Customer Success Articles

Sorted By: Most Recent
Brian Nordli Brian Nordli
Updated on April 24, 2024

How to Reduce Churn and Win Back Lost Customers: A Guide

It starts with one simple goal: Do right by your customer.

Brian Nordli Brian Nordli
Updated on April 24, 2024

How to Build Trust With Prospective Customers During a Downturn

Taking the time to understand customer needs and challenges is more important now than ever.

Karen Rhorer Karen Rhorer
Updated on April 24, 2024

Why You Need Clear Metrics to Onboard and Ramp Your Sales Team

Setting clear data-driven expectations for your fully-ramped reps will not only create a more positive onboarding experience, it’ll set your entire sales team up for long-term success.

Brian Nordli Brian Nordli
Updated on April 24, 2024

How to Build an Ideal Customer Profile and Put It Into Action

A well-defined ICP aligns your product, sales and marketing.

Brian Nordli Brian Nordli
Updated on April 24, 2024

How to Make Sure You're Reaching Your Target Customers

For some tech companies, landing the wrong customer is expensive in the long run. Here’s how Shipfusion identifies a fit.

Brian Nordli Brian Nordli
Updated on April 24, 2024

When Should a Salesperson Fire a Customer?

Bad customers aren’t worth the revenue. Here’s how to part ways on good terms.

Brian Nordli Brian Nordli
Updated on April 24, 2024

5 Ways to Improve Your Customer Onboarding Process

Onboarding sets the tone for your customer journey, so your CSMs really need to get it right.

Neil McLean Neil McLean
Updated on April 24, 2024

Customer-Led Growth Is the Future of B2B Software Sales

This hybrid go-to-market strategy meets changing buyer demand by giving customers more say in their sales experience. Follow these best practices to benefit from what it has to offer.

Phil Geldart Phil Geldart
Updated on April 24, 2024

Here’s How to Make Your Company Customer Centric

Customer-centric companies treat the customer as a long-term relationship, not just a one-off transaction.

Image: Shutterstock / Built In
Brian Nordli Brian Nordli
Updated on April 24, 2024

The Key to Success in SMB Sales? Trust.

When objections lurk around every stage of the buyer experience, here’s how to close the deal.

Related Topics