Customer Relationship Management Articles

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Bailey Reiners Bailey Reiners
Updated on April 08, 2024

How to Write a Customer Success Manager Job Description: Important Skills and Role Responsibilities

Looking to hire a customer success manager? Here’s how to write the best job description for the role.

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Ted Moser Ted Moser
Updated on April 04, 2024

3 Steps to Create a Living Brand

What is an intelligent brand, and how can owning one can bring in-market advantage to your customer and company?

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Vlad Oleksiienko Vlad Oleksiienko
Updated on March 21, 2024

Top 5 B2B Lead Generation Tools to Know

Generating quality leads is no easy task, but it's vital for every business’s success. Here are the top lead generation tools our expert recommends.

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Bob Moore Bob Moore
Updated on March 01, 2024

Here’s Why You Should Embrace Partner Ecosystem-Led Growth

Feeling stuck with your current sales strategy? This partner-focused approach can boost your efforts and strengthen customer trust.

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Victor Blasco Victor Blasco
Updated on February 21, 2024

How to Make Videos That Earn Customer Confidence

Ready to expand your marketing strategy to reach more customers? Our expert explores how to create high-quality video content, with real video examples.

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Mae Rice Mae Rice
Updated on February 13, 2024

Welcome to the Era of Customer-Led Growth

If you really value your customers, you don’t shunt them through a sales funnel.

Oleksandr Strozhemin Oleksandr Strozhemin
Updated on February 01, 2024

4 Things to Know Before Scaling Globally

Expanding services and going global is no longer a matter of “if.” It’s a matter of when.

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Kevin Ruef Kevin Ruef
Updated on January 18, 2024

Client Acquisition vs. Client Retention: Which Should You Focus On?

Client acquisition and client retention are two important strategies for growing a business. Here’s how to determine which one your marketing strategy should focus on.

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Updated on December 19, 2023

6 Clever Tips to Improve the Efficiency of Customer Onboarding Digitization

Our expert offers some guidance as you build the infrastructure to onboard customers digitally.

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