Top Senior Marketing Jobs in Madison, WI

Lead and execute a hands-on B2B SaaS marketing function: define strategy with the CEO, manage contractors, build marketing ops (HubSpot, analytics, attribution), run acquisition across paid/organic/lifecycle/partnerships/events, evolve brand and website, hire and scale an internal team, and measure ROI to iterate growth.

The role involves managing the global marketing strategy for PAYG phones, focusing on brand positioning, demand generation, and cross-functional collaboration across multiple markets.

Lead product positioning, enablement, go-to-market execution, and adoption strategy. Create messaging, sales and in-app enablement materials, run webinars and content, track product usage, and partner cross-functionally to drive adoption and revenue in investment management.

The Director of Growth Marketing will lead paid media strategies, manage significant media budgets, oversee SEO/AEO efforts, and drive performance reporting and growth initiatives.

The Head of Marketing will build brand strategy, lead generation, and market presence while working with executives to translate technical expertise into compelling narratives for enterprise buyers.

This role involves owning the positioning and messaging for TLDR, creating sales toolkits, and ensuring cohesive communication across teams for effective market launch and sales enablement.

Lead and operate a full-funnel, verticalized demand engine for regulated manufacturing. Drive measurable pipeline (3x coverage), manage vendor partnerships (QAD priority), align with sales, optimize conversion and website performance, run partner/MDF programs, and oversee marketing operations, analytics, and content strategy to increase marketing-sourced pipeline and retention.

We are seeking VP / Head of Marketing candidates with experience in leading marketing at high-growth startups or tech companies for our portfolio.

Manage MarCom project intake and delivery for Development and Mission teams; advise on communications best practices; write and edit copy; develop content; contribute to marketing plans; track channel metrics and improve processes to meet organizational goals.

Develop executive-facing positioning, messaging, and adoption materials for a banker-focused platform. Produce a concise North Star narrative, persona-based value props, launch and activation plans, competitive insights, demo scripts, and storyboards for a vision video. Align strategy across Product, Design, Engineering, and AI to drive internal adoption and daily usage.

The Principal Product Marketing Manager will define go-to-market strategies, shape product narratives, enable sales teams, and translate customer insights into action to drive growth for enterprise software products.

The SVP of Marketing will lead demand generation strategies across DTC, e-tail, and retail channels, ensuring alignment and accountability. Responsibilities include managing the marketing mix, overseeing campaign execution, driving e-tail performance, and collaborating with cross-functional teams to achieve revenue targets.

Lead product marketing for Chainguard Repository, managing launches, GTM strategy, and growth initiatives. Develop positioning, messaging, technical content, and enablement for sales and engineering. Translate malware and maintainer-behavior findings into credible narratives, collaborate across product, security, demand generation, and corporate marketing, and support roadmap and strategy communications.

The role involves leading product marketing at Vantage, focusing on messaging, positioning, go-to-market strategies, and driving adoption while collaborating with various teams and customers.

Lead GTM vision, narrative, and execution for hosting, agentic and related portfolios. Build and scale product marketing, drive product launches, competitive intelligence, sales and partner enablement, and align cross-functional teams to drive adoption, pipeline, and revenue.

Lead developer-focused go-to-market for Bluehost's agentic platform: define positioning, grow developer community, run programs and launches, enable developers with docs and tooling, and drive adoption and engagement metrics.

Lead development and execution of lifecycle marketing strategy to drive retention, repeat visitation, and revenue. Select and implement CRM/lifecycle platforms, build audience segmentation and automated multi-channel journeys, establish reporting and attribution, and partner cross-functionally to translate insights into growth initiatives.

Own product marketing for Kestra's infrastructure and cloud automation segment: define narrative, create technical and go-to-market content, enable sales and solutions engineering, gather market and customer intelligence, and translate open-source traction into enterprise positioning.

Lead product marketing for Professional Services and Data solutions, develop persona-driven messaging and launch plans, create sales enablement content, track competitors, inform product and sales teams with market insights, and drive cross-functional alignment to accelerate the sales funnel.

Lead ModMed's B2B digital growth engine by designing and executing AI-driven, multi-channel demand generation and SEO strategies. Embed generative AI into content and campaign workflows, scale programmatic and ABM efforts, implement predictive analytics and ML attribution, manage ad tech stack, and align stakeholders to drive pipeline and ARR growth.

The Senior Director of Growth Marketing will lead customer acquisition and retention initiatives, optimizing marketing strategies and improving funnel performance.

Lead strategy and execution for vertical marketing, defining positioning, developing campaigns, and driving revenue growth within a specific industry segment.

Own EMEA digital pipeline generation across paid channels (search, social, display). Manage budgets, localize campaigns, build target account databases, partner with BDR/Sales, analyze conversion/ROI, and run end-to-end local campaign execution to drive demand and revenue.

Lead global innovation strategy and cross-functional teams for LISTERINE, managing end-to-end pipeline, consumer validation, claim strategy, packaging design, and market launches. Collaborate with R&D, supply chain, regulatory, commercial markets and top 10 markets to ensure pipeline sufficiency, execute launch playbooks, and drive consumer-insight led growth.

The Account Director is responsible for driving performance in e-Commerce through integrated marketing strategies, managing client relationships, and overseeing a cross-functional team.