Top Senior Marketing Jobs in Hartford, CT

Own product marketing for Alteryx CDP & Data Connectivity portfolio—Live Query, OCR Tools, Intel Suite, Data Products, and Connect. Build positioning, launch plans, enablement, competitive battlecards, demos, and case studies. Partner cross-functionally with Product Management, Sales, Ecosystem teams, and field to drive GTM, messaging, and ecosystem alignment for cloud data platforms and data integration scenarios.

Lead brand marketing strategy and integrated campaigns to drive awareness, acquisition, and revenue. Build long-term brand architecture, manage agencies, partner cross-functionally, mentor the Brand team, and measure campaign performance to inform future planning and demand generation.

Own go-to-market for Coaching and Personnel product categories: gather market, customer, and competitive insights; define positioning and messaging; lead product launches and multi-channel campaigns; build enablement, playbooks, and training for Sales and CS; use Customer.io to drive adoption; define and track KPIs; create AI-driven workflows and partner with Product, Sales, Customer Success, and Executive leadership to grow adoption.

Lead post-lead re-engagement for Annuities by designing multi-channel campaigns, lifecycle automation, experiments, and self-serve tools to increase retention and LTV while reducing agent workload. Build triggered messaging, agent-personalized follow-up tooling, and interactive client tools; partner with Data, PM, and ops to segment users and optimize performance via A/B testing and SQL-driven analysis.

Lead content planning and editorial operations for member, sponsor, and prospect communications. Build and execute GTM campaigns, email lifecycle and re-engagement flows, repurpose content into thought leadership and demand-gen assets, test and analyze performance, and manage contractors and cross-functional stakeholders to meet KPIs and brand voice.

Design and deliver high-quality brand and marketing assets across digital and offline channels. Own creative concepts, evolve brand systems, translate complex B2B product ideas into clear visuals, and prepare production-ready assets for campaigns, web, social, events, and presentations.

Lead advisor-facing demand generation for the Advisor Marketing Platform: develop ICPs, positioning, multi-channel campaigns, webinars/events, content and enablement, run experiments with Marketing Operations, and scale repeatable playbooks to grow MQLs, SALs, and pipeline.

Lead a portfolio of 4–6 B2B accounts—diagnose growth constraints, build strategic roadmaps, coordinate cross-channel execution, manage client revenue and retention, work with sales on ICP and pipeline handoffs, use proprietary tools (Nova, Iris, Pulse, Power Circuit), and coach analysts and specialists to drive expansion.

Lead creator, influencer, esports, and athlete strategies for the Console division. Recruit and manage creators and talent, develop go-to-market and seeding plans for NPIs and game releases, align cross-functional teams, manage agencies, measure campaign performance, and present strategic recommendations to leadership.

Lead product marketing from zero: define positioning, competitive narrative, and go-to-market for Flexs full product suite. Drive win/loss analysis, evidence-based messaging, enablement content, and cross-functional launches by partnering with Product, Revenue, Lifecycle Marketing, and Sales Enablement.

Lead Elastic's global demand and digital marketing organization to modernize digital strategy, build an AI-enabled demand engine, run integrated campaigns across product lines, optimize digital experiences and email lifecycle programs, align GTM with Sales and Product, manage global budgets, and develop a high-performing marketing leadership team focused on pipeline, revenue, and continuous optimization.

Lead growth marketing strategy and agency relationships to drive paid search, paid social, SEO and lifecycle channels. Use analytics to optimize acquisition, test and iterate creatives and landing pages, report KPIs to leadership, and continuously scale performance-driven programs.

Manage and execute email-first marketing campaigns for strategic partners. Drive strategy, oversee campaign execution with agencies and copywriters, analyze metrics, optimize performance, and report ROI and learnings to stakeholders while scaling insights across startup marketing.

Lead retention strategies for DTC clients by managing email and SMS campaigns, analyzing performance, advising clients, and partnering with design and analytics teams to drive measurable growth.

Lead global performance marketing for a new ARPG mobile title from pre-launch to scale. Own UA strategy, multi-million-dollar budgets, full-funnel measurement, attribution, incrementality and LTV modeling. Build and mentor a global UA team (including a pod in Shanghai), collaborate cross-functionally, optimize creative and marketing tech, and drive growth and efficiency.

As the Senior Content Marketing Manager, you'll oversee Instrumentl's content ecosystem, driving SEO growth, editorial vision, and full-funnel content strategies.

Own strategy, execution, and optimization of website content and UX to drive brand engagement and conversions. Create conversion-focused copy, run content and SEO initiatives, partner with design and development, use analytics and heatmaps to inform improvements, support localization, and implement AI-enabled workflows to boost web performance and reporting.

The Group Media Director leads B2B paid media strategies, manages media accounts, drives performance, and develops a team, ensuring alignment with client goals and operational excellence.

Own end-to-end execution of B2B marketing programs (ABM nurture, intent-based, email, webinars, events), coordinate cross-functional teams, measure ROI with Salesforce/HubSpot, optimize campaigns using analytics and AI tools, and support BD outbound to drive pipeline and deal acceleration.

Lead global demand generation, digital marketing, and marketing operations to build a data-driven, AI-enabled growth engine. Own strategy across inbound/outbound/ABM, martech roadmap, measurement/attribution, website optimization, and cross-functional alignment with Sales to generate pipeline and accelerate revenue. Build dashboards, run experiments, and develop a high-performing team.

Lead Legalist's end-to-end marketing function: set strategy, own brand and communications, manage content and website, produce BD materials (pitch decks, newsletters, one-pagers), drive PR and thought leadership, measure KPIs, and partner with leadership, designers, and external vendors to grow the firm's market presence.

Lead and build a global marketing function to define positioning and the "store intelligence" narrative. Drive product marketing, demand generation, partner co-marketing, PR, analyst relations, events, and sales enablement. Scale marketing operations and build a high-performing global team to support a hardware+software platform transition.

Lead global marketing strategy and GTM to scale Aisle into a market leader. Own brand, PR, product positioning, full-funnel demand generation, ABM, marketing tech stack, RevOps, attribution, budget/agency management, and grow a multidisciplinary marketing team aligned to revenue targets.

Lead positioning, messaging, analyst relations, and strategic sales enablement for an AI-driven enterprise software company. Translate complex technical capabilities into executive-facing content, support enterprise sales and partner GTM, influence product strategy through market insights, and build thought leadership across analysts and industry channels.

Senior leader responsible for enterprise acquisition marketing strategy and serving as CMX's strategic representative to the ACA segment. Leads acquisition planning, creative and communications, campaign operations, and local market/sales support. Mobilizes cross-functional CMX experts, oversees campaign execution across channels, ensures compliance, drives performance measurement and forecasting, and builds trusted relationships with segment leaders to align marketing to business growth targets.