Top Senior Marketing Jobs in Boise, ID

Lead digital marketing and web strategy to drive pipeline growth and customer engagement through integrated digital programs and optimize performance across various channels.

Lead end-to-end marketing for a category-defining AI enterprise platform: GTM strategy, demand generation, ABM, positioning, content, events, marketing ops, and team building to drive high-ACV pipeline and revenue influence.

Lead and own Midi Health’s paid acquisition and full-funnel media strategy, building an AI-native performance system to optimize CAC and LTV:CAC across dual motions (clinical care and consumer product). Manage budget/P&L, agency ecosystem, creative-performance feedback loops, audience strategy, and a team of growth specialists while communicating results to executives and the board.

Lead a demand-marketing team to plan and execute integrated multi-channel campaigns that drive awareness, engagement, and pipeline. Partner with Sales, GTM, and Revenue Operations to align campaigns to priorities, track performance, optimize programs, and activate thought leadership content and events. Hire, coach, and develop marketers while improving processes, measurement, and campaign scalability.

Lead partner integration messaging and go-to-market for technology integrations. Build launch playbooks, craft content and co-marketing assets, enable partners and internal teams, drive integration adoption, identify case studies, and coordinate with Product, Partnerships, CS, and Marketing to amplify "better together" stories.

Lead mid-market and enterprise product marketing: own end-to-end product launches, build positioning and competitive strategy, create field enablement to accelerate deals and retention, and partner with sales, product, customer success, and demand gen to drive segment growth.

Lead segment and solutions marketing to drive demand and lifecycle growth, prioritizing non-acute. Set segment strategy, messaging, product positioning, launches, cross-sell, enablement, and handoffs to performance and sales. Manage segment owners, product marketing, customer and field marketing to grow pipeline, expansion, and retention.

Lead product marketing for Business Development to drive referral demand from primary care, health systems, and partners. Own positioning, messaging, persona development, sales collateral, and campaign briefs. Partner closely with sales, demand-generation, and clinician recruiting; embed in field and maintain competitive intelligence and lifecycle strategies to measure and optimize performance.

Own end-to-end lifecycle marketing for subscription products across email, SMS, push, and in-product messaging. Design segmentation-driven journeys, build automated onboarding/engagement/retention/win-back/referral flows, run A/B tests, use AI to scale copy and analysis, and partner with Product, Data, Engineering, and Customer Success to translate complex genomic insights into clear consumer-facing messaging and measure lifecycle performance.

Lead go-to-market strategy and execution for Jane's AI-powered platform products, drive pricing and packaging, develop positioning and messaging, run cross-functional launches, translate customer insights into product direction, and represent the company at industry events to drive adoption and revenue.

The CMCO at Terrabis drives revenue through marketing and commerce, overseeing strategies for brand growth, customer acquisition, and eCommerce performance while integrating digital and retail experiences.

Lead client account teams to translate strategy into high-quality execution across channels (email, SEO, content, paid media, HubSpot/RevOps). Manage client relationships, coordinate project managers and specialists, monitor performance, surface insights and risks, and drive client retention and measurable results.

Lead the product-led growth marketing strategy, optimize acquisition, manage a high-performing team, and integrate AI into growth workflows.

Lead product marketing for a multi-product B2B/SaaS portfolio: positioning, GTM strategy, launches, sales enablement, messaging, and cross-functional alignment with Product, Sales, Demand Gen, and Client Success. Own written assets, gather market and competitive insights, and bring cohesion to products shaped by acquisitions while acting as an internal and external product advocate.

As VP Product Marketing, you will own product positioning, enhance sales outcomes, drive customer advocacy, execute GTM strategies, and build a marketing team.

The Lifecycle Marketing Lead will oversee lifecycle campaigns, manage a team, drive strategy, use AI for efficiency, and build strong cross-functional partnerships to optimize customer engagement and retention.

As Marketing Director, you'll develop and execute strategies for consumer and B2B marketing, overseeing multi-channel campaigns and managing a team.

The Senior Lifecycle Marketing Manager will lead email and SMS marketing efforts, focusing on customer retention and engagement through lifecycle strategies and analytics.

Design, build, and own an AI-native outbound revenue engine using Clay and other outbound tools. Build agentic workflows, multi-source enrichment, signal-based triggers, and personalized outreach across email and LinkedIn. Define and optimize ICPs, align GTM with the CBO, and own pipeline metrics from outreach to revenue.

The role focuses on consulting for performance marketing, ensuring data-driven marketing strategies, optimizing ad spend and managing relationships between brands and agencies.

The Senior Product Marketing Manager will lead positioning, messaging, and go-to-market execution for financial products, collaborating with cross-functional teams and developing market strategies to drive product adoption.

Senior operator to lead operations and marketing for a growing financial media ecosystem. Responsible for strategy, user acquisition (SEO, content, social, email, performance), platform growth, monetization (affiliate, ads, sponsored content), partnerships, product/UX improvements, KPI reporting, and building/managing cross-functional teams to scale revenue and audience.

Lead product positioning and storytelling, partner with CMO/CEO to define messaging, create market content (analyst briefings, executive LinkedIn posts, case studies, website pages, product announcements), collaborate with events and ads, and continuously refine messaging using sales feedback and closed-lost reviews. Must use Claude Code regularly and demonstrate usage in interview. Required experience: product marketing at a venture-funded B2B SaaS company; ideal experience with mid-market/enterprise or six-figure deals.

The Senior Channel Marketing Manager leads partner marketing efforts, driving pipeline and revenue growth through strategic partner programs and collaboration with sales teams.

The Customer Marketing Manager will develop and optimize lifecycle strategies to drive customer onboarding, adoption, and revenue growth using data-driven insights and automation.