Top Marketing Jobs in Birmingham, AL

Leads global web marketing strategy, governance, content frameworks, platform optimization, accessibility, performance, analytics, and conversion effectiveness. Manages web marketing staff, agencies, vendors, budgets, and website lifecycles while partnering with communications, brand, fundraising, advocacy, and international teams. Oversees emerging AI discovery practices, ensures authoritative and accessible content, and provides strategic guidance to senior leadership. The role is fully remote in the United States, with Eastern Time availability and occasional work outside standard hours.

Owns qualified pipeline growth for a B2B SaaS company by leading demand generation, enterprise ABM, multi-channel campaigns, agentic AI workflows, paid media, attribution, and SDR management. The role partners across Sales, Product Marketing, Content, and Customer Marketing to create predictable pipeline, improve funnel conversion, and optimize investment using experimentation and CRM-verified performance data. Occasional travel and collaboration across U.S. time zones are required.

Leads field marketing for Citizens Private Bank and Private Wealth across Southern California. Develops market-specific go-to-market plans, local sponsorships, events, content, and brand activations tied to growth goals. Partners with bankers, advisors, executives, communications, events, and enterprise marketing teams to support office openings, advisor-team integrations, executive engagement, and pipeline generation. Builds a scalable regional marketing model and represents the private banking brand with senior stakeholders and external partners.

Creates, edits, and manages technical marketing content across blogs, websites, social media, email, advertisements, press releases, and multimedia channels. Develops content strategies and calendars, researches complex topics, coordinates vendors and freelancers, monitors content performance, conducts interviews, and maintains website content. The role requires strong writing, editing, research, technical comprehension, project management, and collaboration skills.

Own Influ2’s content strategy and editorial calendar while creating, editing, and distributing website, blog, thought leadership, customer story, report, and email content. Partner with SEO and marketing channel owners to improve visibility, engagement, and pipeline impact. Maintain high editorial standards, develop original ideas, analyze performance, and serve as a strategic and creative partner across marketing.

Supports integrated marketing campaigns across digital, email, social, content, and event channels. Conducts audience, market, and competitive research; assists with content creation, campaign analytics, A/B testing, segmentation, and performance reporting. Partners with Sales, Product, Customer Experience, and Creative teams on go-to-market priorities and product launches. This is a paid, remote 10-week internship with a two-day in-person experience at Amplify headquarters in Brooklyn.

Executes and optimizes CRM and lifecycle marketing campaigns across email, push, SMS, and in-app channels. Manages segmentation, targeting, campaign setup, quality assurance, deployment, monitoring, reporting, troubleshooting, and workflow documentation. Analyzes engagement and campaign performance through testing and customer insights, recommends improvements, supports data integrations, and collaborates with Marketing, Product, Data, and CRM teams to improve personalization and operational efficiency.

Develop product marketing strategies using customer insights and competitive intelligence. Lead messaging, content, go-to-market planning, product launches, performance tracking, and post-launch optimization. Collaborate with product, marketing, sales, customer success, and operations teams while mentoring junior marketers and enabling revenue growth through customer-focused storytelling and data-driven decisions.

Marketing and business development intern supporting market research, lead generation, outreach, pitch materials, campaign execution, competitor analysis, KPI reporting, funnel optimization, events, and partnership initiatives. The role is remote, part time, and unpaid, with mentorship and potential future employment based on performance.

Owns go-to-market strategy and execution for Viz.ai’s AI-powered healthcare product suite. Responsibilities include product positioning, messaging, launches, marketing campaigns, content and sales enablement, competitive intelligence, conference representation, and quarterly performance analysis. The role partners cross-functionally with Product, Sales, Clinical, Regulatory, Customer Success, and Life Sciences teams to translate clinical and product strategies into commercial outcomes.

Leads go-to-market strategy, positioning, messaging, customer insights, competitive intelligence, and commercial enablement for capital solutions serving clean energy developers and sponsors. Partners with product, commercial, and marketing leaders to translate financing needs into differentiated offerings, sales tools, training, and measurable growth initiatives. Requires clean energy project development and financing expertise, strong B2B marketing experience, analytical judgment, and cross-functional influence.

Build JoVE’s US K-12 demand engine by generating and qualifying leads, developing targeted campaigns, managing conference marketing, producing audience-focused content, and partnering with sales to convert prospects into opportunities. Track funnel performance, campaign ROI, cost per lead, MQL-to-SQL conversion, and pipeline contribution to optimize marketing strategy and establish a scalable K-12 marketing function.

The Director of Marketing will lead CyberSheath’s B2B marketing strategy, brand positioning, demand generation, content, sales enablement, events, partnerships, analytics, and marketing operations. The role focuses on generating qualified pipeline, strengthening cybersecurity compliance messaging, supporting sales alignment, and building a scalable marketing team. The leader will market managed cybersecurity and compliance services to defense contractors and regulated organizations while translating complex technical and regulatory concepts into effective customer communications.

Manage and scale multichannel B2B SaaS growth marketing programs across paid search, paid social, display, outbound, and organic channels. Own full-funnel campaign execution, landing page optimization, conversion testing, budget management, KPI reporting, and attribution analysis. Use AI tools to improve media buying, creative development, and personalization while partnering with sales, design, content, and operations to drive qualified enterprise pipeline.

Develops and optimizes multichannel demand generation campaigns across email, paid media, SEO, webinars, events, and social media. Owns lead capture, nurture workflows, lifecycle automation, campaign analytics, reporting, and data quality. Partners with Business Development and creative teams to improve lead quality and pipeline growth, while monitoring market trends and supporting Account-Based Marketing initiatives.

Develops and executes product marketing strategies for transfer switch equipment across North America. Responsibilities include market and competitor analysis, product roadmaps, launches, lifecycle management, pricing, promotional campaigns, KPI tracking, sales enablement, customer support, lead generation, budgeting, forecasting, and localization initiatives. The role requires strong knowledge of electrical power distribution, mission-critical applications, North American standards, and industry sales channels.

Leads go-to-market execution, channel marketing, sales enablement, demand generation, digital marketing infrastructure, content, events, and partner programs. Aligns Marketing, Sales, Product, and channel partners around revenue growth, product adoption, and pipeline contribution. Oversees campaigns, platforms, marketing investments, and contributors while providing market insights, competitive intelligence, performance analysis, and executive recommendations.

Leads strategic and executional marketing for Citizens’ investment banking business, building brand equity, generating demand, and supporting revenue goals. Responsibilities include digital marketing, content and editorial planning, lead nurturing, marketing automation, analytics, integrated campaign execution, stakeholder management, budgeting, and regulatory compliance. The role partners with sales, leadership, agencies, and marketing centers of excellence to improve client experience and business performance.

Drive product marketing strategy and execution for the Home Equity business. Responsibilities include analyzing market, customer, and competitive insights; developing positioning and messaging; managing the marketing calendar; supporting product launches; creating lifecycle and multichannel campaigns; partnering on creative briefs; and monitoring campaign performance to identify growth opportunities.

Develop and execute multi-channel B2B marketing programs for Corporate Banking. Partner with regional leaders and growth strategists to create prospect engagement strategies, briefs, and customer-centered experiences. Lead integrated campaign execution, manage budgets, analyze performance, and drive continuous improvement through testing and retrospectives. The role requires financial services marketing expertise, marketing technology familiarity, strong communication, project management, and analytics skills.

Owns marketing performance measurement through attribution models, dashboards, funnel and pipeline analysis, ROI reporting, forecasting, and planning models. Partners with Marketing, Sales, RevOps, Finance, and SDR teams to improve data quality, evaluate campaigns, guide budget decisions, and present executive-ready insights. Mentors marketing operations analysts without direct reports.

Own product marketing for Axway’s AI Gateway, including positioning, messaging, launches, GTM assets, customer proof points, thought leadership, industry speaking, and analyst relations. The role requires hands-on writing, technical collaboration around AI governance, APIs, and integration, and autonomous delivery across global cross-functional teams.

Leads marketing strategy, go-to-market launches, positioning, acquisition, brand growth, partnerships, compliance, and performance measurement for Roo’s international markets. The role focuses initially on Canada, building market-specific engagement plans and a repeatable country-launch playbook while coordinating sales, lifecycle, brand, partnerships, and other marketing teams.

Leads integrated performance marketing strategy across client portfolios, focusing on paid social, paid search, and programmatic campaigns. Manages and develops marketing teams, oversees senior client relationships, establishes measurement and attribution standards, optimizes media budgets, identifies account growth opportunities, and creates scalable playbooks. Partners with business intelligence, client services, creative, and influencer teams to deliver campaigns across owned, retail, e-commerce, and social commerce channels.

Directs Viral Nation’s performance marketing practice across paid social, paid search, and programmatic media. Leads Associate Directors and broader teams, establishes standards for planning, testing, measurement, QA, and platform strategy, and manages senior client relationships. Drives account retention, organic growth, forecasting, resourcing, and adoption of AI-enabled workflows. Partners with strategy, creative, influencer, business intelligence, and client services teams to deliver integrated campaigns.