Top Marketing Jobs in Birmingham, AL

Lead product marketing strategy and execution for healthcare technology products. Own positioning, messaging, launches, market research, sales enablement, and cross-functional GTM alignment to drive awareness, adoption, pipeline, and revenue. Use data, analytics, and AI-enabled tools to measure and scale programs, lead a team, manage budgets, and enable sales and demand generation efforts.

Contract fractional Growth Marketing Lead to build and execute a multichannel demand engine (paid, SEO, website conversion, email, events, partners, ABM). Translate revenue targets into channel plans, run experiments, improve HubSpot/CRM attribution and workflows, and deliver measurable marketing-sourced pipeline and ROI. Provide audits, 90-day plan, campaign calendar, reporting, and AI-enabled marketing workflows. Up to 25 hours/week at $100/hr.

Design, execute, and optimize integrated multi-channel marketing campaigns targeting K-12 districts in CA, FL, and TX. Collaborate with sales, product marketing, demand, and content teams to drive awareness, engagement, and pipeline. Manage channels (email, paid, events, ABM), define KPIs, track performance via CRM/marketing automation, and provide reporting and sales enablement. Travel up to 25% for events and meetings.

Lead and execute B2B marketing initiatives: define brand strategy, redesign website, create sales collateral, manage social media and conferences, produce videos, and coordinate with agencies and leadership to target defense buyers.

Lead digital marketing and web strategy to drive pipeline growth and customer engagement through integrated digital programs and optimize performance across various channels.

Coordinate and execute integrated B2B marketing campaigns across email, social, digital ads, and events. Manage campaign calendars, assets, marketing automation and CRM setups, QA content, track performance and MQLs, maintain data hygiene and segmentation, support marketing tech and project management tools, and document processes to improve operational workflows.

Lead end-to-end marketing for a category-defining AI enterprise platform: GTM strategy, demand generation, ABM, positioning, content, events, marketing ops, and team building to drive high-ACV pipeline and revenue influence.

Own positioning, sales enablement, product marketing, demand generation, content, and measurement. Lead marketing as a team-of-one, working with agencies and cross-functional partners to drive pipeline, adoption, and brand storytelling for enterprise and healthcare buyers.

Lead and own Midi Health’s paid acquisition and full-funnel media strategy, building an AI-native performance system to optimize CAC and LTV:CAC across dual motions (clinical care and consumer product). Manage budget/P&L, agency ecosystem, creative-performance feedback loops, audience strategy, and a team of growth specialists while communicating results to executives and the board.

Lead and execute demand generation and thought leadership programs across owned, paid, and earned channels. Build and optimize campaigns for lead generation and pipeline, support sales readiness and pipeline hygiene, analyze campaign and pipeline performance, and coordinate cross-functional efforts with Sales, Revenue, and Marketing Operations.

Lead and execute demand generation and thought leadership programs across owned, paid, and earned channels. Design and optimize campaigns, support sales readiness and pipeline health, analyze performance, and coordinate with Sales, Revenue, and Marketing Operations to drive awareness, engagement, and pipeline.

Lead a demand-marketing team to plan and execute integrated multi-channel campaigns that drive awareness, engagement, and pipeline. Partner with Sales, GTM, and Revenue Operations to align campaigns to priorities, track performance, optimize programs, and activate thought leadership content and events. Hire, coach, and develop marketers while improving processes, measurement, and campaign scalability.

Lead partner integration messaging and go-to-market for technology integrations. Build launch playbooks, craft content and co-marketing assets, enable partners and internal teams, drive integration adoption, identify case studies, and coordinate with Product, Partnerships, CS, and Marketing to amplify "better together" stories.

Support regional full-funnel demand generation campaigns by coordinating content production, tailoring persona-driven messaging, conducting market research, maintaining editorial calendars, managing vendors, monitoring performance, and ensuring brand/SEO compliance.

Design and produce static and video creative for paid and organic channels, launch and optimize campaigns across Meta, Google, and TikTok, improve website visuals and product listings, create sales collateral, analyze performance data, and collaborate with a small remote team to set advertising priorities and goals.

Own end-to-end lifecycle messaging and retention in Braze (email, push, in-app). Build automated onboarding, retention, and win-back flows; create segmentation and journeys; run A/B tests; design promotions and loyalty features; track activation-to-retention KPIs and analyze cohorts to drive growth.

Lead mid-market and enterprise product marketing: own end-to-end product launches, build positioning and competitive strategy, create field enablement to accelerate deals and retention, and partner with sales, product, customer success, and demand gen to drive segment growth.

Lead product marketing for the Medspa vertical: own industry narrative, develop vertical GTM strategy, enable Sales/Success, run voice-of-customer and competitive research, and evaluate adjacent market opportunities to inform product and go-to-market decisions.

Lead go-to-market for Veeam Cloud & Service Provider route, defining portfolio positioning, partner-ready messaging, GTM plays, enablement, and cross-functional execution to drive VCSP growth, retention, and measurable partner outcomes.

Lead product marketing for Business Development to drive referral demand from primary care, health systems, and partners. Own positioning, messaging, persona development, sales collateral, and campaign briefs. Partner closely with sales, demand-generation, and clinician recruiting; embed in field and maintain competitive intelligence and lifecycle strategies to measure and optimize performance.

Manage end-to-end paid digital marketing campaigns across Meta, YouTube, Search, and other channels. Coordinate vendors, collaborate with creative and compliance teams, ensure error-free materials, track performance in Looker and Google Sheets, and use project management tools to keep multiple campaigns organized and optimized.

Own end-to-end lifecycle marketing for subscription products across email, SMS, push, and in-product messaging. Design segmentation-driven journeys, build automated onboarding/engagement/retention/win-back/referral flows, run A/B tests, use AI to scale copy and analysis, and partner with Product, Data, Engineering, and Customer Success to translate complex genomic insights into clear consumer-facing messaging and measure lifecycle performance.

Lead partner go-to-market strategy, design and run co-marketing campaigns and events, create enablement collateral for sellers and partners, manage partner marketing budget, and track pipeline performance to drive partner-sourced revenue.

Lead go-to-market strategy and execution for Jane's AI-powered platform products, drive pricing and packaging, develop positioning and messaging, run cross-functional launches, translate customer insights into product direction, and represent the company at industry events to drive adoption and revenue.

Execute and optimize integrated B2B digital marketing campaigns across channels; support SEO/GEO and AI search visibility; manage Pardot/Salesforce marketing operations, landing pages, email nurtures, ABM, partner campaigns, analytics/reporting in Looker Studio, and test AI-driven marketing tools to improve efficiency and scale.