Top Senior Marketing Jobs in Pittsburgh, PA

Executes marketing strategies, campaigns, brand programs, and lead-generation initiatives. Researches markets and competitors, analyzes campaign performance, tracks KPIs, prepares sales forecasts, maintains marketing records, and recommends improvements. Collaborates with sales, design, and content teams to produce advertising materials, ensures brand compliance, and communicates marketing plans and results to senior management.

Own Federal product marketing for AppGate ZTNA, including positioning, messaging, compliance mapping, RFP/RFI support, launches, campaigns, sales enablement, technical content, partner marketing, competitive analysis, and thought leadership. Translate Zero Trust and cybersecurity requirements into compelling value propositions for government agencies, defense organizations, integrators, and mission stakeholders. Collaborate with engineering, sales, product, demand generation, and customer reference teams while tracking market dynamics and go-to-market performance.

Lead Redis’s digital growth strategy across website, SEO, AEO, GEO, CRO, documentation pathways, and AI surfaces. Build agent- and human-focused discovery-to-conversion journeys, establish measurement connecting visibility to activation and pipeline, lead experimentation, direct contractors and agencies, and align content, developer relations, product, engineering, paid media, and executives. The role combines strategic leadership with hands-on campaign, journey, and workflow development in a high-growth B2B SaaS environment.

Leads planning and execution for large-scale B2B user conferences, roadshows, and third-party events. Responsibilities include managing vendors and sourcing across production, hospitality, rentals, and experiential builds; negotiating contracts; developing load-in/load-out schedules, run-of-show documents, floorplans, and staffing plans; and overseeing onsite crews and logistics. The role requires immediate, senior-level event expertise in a fast-moving 4–6 month contractor engagement.

Manage and optimize paid social and paid search campaigns across Meta, TikTok, Reddit, Google Ads, and Microsoft Ads. Responsibilities include bid and budget optimization, ad copy and creative testing, audience and landing-page experiments, performance analysis, campaign scaling, tracking coordination, and reporting. The role supports expansion into new channels and focuses on acquisition metrics including CPA, ROAS, and cost per purchase.

Leads the development and execution of a global B2B marketing function focused on demand generation, pipeline growth, digital marketing, content, social media, partnerships, and brand awareness. Owns campaigns, ABM initiatives, marketing performance, budgets, reporting, and KPIs while collaborating with sales, product, customer success, and executives. This hands-on leader builds scalable programs, strategic alliances, and thought leadership initiatives that generate measurable revenue and market impact.

Leads end-to-end social and influencer marketing programs for multiple clients, owning strategy, budgets, timelines, client relationships, influencer partnerships, paid and organic engagement, measurement, and team development. Collaborates with creative, planning, agency operations, and measurement teams to deliver culturally relevant campaigns, manage client expectations, and drive business growth.

Own Ambience Healthcare’s account-based marketing motion by designing targeted campaigns for hospital and health-system accounts, partnering with Sales, coordinating cross-functional activation, and measuring account and pipeline impact. Establish a repeatable ABM operating rhythm through CRM and marketing-platform data, reporting, and continuous campaign iteration.

Own enterprise product marketing from messaging and positioning through launches, sales enablement, competitive analysis, strategic deal support, customer advocacy, and campaign collaboration. Partner with Product, Engineering, Sales, Solutions Engineering, Customer Success, Demand Generation, and Field Marketing to support enterprise growth, improve seller effectiveness, gather customer feedback, and influence product packaging and roadmap decisions.

Own product positioning, messaging, segmentation, go-to-market strategy, competitive intelligence, customer proof, sales enablement, and thought leadership for Toloka’s enterprise AI data solutions and self-service platform. Translate complex AI and machine learning capabilities into differentiated customer value while partnering with product, sales, marketing, and customers.

Executes B2B demand generation and brand marketing programs, including digital campaigns, webinars, conferences, trade shows, partner marketing, and product marketing initiatives. Manages HubSpot campaigns, email sends, landing pages, workflows, vendors, budgets, and timelines. Tracks campaign performance and ROI while collaborating with sales, partnerships, customer success, and leadership. Requires occasional travel for events and staff meetings.

Own B2B pipeline generation as KodeKloud’s first dedicated B2B marketer. Responsibilities include scoring and segmenting product-qualified accounts, building learner-to-team lifecycle campaigns, managing self-serve conversion, creating demand through webinars, podcasts, thought-leadership advertising, original research, and vendor-listing channels, and developing positioning, sales enablement, and attribution systems. This is a hands-on, individual-contributor role focused on pipeline dollars and building the marketing function from zero to one.

Own partner marketing strategy for an embedded financing platform, including positioning, messaging, partner-rep campaigns, product launches, enablement assets, events, and pipeline generation. Build scalable AI-powered workflows for sales teams, test new marketing plays, and measure success through partner-rep engagement, retention, and funded-deal velocity. The role requires strong B2B partner or product marketing experience, data fluency, persuasive copywriting, and ownership of measurable outcomes.

Localize Oromo-language software interfaces, support documentation, marketing campaigns, product listings, and e-commerce content. Ensure terminology, cultural relevance, formatting, brand consistency, and quality standards across projects. Collaborate with production and quality teams as an independent contractor, following reference materials and completing assignments on schedule. Native Oromo proficiency and professional translation or localization experience are required, with app, platform, social media, or web localization experience preferred.

Localize Wolof-language UI, technical documentation, marketing campaigns, product listings, and e-commerce content. Ensure terminology accuracy, cultural relevance, brand consistency, and high-quality linguistic standards while collaborating with production and quality teams. This independent contractor role offers flexible project-based work, with availability expectations of at least 2 hours per day or 10 hours per week.

Localize Malagasy-language software interfaces, support documentation, marketing campaigns, product listings, and e-commerce content. Ensure terminology accuracy, cultural relevance, brand consistency, and high-quality user experiences. Collaborate with production and quality teams on projects while following client specifications and reference materials. This is an independent contractor opportunity with fluctuating availability and no guaranteed hours or benefits.

Plan and execute tabletop events, tradeshows, and corporate events from logistics through post-event data management. Coordinate venues, budgets, timelines, shipments, booth setup, inventory, lead quality, promotional content, and cross-functional communication. Maintain project plans and warehouse supplies while ensuring deadlines, event materials, and on-site execution are accurate and organized. Travel up to 25% to support industry events.

Own competitive intelligence and analyst relations for Sprout Social. Track competitors, product launches, pricing, campaigns, and market developments; publish actionable intelligence; support live competitive deals; maintain battlecards and comparison materials; and advise positioning. Coordinate analyst briefings, evaluations, submissions, and executive presentations. Build intelligence networks and partner with GTM Systems and Applied AI teams to create repeatable AI-powered workflows.

Leads paid acquisition accounts, owning client results, retention, campaign strategy, execution, testing, measurement, reporting, and client relationships. Manages direct reports, coaches performance, ensures quality and timely delivery, resolves escalations, balances workloads, improves processes, and supports sales through audits and presentations. Requires extensive cross-channel advertising expertise across Google Ads, Microsoft Ads, LinkedIn, and Meta, plus strong analytical, organizational, communication, and leadership skills.

Own Edmentum’s national and regional event strategy, flagship conferences, regional activation playbooks, event budgets, vendor and agency relationships, and ROI reporting. Partner cross-functionally with Marketing, Sales, Creative, Product Marketing, Demand Generation, and Operations to deliver events, improve lead handoff, expand partnerships, and inform future investment. Travel domestically to 10–12 events annually.

Own marketing operations, enterprise B2B attribution, campaign and event tracking, lifecycle triggers, and marketing data alignment. Build the infrastructure connecting campaigns, website activity, in-app messaging, pipeline, and revenue. Lead automation and AI agent development to replace manual execution across demand generation and product marketing while operating initially as a team of one.

Leads product positioning, messaging, customer and market research, competitive analysis, business cases, roadmaps, validation pilots, and go-to-market strategies. Partners with product, sales, customer success, and marketing teams to launch products, drive adoption, and optimize performance using metrics such as usage, NPS, ARPU, LTV, and donor consistency.

Own product marketing for WEKA’s AI inference business, defining positioning, messaging, use cases, competitive differentiation, and economic value. Partner with Product, Engineering, Sales, customers, and cloud providers to validate market opportunities, recruit design partners, create proof and content, launch capabilities, and build repeatable sales enablement. The role requires deep understanding of AI infrastructure and inference economics, strong storytelling, and hands-on execution in an evolving early-stage market.

Own the B2B lead-generation funnel from acquisition through conversion, setting growth strategy and managing paid, owned, CRM, and lifecycle marketing. Lead campaign optimization, budgeting, A/B testing, audience segmentation, and funnel handoffs with Sales and Product. Partner with Finance, RevOps, Account Management, and Analytics to forecast pipeline, improve retention, connect marketing spend to revenue, and report performance using Salesforce, GA4, GTM, and Looker Studio.

Own and scale full-funnel growth marketing for a telehealth brand. Responsibilities include paid acquisition across Meta and Google, conversion rate optimization, website experimentation, performance reporting, funnel analysis, and developing revenue-focused growth strategies. The role requires hands-on channel execution, analytical decision-making, cross-functional collaboration, and operating independently in an ambiguous, remote environment.