.

Lead and own Midi Health’s paid acquisition and full-funnel media strategy, building an AI-native performance system to optimize CAC and LTV:CAC across dual motions (clinical care and consumer product). Manage budget/P&L, agency ecosystem, creative-performance feedback loops, audience strategy, and a team of growth specialists while communicating results to executives and the board.

Develop and execute data-driven marketing strategies for Joyride's online vehicle marketplace. Optimize campaigns across digital channels to enhance user acquisition and conversion.

Lead partner co-marketing strategy and execution for strategic alliances. Build joint go-to-market plans, activate co-branded campaigns, track partner-sourced pipeline and metrics, develop partner marketing playbooks and assets, and collaborate cross-functionally with BD, Brand, Field Marketing, Product, and Sales to drive partner-influenced revenue and program growth.

Own and scale Hatch's partner program end-to-end: launch integrations, run co-marketing/co-sell campaigns, enable partners with collateral, coordinate partner events, create repeatable playbooks, maintain partner relationships, and track/optimize partner-driven pipeline and referral ROI.

Manage client relationships for 6-10 accounts in digital health, develop marketing strategies, oversee campaign execution, and analyze performance data.

The VP of Ecosystem Marketing drives the integrated marketing strategy for AI security, overseeing product narratives, partner relationships, and market positioning to ensure category leadership.

The Manager of Partner Marketing will bridge the Strategic Partnership team and marketing, developing co-marketing campaigns, hosting events, and enabling sellers to convert leads into customers.

Lead partner go-to-market strategy, design and run co-marketing campaigns and events, create enablement collateral for sellers and partners, manage partner marketing budget, and track pipeline performance to drive partner-sourced revenue.

Lead integrated marketing and audience experience across Brand, Product, Revenue, Content, Field, and Customer marketing. Translate strategy into unified campaigns, KPIs, and frameworks; manage agencies and cross-functional teams; design multi-channel campaigns and events; own audience segmentation, measurement, and optimization to drive awareness, pipeline, and advocacy.

As Marketing Ops & Lifecycle Manager, you will optimize Salesforce CRM, manage lead lifecycles, build marketing models, and collaborate cross-functionally.