Marketing Articles

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Ali Chaudhry Ali Chaudhry
Updated on July 21, 2026

Best Use-Cases for Generative AI in 2024

While generative AI has yet to reach its full potential in the workplace, there are use-cases that make it worth the investment. Here’s where AI will be most useful in 2024. 

Image: Shuttersotck / Built In
Olivia McClure Olivia McClure
Updated on July 13, 2026

29 Best Marketing Companies to Know

These marketing companies help brands make the most of modern media.

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Antonina Brodowicz Antonina Brodowicz
Updated on July 10, 2026

Build Your Brand’s Voice Without AI

As AI-generated content surges, human authenticity is a brand’s top competitive advantage.

Image: Shutterstock / Built In
Richard D. Johnson Richard D. Johnson
Updated on June 11, 2026

How Google Zero Is Poised to Change the Internet — and the World Around It

Google’s embrace of AI-driven search will transform it from a gateway to the web into the final destination. What can we expect from the shift?

Image: Shutterstock / Built In
Jenny Lyons-Cunha Jenny Lyons-Cunha
Updated on June 03, 2026

23 Email Marketing Platforms to Know

Leveraging AI, automation and intuitive templates, these platforms help businesses expand their reach.

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Hal Koss Hal Koss
Updated on May 27, 2026

16 Social Listening Tools Every Marketer Should Know

Dive deeper into what people think about you — and your competitors.

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Mae Rice Mae Rice
Updated on May 14, 2026

Top 27 Content Marketing Companies and Agencies to Know

These companies are showing how to create meaningful customer interactions through content marketing.

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Alex Halliday Alex Halliday
Updated on May 06, 2026

How to Make Brand Content More Visible in AI Search

After ChatGPT introduced ads, citations fell 41 percent. The recovery is reshaping which brands get seen in AI search.

Image: Shutterstock / Built In
Hal Koss Hal Koss
Updated on April 29, 2026

Direct-to-Consumer Brands: All You Need to Know (With 33 DTC Examples)

DTC brands are everywhere now. They weren’t always.

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Margo Steines Margo Steines
Updated on March 09, 2026

7 Companies Hiring Copywriters

These companies are looking for expert writers to help craft their brand messaging across a wide range of platforms and channels.

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