Top Remote Marketing Jobs in Rochester, NY

Lead end-to-end lifecycle marketing for new-user growth across email, push, in-app, and SMS. Develop strategy, segmentation, testing frameworks, and campaign roadmaps; partner with Data Science, Product, and Creative to personalize and scale programs using automation and AI. Execute experiments, optimize performance, and present results to senior leadership.

The Senior Product Marketing Manager owns platform messaging, leads product launches, collaborates on sales enablement, and conducts market research using AI tools to enhance performance and outcomes.

Develop and execute North American marketing strategies, campaigns, positioning, messaging, and commercialization programs for laboratory automation solutions and services. Drive lead generation, customer adoption, retention, sales enablement, and pipeline growth. Conduct market and competitive analysis, gather customer insights, manage field marketing initiatives, and track Salesforce metrics, KPIs, forecasts, and ROI. Collaborate with sales, service, global marketing, and cross-functional teams while ensuring regulatory and branding compliance.

Supports digital marketing activities across SEO, content, paid media, social media, account strategy, and creative production. Responsibilities include project coordination, client preparation, SEO research, content writing and editing, campaign quality assurance, reporting, social scheduling, community management, and light asset production. The role is designed for someone curious, organized, adaptable, and eager to develop broad digital marketing experience within a full-service agency.

Own marketing operations infrastructure across HubSpot, CRM architecture, marketing automation, attribution, reporting, SEO, integrations, and martech evaluation. Optimize full-funnel conversion, lead scoring, lifecycle management, marketing-to-sales handoffs, and campaign performance across sales-led and product-led growth motions. Build dashboards, workflows, documentation, and AI-driven automations while partnering with sales, marketing, creative, development, and revenue operations teams.

Gray Media offers a paid internship program for college students in various media-related fields, providing candidate training and potential career opportunities within the company.

The Product Marketing Manager leads go-to-market execution by translating customer insights into messaging, coordinating with cross-functional teams, and supporting product launches.

The Content Creator leads a copywriting team to develop the brand voice and strategy for The Lucky Foundation, ensuring alignment with its mission. Responsibilities include team management, content quality control, and collaboration across departments.

Leads competitive intelligence for Elastic Search by analyzing competitors, products, pricing, packaging, marketing, and market trends. Creates battlecards, training, comparisons, blogs, and web content that communicate product differentiation. Tracks competitive developments, supports win/loss analysis, and partners with product marketing, product management, sales, engineering, and leadership to shape positioning and go-to-market strategies. Participates in industry events and translates technical insights into compelling business value.

Executes, optimizes, and monitors paid advertising campaigns across platforms including Meta, Google, and TikTok. Manages budgets, pacing, tracking, testing roadmaps, reporting, and performance insights for direct-response e-commerce clients. Partners with strategists and clients, identifies growth opportunities, presents data-driven recommendations, and uses analytics, AI, and internal technology to improve campaign performance and operational efficiency.

Implement and manage marketing automation tools, design and execute email campaigns, analyze campaign ROI, support go-to-market product launches, collaborate cross-functionally, and explore automation opportunities to improve efficiency and performance.

Leads Horizon3’s product marketing function, strategy, positioning, launches, enablement, content, customer adoption, team development, AI-assisted marketing operations, and performance measurement. Partners across Product, Engineering, Sales, Customer Success, Revenue Operations, and Communications to drive category leadership, pipeline, revenue, adoption, and retention for the NodeZero cybersecurity platform.

Lead the creation and commercial growth of KUKUI’s managed marketing services offering. Define its scope, pricing, positioning, and quality standards; personally lead early client strategy and delivery; oversee paid media, SEO, AEO, social, content, reputation, and direct marketing; embed AI and automation into service delivery; and build the team, playbooks, technology, and reporting systems needed to scale quality and client ROI.

Coordinate LumiMeds’ cross-channel marketing function, translating company priorities into campaigns and execution plans. Manage specialists, timelines, workflows, calendars, agencies, and vendors; review marketing materials for quality, messaging, brand consistency, audience fit, and compliance. Monitor performance, identify funnel and execution gaps, improve marketing processes, and provide leadership with visibility into priorities, progress, risks, and results. Collaborate with product, clinical, legal, design, and customer support teams in a regulated telehealth environment.

Own go-to-market strategy for a product portfolio, including positioning, messaging, buyer personas, competitive programs, launches, pricing and packaging input, sales enablement, customer advocacy, and growth initiatives. Use market intelligence, customer insights, analytics, and ROI measurement to improve acquisition, expansion, retention, adoption, and competitive performance. Represent the company through customer engagements, conferences, webinars, media opportunities, and executive presentations.

Define and execute the market strategy for UserTesting’s AI solutions. Own positioning, messaging, value propositions, go-to-market plans, sales enablement, customer and buyer research, competitive differentiation, thought leadership, and market feedback loops. Translate complex AI workflows and human-judgment applications into compelling solutions for technical enterprise buyers, while influencing product and company strategy through cross-functional leadership.

Own product marketing for Tempo’s enterprise Strategic Portfolio Management and AI-native platform. Develop persona- and industry-specific messaging, positioning, narratives, launches, go-to-market programs, sales enablement, competitive materials, and partner marketing. Partner with Product, Finance, Sales, Growth, and Partner Marketing teams on pricing, campaigns, customer research, launch frameworks, and roadmap influence. Use AI tools to improve research, analysis, content production, and marketing workflows.

Own paid and digital growth channels, pipeline acquisition, and growth strategy. Lead LinkedIn, Meta, and paid search programs; manage budgets and campaign pacing; develop creative with design partners; use AI and audience-enrichment tools such as Clay; test new acquisition opportunities; and communicate performance insights cross-functionally.

Leads global marketing planning, investment allocation, capacity modeling, and target setting. Builds and manages a new team while redesigning marketing workflows for AI and agent-based execution. Drives organization-wide adoption, establishes standards for prompts and context, and implements AI governance around quality, risk, privacy, and responsible use. Partners with Marketing, Finance, Sales Strategy, and data and platform teams to improve pipeline efficiency, time to market, and growth across business units.

Leads proposal marketing and complex pursuit materials from strategy through interviews, including presentations, resumes, portfolios, collateral, and strategic messaging. Supports regional brand marketing through sponsorships, awards, events, and photography. Conducts market and client research, maintains pursuit information and filing systems, reviews content quality, supports marketing specialist development, and applies brand standards. The role requires strong writing, design, strategic thinking, project management, and proficiency with InDesign, Word, Excel, and PowerPoint.

Leads marketing operations, lifecycle campaign infrastructure, and Dev & Deployment teams. Owns automation workflows, data architecture, campaign delivery across email, SMS, and push, platform integrations, QA, reporting, compliance, and experimentation. Partners with Product, Data, Engineering, and Marketing Technology to build scalable, personalized patient communications and apply AI-driven optimization.

Design and implement personalized marketing automation workflows using Salesforce Marketing Cloud, AMPscript, SQL, segmentation, dynamic content, and lifecycle strategies. Monitor workflow performance, conduct quality assurance, maintain data models, optimize campaigns, and ensure compliance with privacy standards. Collaborate with email marketing, user experience, clients, and internal stakeholders to align automation strategies with campaign goals. Apply email marketing expertise, HTML/CSS, analytics, and problem-solving skills to deliver effective customer experiences.

The Marketing Associate will drive customer engagement for Joyride by developing lifecycle marketing campaigns, managing communications, and enhancing user experiences.

Leads Marketing Operations systems, processes, campaign and email execution, events, budgets, marketing technology, data governance, lead routing, workflow standardization, reporting, and AI-enabled efficiency improvements. Manages cross-functional coordination, operational performance, vendor relationships, and team development while ensuring reliable campaign delivery and continuous process improvement.

Leads integrated partner marketing programs that generate indirect pipeline, sales-accepted leads, opportunities, and bookings. Owns co-marketing, account-based, vertical, email, webinar, event, marketplace, and partner-representative activation programs. Establishes operating cadences, campaign measurement, funnel reporting, MDF management, lead handoffs, optimization processes, and repeatable playbooks while collaborating across Partnerships, Sales, Product Marketing, Content, Field Marketing, ABM, and GTM Operations.