Top Senior Marketing Jobs in San Antonio, TX

Lead product marketing for developer-focused AI tooling: craft sales narratives, enablement assets, and content that translate technical capabilities into business value. Partner with sales, engage customers and partners, run webinars, attend events, and accelerate pipeline through targeted plays and positioning for developer and platform engineering audiences.

Lead development and execution of scalable regional and select national B2B marketing programs to drive new business, retention, cross-sell, pipeline growth, and ROI. Partner with regional leadership and sales to localize national initiatives, establish frameworks for adoption, analyze campaign performance and KPIs, and align budgets and priorities across regions.

Own and scale full-funnel performance marketing and ABM for enterprise buyers: run paid campaigns (LinkedIn, Google, industry channels), build attribution and pipeline reporting, run experimentation, optimize website/landing conversions, support events, and maintain the martech stack to drive measurable pipeline and ROI.

Work with research and engineering teams to design realistic marketing tasks, create reference solutions, and evaluate AI/LLM outputs with structured rubrics. Maintain evaluation guidelines, ensure dataset quality, and collaborate with SMEs to improve AI model performance on marketing challenges.

Design evaluation rubrics and scoring frameworks for marketing deliverables, assess AI-generated and human-created marketing work with evidence-based judgments, provide written justifications, and iterate with stakeholders to improve consistency and scoring quality.

Lead strategy, execution, optimization, and analysis of integrated paid digital campaigns across search, social, display, and ABM. Build reporting dashboards, run A/B tests, ensure tracking/tagging, present insights to clients, and collaborate with cross-functional teams to improve acquisition and conversion performance.

Lead product marketing for a technical B2B SaaS FinOps platform: define positioning and messaging, own go-to-market for launches, create content and sales enablement, analyze competitors, engage customers and analysts, and drive adoption and pipeline while building the function from the ground up.

Design and execute lifecycle marketing strategies and journeys to recruit providers, drive patient signups and sessions, and activate partners. Own campaign setup, testing, analytics, and reporting. Build and QA dynamic email/SMS templates with templating logic and HTML/CSS. Partner with Product and Engineering to define event tracking, APIs, and webhook integrations. Manage marketing automation platform configuration (Iterable/HubSpot) and scale MarTech while ensuring HIPAA compliance.

Lead product marketing for premium content, proprietary data, and Tegus Expert Call Services. Own positioning, messaging, launches, GTM strategy, and sales enablement. Partner with Product, Sales, Customer Success, and Competitive Intelligence to drive awareness, adoption, pipeline, and expansion. Build and grow a high-performing PMM team, run market/customer research, translate complex capabilities into role-based value props, and create sales assets and operating rhythms to connect GTM with product.

Build and manage scalable post-sale customer marketing programs across onboarding, activation, adoption, value realization, modernization, renewal readiness, and expansion. Use product usage, customer health, education engagement, and intent signals to segment partners, trigger lifecycle communications, align cross-functional handoffs, and measure program impact on retention, expansion, and ARR.

Lead marketing operations by building scalable systems, processes, and playbooks to plan and execute campaigns. Manage cross-functional coordination, timelines, launch readiness, measurement frameworks, dashboards, budget and resource planning, and continuous process improvement to ensure campaigns launch and perform effectively.

Executive leader to own global marketing strategy and GTM for an API-first fintech. Build an AI-native marketing function, drive inbound pipeline and PLG, own brand positioning for technical audiences, align with Sales and Product, and measure marketing investments against pipeline and revenue KPIs.

Lead positioning, GTM strategy, and growth for advanced hosting products (VPS, Dedicated, Cloud). Drive upgrades and revenue, create content and enablement, partner with Product/Sales/Growth, and use market and customer insights to inform roadmap and pricing.

Lead patient-focused product marketing: own patient research and segmentation, positioning and messaging, lifecycle and onboarding experiences, go-to-market for product and service launches, and measurement (A/B tests, funnel metrics). Bridge product and patient insight to inform roadmap, partner with growth, brand, clinical and operations, and ensure compliant, trust-preserving patient communications that improve activation, retention, and conversion.

The Senior Product Marketing Manager will develop and execute product launch strategies, create messaging, collaborate with teams, and manage launch logistics to enhance product positioning and engagement.

Lead growth marketing for CoLab's Top 100 major accounts to drive expansion and new-business pipeline. Build and test account-specific plays, coordinate cross-functional campaigns (events, webinars, digital, content), partner closely with Sales and Customer Success, and scale repeatable programs targeting senior stakeholders.

The Strategic Marketing Manager will develop and own the marketing strategy for business growth, lead demand generation, and oversee product marketing efforts to boost pipeline and revenue.

The Digital Marketing Manager will lead SEM/SEO strategies, manage campaigns, analyze performance, and collaborate with teams to drive user acquisitions and optimize marketing spend.

As the Vice President of Marketing, you will drive growth by developing and executing the Go-To-Market strategy, running growth experiments, and shaping brand identity in a B2B SaaS environment.

The Senior Director of Brand and Product Marketing will lead branding, product marketing strategies, and oversee creative content while managing teams and partnerships to strengthen Ting's market position.

As the Head of Marketing, you will build Goldsky's marketing strategy, narrative, and team to drive brand recognition and pipeline for fintech clients and partners. Responsibilities include defining messaging, leading campaigns, fostering partnerships, and implementing performance metrics to ensure alignment with revenue goals.

Lead regional channel marketing to grow partner-sourced MRR and pipeline. Build and mentor a team, align marketing with Sales/Product, own partner recruitment and enablement, manage budget, and optimize lead generation and campaign performance using data-driven insights.

Lead global marketing function, focusing on demand generation, brand messaging, and marketing analytics. Drive campaigns and manage a marketing team using AI tools.

The Senior Technical Marketing Manager will position and demonstrate Zafran's security capabilities, focusing on vulnerability management and engaging with sales and security practitioners.

The Director of Social Media Marketing will lead Starface's social strategy across platforms, manage content, and enhance brand engagement through insights and collaboration.