Top Senior Marketing Jobs in Birmingham, AL

Own a portfolio of client accounts and drive performance across Meta advertising, campaign strategy, direct-response copy, creative testing, tracking, and funnel execution. Lead client strategy calls, analyze performance against acquisition targets, troubleshoot technical integrations, develop testing plans, and support retention through clear recommendations and accountable decision-making.

Lead global paid performance channels (search, social, mobile UA) to drive new user acquisition and ROI. Own strategy, testing, measurement, platform partnerships, and performance reporting; partner with Data Science and cross-functional teams to design experiments, scale playbooks, and surface insights to leadership.

Leads Wayvia’s marketing function, including demand generation, market positioning, product marketing, brand communications, agency partnerships, budget management, and customer community development. Owns marketing-sourced pipeline and strategy, partners with Sales and Product, leads a multifunctional team, and builds AI-enabled marketing operations.

Own client accounts from strategy through execution, managing Meta lead-generation campaigns, budgets, targeting, creative testing, tracking, and optimization. Lead bi-weekly client calls, deliver performance reports, translate campaign data into recommendations, troubleshoot pixels and integrations, and support client retention through proactive account management and performance improvement.

Develop and execute marketing strategy for RapidFort’s U.S. public-sector business. Build campaigns, messaging, content, account-based marketing programs, events, partner initiatives, and thought-leadership opportunities targeting federal agencies and government ecosystems. Collaborate with sales, partnerships, and public-sector leadership to communicate cybersecurity, DevSecOps, software supply chain, and cloud-native capabilities. Track campaign performance, pipeline contribution, engagement, and ROI while aligning programs with government buying cycles and sales priorities.

Own RapidFort’s channel and partner marketing strategy, developing joint go-to-market campaigns with VARs, resellers, distributors, systems integrators, cloud partners, and technology alliances. Generate partner-sourced and partner-influenced pipeline through ABM, events, content, webinars, and enablement. Manage MDF investments, measure campaign and event ROI, create repeatable partner playbooks, and collaborate with Sales, Partnerships, Product, Engineering, and Public Sector teams on cybersecurity and federal-market programs.

Leads Solink’s product and customer marketing functions, owning positioning, category strategy, product launches, competitive intelligence, sales enablement, analyst relations, customer advocacy, references, and expansion programs. Builds scalable marketing processes and teams, partners with Product, Sales, Demand Generation, Customer Success, and RevOps, and communicates strategy to executive and board-level audiences. Success includes stronger differentiation, launch adoption, competitive win rates, analyst credibility, customer advocacy, retention, and expansion revenue.

Develop and execute joint marketing plans with partners to drive demand, pipeline, revenue, and partner activation. Create enablement materials, messaging, playbooks, campaigns, webinars, events, and digital programs. Collaborate with Sales, Digital Marketing, and Field Marketing teams while measuring engagement, conversion, pipeline, and revenue impact. Optimize successful programs across partners and regions, support new partner launches, and influence internal and external stakeholders without direct authority.

Leads full-funnel paid and organic influencer marketing across ColourPop brands, including campaign strategy, creator sourcing, talent negotiations, ambassador and affiliate programs, performance measurement, attribution, and reporting. Partners with Social, Brand, and Growth teams to align influencer initiatives with launches, retail, digital, and offline objectives. Manages creator relationships, agencies, platforms, campaign benchmarks, and a coordinator while using analytics to optimize spend and drive brand and business results.

Develop technical enablement content, product demonstrations, solution guides, workshops, and training for HPE Apstra data center networking. Support sales, systems engineering, partners, and customers through presentations, technical expertise, and field enablement. Collaborate with engineering, product management, marketing, and regional teams on launches and positioning. Translate complex networking, automation, AI, and cloud infrastructure concepts into compelling technical narratives and customer value.

The Senior ABX Manager will design and execute account-based marketing programs for strategic accounts, collaborating with sales to drive engagement and revenue.

Lead strategy, planning, and execution for Connected TV, audio, OOH, and direct mail/gifting. Build programmatic audio and CTV programs, manage media/vendor relationships, design incrementality tests and measurement frameworks, partner with Creative and Analytics to align channels with pipeline goals, and scale offline, upper-funnel programs within an ABM and performance-marketing context.

Lead Amazon performance marketing strategy and execution, manage Sponsored Ads and DSP, collaborate with agencies and cross-functional teams, optimize campaigns and budgets, analyze performance with AMC/analytics, and measure commercial impact to drive ROAS and customer acquisition.

Leads product marketing strategy for BILL’s accounting channel, including customer research, segmentation, positioning, messaging, competitive analysis, and go-to-market launches. Partners with Product, Sales, Customer Success, and Marketing to influence roadmaps, drive acquisition and retention, develop sales enablement, support channel sales, and deliver business results across complex, matrixed teams.

Lead product marketing for BILL’s payments and financial services portfolio. Develop customer-focused positioning, messaging, segmentation, competitive analysis, market research, and go-to-market strategies. Partner with Product, Sales, Customer Success, and Marketing to influence roadmaps, launch products, drive acquisition and retention, create sales enablement materials, and support adoption. Manage complex cross-functional projects and influence stakeholders across a matrixed organization.

Owns go-to-market strategy for BILL’s partner integrations, APIs, developer ecosystem, and embedded-finance offerings. Responsibilities include audience research, product positioning, competitive analysis, roadmap influence, launches, developer marketing, pricing and packaging input, sales enablement, win/loss analysis, and partner-channel collaboration. The role drives commercial outcomes across developer, technical buyer, finance buyer, and partner audiences.

Owns B2B client accounts while designing, building, deploying, and optimizing marketing automation campaigns. The role requires advanced Oracle Eloqua and HubSpot expertise, including nurture programs, workflows, segmentation, lead scoring, CRM synchronization, reporting, and email or landing-page development. The specialist manages client timelines, stakeholders, compliance reviews, deliverables, and performance recommendations while applying knowledge of ABM, RevOps, deliverability, privacy regulations, and relational data structures.

Own go-to-market and product marketing for GoDaddy’s financial services offerings, including capital, instant payouts, business banking, debit cards, and insurance. Develop positioning, pricing, packaging, lifecycle campaigns, audience segments, experiments, customer research, and launch strategies. Partner with product, sales, and partner teams to drive adoption, engagement, cross-sell opportunities, and revenue growth among small business customers.

Own go-to-market strategy for Flashpoint’s cyber threat intelligence offerings, including positioning, messaging, competitive differentiation, pricing, packaging, launches, sales enablement, and commercialization. Partner with Product, Sales, Customer Success, and Marketing to create buyer-focused content, drive pipeline and adoption, analyze market and customer insights, and support measurable growth. Represent Flashpoint through thought leadership, webinars, social content, and industry engagement.

Own performance marketing end to end across paid search and social channels, including campaign setup, landing pages, tracking, attribution, optimization, and reporting. Manage budgets against CAC, ROAS, and lead-conversion goals; test creative, keywords, bidding, and landing pages; collaborate with content partners; and present performance results to marketing and executive leadership.

Owns marketing operations for lead and contact strategy, scoring, lifecycle management, campaign and event operations, CRM data flow, and pipeline reporting. Manages Salesforce-related requests, integrations, data quality, and process changes while partnering across Marketing, Sales, Business Transformation, and Operations. Develops SOPs, rollout communications, and field training to improve adoption of lead strategies, workflows, and marketing technology.

Execute partner marketing campaigns, programs, webinars, digital initiatives, and industry events. Coordinate sponsorship fulfillment, partner communications, content, logistics, and cross-functional delivery. Manage campaign assets, reporting, and performance analysis while recommending improvements. Support email, landing page, social, public relations, and web content activities. The role requires strong project management, communication, marketing analytics, and familiarity with marketing technology, with limited travel and hybrid expectations for Chicago-based employees.

Own CertifyOS’s brand identity, content strategy, editorial calendar, owned media channels, events, employer brand, and corporate communications. Develop thought leadership, manage LinkedIn, newsletters, podcasts, and executive ghostwriting, while building scalable content operations and measuring channel performance. Partner cross-functionally to strengthen market positioning, support pipeline generation, attract talent, and establish CertifyOS as an industry authority.

Lead global product marketing for Striim's real-time data streaming, CDC, observability, and AI-agent platform. Define go-to-market strategy, positioning, launches, sales enablement, competitive analysis, and analyst/partner engagement to drive pipeline, adoption, ARR, and category leadership.

Own Feathery’s product positioning, messaging, go-to-market strategy, product launches, sales enablement, competitive intelligence, and customer research. Translate complex workflow automation capabilities into compelling narratives for enterprise buyers in insurance and wealth management. Collaborate with Product, Sales, Customer Success, and Leadership to develop marketing assets, inform roadmap priorities, strengthen differentiation, and accelerate adoption.