Top Marketing Jobs in Ann Arbor, MI

Lead paid acquisition strategy across complex, multichannel client programs, owning budgets, targeting, creative testing, forecasting, and optimization. Audit measurement, model payback, LTV, CAC, and ROI, and translate data into client decisions. Partner with CRO, analytics, engineering, lifecycle, and creative teams to deliver integrated programs. Influence executive stakeholders, identify account expansion opportunities, support business development, coach junior strategists, and build scalable AI-assisted workflows and brand-specific AI agents.

Leads Infoblox’s U.S. Public Sector marketing strategy across Federal and SLED markets. Owns integrated demand-generation programs, campaigns, events, partner initiatives, budgets, and performance reporting to drive pipeline, revenue, and deal acceleration. Partners with sales, product, channel, legal, security, and operations teams while using marketing automation, analytics, and AI-assisted tools to personalize engagement and optimize ROI.

Leads paid advertising strategy and execution for high-value client accounts across multiple digital channels. Responsibilities include campaign optimization, budget pacing, quality assurance, measurement and attribution analysis, testing roadmaps, client communication, strategic recommendations, and mentoring junior team members. The role also supports new business appraisals and uses AI and proprietary Nova tools to improve marketing workflows and account performance.

Manage integrated B2B marketing campaigns, corporate events, tradeshows, partner marketing, social media, email, website, and advertising initiatives. Use Pardot and Salesforce to build campaigns, manage leads, analyze performance, track ROI, and maintain dashboards. Collaborate with sales, corporate marketing, technology partners, and internal stakeholders to support lead generation, revenue growth, brand awareness, and go-to-market programs.

Develop and optimize paid advertising strategies for consumer packaged goods clients, using marketing performance data to drive revenue and brand growth. The role involves managing paid media initiatives, analyzing results, improving campaign effectiveness, and delivering strategic client support. It is a remote, hybrid, or in-office contract position with the potential to convert to full-time employment within 30–90 days.

Leads paid advertising strategy and execution for high-value client accounts, including campaign optimization, budget pacing, QA, measurement, reporting, testing roadmaps, and client communication. Develops proactive performance recommendations using attribution, incrementality, contribution analysis, marketing data, AI tools, and Nova. Serves as a strategic leader, manages client conversations, supports new business appraisals, and mentors junior team members.

Develop and manage paid advertising strategies for consumer packaged goods clients, using marketing data and performance insights to drive revenue and brand recognition. The role is fully remote, in-office, or hybrid for U.S.-authorized workers and begins as a contract position with potential full-time conversion within 30–90 days. The provided description does not include detailed responsibilities, qualifications, KPIs, or benefits.

Execute and optimize paid advertising campaigns across Meta, Google, TikTok, and other platforms. Manage campaign setup, tracking, budgets, pacing, testing roadmaps, reporting, and performance monitoring. Develop data-backed growth strategies, communicate insights to clients, troubleshoot performance issues, and identify process improvements. Use analytics, Excel, Shopify, Nova tools, and AI technologies to improve campaign efficiency and outcomes while supporting client retention and revenue growth.

Manages paid advertising initiatives for fashion clients, supporting campaign execution, performance analysis, client communication, and revenue growth. The role works across marketing, data intelligence, and consulting teams to improve brand recognition and advertising results. This is a remote, in-office, or hybrid contract position with the potential to convert to full-time employment within 30–90 days.

Own paid advertising campaign execution, optimization, reporting, budgeting, and client communication across multiple paid social and media platforms. Conduct keyword research, develop ad copy, optimize bids, manage testing roadmaps, identify performance risks, and recommend proactive strategies. Collaborate with account leadership and specialists, use data to communicate insights and next steps, and leverage AI technologies to improve marketing processes and business results.

Owns paid advertising campaigns across social and media platforms, including campaign builds, optimization, budget pacing, reporting, testing roadmaps, and client communication. Develops keyword research, ad copy, bidding, and cross-channel strategies while identifying performance opportunities and risks. Uses data to communicate insights, improve results, and support client business goals. Collaborates with account leadership and specialists, manages delivery quality, and applies AI technologies to improve processes.

This contract-to-hire paid advertising role supports client growth marketing within a remote, hybrid, or in-office environment. The provided posting does not include specific responsibilities, KPIs, or required advertising platforms. The role requires advanced spoken and written English and legal eligibility to work in the United States.

Develop and execute integrated B2B content strategies across the customer lifecycle. Create research-driven thought leadership on AI, human insight, and emerging technologies; produce content across reports, articles, executive communications, customer stories, campaigns, webinars, and sales materials. Collaborate with cross-functional teams, executives, customers, analysts, agencies, and research partners. Translate complex technical concepts into compelling narratives, use AI-assisted workflows, and optimize content based on performance data.

Own and modernize Apartment List’s B2C lifecycle marketing program across email, push, and SMS. Build segmentation, personalization, partnerships, cross-sell, forecasting, experimentation, and measurement systems. Lead analytics, attribution, deliverability, and revenue optimization while remaining hands-on with journeys, templates, dynamic content, audience logic, SQL, and troubleshooting. Manage a two-person team, partner cross-functionally on roadmap priorities, and oversee the Iterable relationship.

Own product marketing for Bask’s telehealth platform, including positioning, messaging, product launches, sales enablement, competitive analysis, customer success training, website copy, case studies, SEO, and demand-generation content. Partner closely with Product and Engineering to translate technical capabilities into customer value for entrepreneurs and healthtech companies. Build the company’s first repeatable product marketing function and support both turnkey SaaS and platform/API narratives.

Own execution and performance of paid social and paid media campaigns (Meta, Google, LinkedIn, YouTube, Bing). Manage budgets, optimizations, reporting, client communication, and strategy across full-funnel eCommerce and lead-gen campaigns. Leverage data, AI, and Power Digital's Nova platform to drive direct-response results and present actionable insights to stakeholders.

Own technical product marketing for Bloomreach’s APIs, integrations, and agentic AI platform. Translate platform capabilities into positioning, use cases, partner launch strategies, customer storylines, sales enablement, and go-to-market materials. Collaborate with Product, Engineering, Solutions Engineering, partners, sales, and technical buyers. Define launch metrics, coordinate milestones, communicate product value, and evaluate post-launch results.

Supports consumer marketing campaigns for government clients across email, social media, creative adaptation, reporting, analysis, quality assurance, and project coordination. The intern creates and proofreads campaign content, prepares visual assets, analyzes performance data, develops reports, identifies optimization opportunities, and helps ensure timely delivery of campaign materials.

Lead search-focused performance marketing and user acquisition across Apple Search Ads and Google ecosystems. Own campaign strategy, optimization, budgeting, forecasting, experimentation, creative A/B testing, and full-funnel growth across search, YouTube, and Performance Max. Analyze CPI, CPA, ROAS, LTV, retention, attribution, and user behavior while partnering with creative and analytics teams. Use AI to improve workflows and marketing effectiveness.

Own Vanta’s AI product marketing strategy, including narrative, positioning, messaging, roadmap alignment, launches, event content, customer and analyst communications, and sales and customer-success enablement. Partner closely with Product and Engineering to translate technical AI capabilities into compelling, accurate market stories, influence roadmap decisions, and drive adoption. Lead keynote-level narratives, customer testimonials, objection handling, launch measurement, and scalable go-to-market processes.

Execute social media, email marketing, podcasting, and content campaigns from ideation through implementation. Create engaging content for social media, websites, and blogs; analyze campaign performance and audience behavior; prepare monthly reports; and optimize marketing initiatives against goals. The role also requires staying current with online marketing trends, managing multiple priorities, and supporting the growth of women-owned business clients.

Leads Assured’s integrated marketing and named-account growth engine across top U.S. property and casualty insurance carriers. Owns ABM/PBM, paid, digital, SEO/AEO, events, lifecycle, web, attribution, and the marketing-to-sales SLA. Builds and manages a senior AI-first team, partners with sales and founders, instruments account-level performance, drives category visibility, and ensures compliance with carrier anti-bribery requirements.

Freelance SME to review, validate, and refine a four-course Coursera specialization on marketing measurement and experimentation. Responsibilities include outline and script reviews, on-platform QA in Coursera staging, ensuring Meta-product accuracy, verifying experiment setups, drafting copy, and optionally creating screencasts. Project capped at ~80 hours and requires hands-on Meta platform access.

Leads commercialization and product marketing for pricing, profitability, and transaction-enablement products. Develops positioning, messaging, go-to-market strategies, launch plans, customer communications, and sales enablement. Conducts customer and competitive research, analyzes adoption and performance data, defines success metrics, and recommends optimization strategies. Partners with Product, Pricing, Sales, Analytics, and Customer Success teams to increase customer engagement, product adoption, and revenue growth.

Own retention and lifecycle marketing across email, SMS, on-site personalization, retargeting, loyalty, referrals, and customer experience touchpoints. Lead strategy, execution, testing, segmentation, triggered communications, personalization, and cross-functional launches. Partner with data, platform, creative, brand, and customer experience teams to improve list growth, conversion, churn, lifetime value, acquisition, and repeat revenue.