Top Senior Marketing Jobs in San Antonio, TX

The Lead Partner Marketing Manager will develop and execute marketing strategies for partnerships, manage relationships with key technology allies, and oversee partner marketing initiatives at Dynatrace.

Own positioning, messaging, launches, and feature-release support for Acquia Source (CMS and DAM). Translate product capabilities into buyer-focused sales assets and proof points, maintain competitive coverage, partner with evangelism and demand-gen teams, and present demos publicly. Operate with an AI-first approach to strategy and execution.

Lead end-to-end go-to-market planning and execution for major product and feature launches. Drive NPI process improvements, create launch assets and executive communications, enable sales and CS, coordinate cross-functional stakeholders, and standardize launch frameworks to improve speed, quality, and adoption.

Lead product marketing for Coinbase Prime & Markets institutional products (spot, derivatives, margin, execution). Own positioning, GTM launches, enablement, client communications, and cross-functional alignment to drive institutional adoption across regulated regions.

Lead product marketing for Coinbase Prediction Markets: research customer segments, develop growth and go-to-market strategies for events and feature launches, execute campaigns across channels, measure performance, and envision product-led uses of prediction markets.

Own and optimize the end-to-end global lead funnel: ingestion, routing, enrichment, SLA governance, and funnel reporting. Drive lead-to-opportunity conversion, build scalable processes and AI/automation workflows, partner cross-functionally with Sales, Sales Ops, Marketing and Engineering, and deliver measurable improvements to pipeline performance.

Lead product marketing for Zscaler Private Access: define positioning and messaging, run go-to-market and launches, create full-funnel content, enable sales, and monitor market and AI/security trends to drive adoption and revenue.

Lead and scale Product Marketing operations: build operating models for messaging lifecycle, portfolio and roadmap visibility, PMM launch governance, cross-functional decision rights, templates, reporting, and AI/automation-enabled workflows to improve launch readiness and go-to-market execution.

Lead strategy, planning, and execution for Connected TV, audio, OOH, and direct mail/gifting. Build programmatic audio and CTV programs, manage media/vendor relationships, design incrementality tests and measurement frameworks, partner with Creative and Analytics to align channels with pipeline goals, and scale offline, upper-funnel programs within an ABM and performance-marketing context.

The Senior Manager, Marketing Analytics will lead AI-driven marketing analytics, develop performance metrics, and collaborate across teams to enhance data-driven decision-making.

Lead demand generation programs for Superhuman Mail, collaborating with Sales and other teams to drive marketing-sourced pipeline growth through integrated campaigns, optimization, and performance analysis.

Lead strategy, administration, and optimization of AI tools for the SDR organization (Qualified, Gong, Microsoft Co‑Pilot). Identify AI use cases, build implementation roadmaps, define requirements and success metrics, manage pilots and vendors, monitor adoption and impact, maintain governance and documentation, and partner cross-functionally to improve SDR productivity, lead conversion, and pipeline generation.

Lead product marketing for DNSid: define positioning, messaging, buyer personas, and GTM. Create sales enablement, launch plans, customer stories, and competitive insights. Partner cross-functionally to translate technical innovation into commercial value and establish repeatable launch and enablement processes to drive adoption.

Owner of end-to-end email programs driving pipeline: design and optimize multi-touch nurtures, execute batch campaigns, manage paid email/newsletter placements, support paid ads and ABM retargeting, ensure compliance, build dashboards, and report performance to leadership while coordinating cross-functionally with content, demand gen, sales, and field marketing.

Lead product marketing for Runpod's AI infrastructure platform: define positioning and messaging, run launches, own competitive intelligence and sales enablement, create technical long-form content, build AI-assisted content workflows, conduct customer research, and align GTM across product, marketing, and sales to drive awareness, adoption, and revenue.

Lead and execute marketing operations: build systems and workflows across HubSpot, Salesforce, Webflow, analytics and attribution; ensure clean campaign tracking, lead routing, PQL/MQL definitions, funnel and revenue reporting; run QA, documentation, and cross-functional rhythms with RevOps, Sales, Finance, Product, and Data to provide decision-ready marketing measurement.

Own product marketing as a senior individual contributor: define positioning and messaging for the AI platform, create sales enablement assets, run product launches end-to-end, build the PMM operating system, and translate customer and competitive insight into revenue-driving materials.

The Senior ABX Manager will design and execute account-based marketing programs for strategic accounts, collaborating with sales to drive engagement and revenue.

Own eComm revenue for B2C and B2B SMB audiences: build and run multi-channel paid and email campaigns, manage review platforms, segment SMB audiences, run A/B tests, use AI to scale, and build attribution dashboards to drive measurable purchase outcomes.

Lead developer marketing for DNSid: create developer onboarding, docs, SDK/API promotion, tutorials, webinars, and community programs. Build GitHub/open-source engagement, partner integrations, hackathons, and feedback loops with Product and Engineering to drive developer adoption and advocacy.

Lead integrated marketing and market development for Innovation Labs, building strategy, campaigns, website and executive thought leadership. Drive PR, events, partner marketing, ABM, personalized executive engagement using AI, and cross-functional alignment. Manage budget, agencies, and performance metrics to position DNSid as a thought leader and support commercial pipeline growth.

Lead identification, testing, and scaling of new paid channels (streaming TV, programmatic, paid social, YouTube). Design incrementality/holdout tests with BI, own attribution and reporting, build channel playbooks, optimize conversion signal passback, drive creative testing and briefs, manage platform partnerships, and recommend budget/investment decisions to senior stakeholders.

The Sr. Director of Integrated Marketing at GoodRx leads cross-functional teams to drive go-to-market strategies and marketing campaigns, overseeing product launches, mentoring a marketing team, and ensuring effective campaign execution.

The Director of Marketing Analytics will lead marketing analytics strategy, managing a team to optimize acquisition and retention through data-led insights and A/B testing.

Lead performance marketing for Paid Social, Display, and Video channels, managing a team and driving growth through data-driven strategies and creative testing.