The Role
Manage and execute email-first marketing campaigns for strategic partners. Drive strategy, oversee campaign execution with agencies and copywriters, analyze metrics, optimize performance, and report ROI and learnings to stakeholders while scaling insights across startup marketing.
Summary Generated by Built In
Join a fast-paced and growing fintech that opens the door for everyone to become loan ready!!
Uqual provides consumers with a path to a loan by leveraging powerful artificial intelligence and human expertise. We analyze critical loan approval attributes to help consumers build an Action Plan that shows precisely what they need to do to hear “You qualify.”
Just as we focus on our customers, we strive to create an inclusive environment where our employees can thrive and do impactful work. We are proud of the organic company culture we continue to build daily with each of our employees.
About the position
Are you passionate about marketing with expertise in email? Are you a thoughtful content manager passionate about connecting with businesses and consumers? Do you have experience working with clients to influence the best possible outcomes?
As Uqual’s Marketing Manager, you will be responsible for driving client email strategy, execution, and reporting for Uqual’s strategic partners.
The perfect person will be passionate about driving business through creating creative and unique email campaigns with our partner’s target audiences.
Day to Day Responsibilities
- Primarily using the email channel, you will assess marketing opportunities, make recommendations on driving business objectives, and achieve buy-off from stakeholders.
- Oversee and participate in the execution of marketing campaigns, partnering with agencies, copywriters, and business stakeholders to output the best results possible.
- Assess campaign metrics and implement optimizations to increase efficiency.
- Report results to internal and partner business stakeholders showing program ROI and learning.
- Leverage learns from scaled partner initiatives to positively influence Uqual startup marketing campaigns.
Skills You Definitely Already Have:
- 2+ years of experience planning and executing email marketing campaigns.
- 5+ years of marketing experience
- Bachelor’s Degree or three additional years of marketing experience
- Experience working in marketing automation programs (enterprise-level preferred: Marketo, Marketing Cloud, Exact Target)
- Experience in Salesforce CRM preferred
- Agency experience preferred
By Colorado state law, Uqual provides an estimate of the pay range associated with this role. In Colorado, the target salary for this position is $70,000-$90,000. Pay is based on several factors, including but not limited to education, work experience, and certifications. Please note that this information is provided publicly only for candidates in Colorado, but the role is also open to candidates outside Colorado.
We’re looking for more growth-minded and collaborative people to be a part of our journey in helping people become loan ready. If you’re prepared to give 100% to help us achieve our mission, we’d love to have you apply, even if you are unsure whether you meet every requirement in this posting. At Uqual, we’re looking for people invigorated by our mission, values, and drive to change the world, not just those who simply tick all the boxes.
Uqual promotes diversity and provides equal opportunity for all applicants and employees. We are dedicated to building a company that represents a variety of backgrounds, perspectives, and skills. We believe that the more inclusive we are, the better our work (and work environment) will be for everyone. Additionally, Uqual provides reasonable accommodations for candidates on request and respects applicants’ privacy rights.
Uqual’s benefits include time off, 401(k), comprehensive health coverage, and a health savings account (HSA). (All benefits are subject to applicable taxes and based on eligibility.)
Skills Required
- 2+ years planning and executing email marketing campaigns
- 5+ years of marketing experience
- Bachelor's degree or three additional years of marketing experience
- Experience working in marketing automation programs
- Enterprise-level experience with Marketo, Marketing Cloud, or ExactTarget
- Experience with Salesforce CRM
- Agency experience
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The Company
What We Do
UQUAL is a fintech loan readiness company that helps consumers prepare to qualify for home mortgage loans. Utilizing a combination of artificial intelligence and human expertise, the company analyzes critical loan approval attributes—such as credit and debt-to-income ratios—to create personalized Action Plans. Through its tools and educational resources, UQUAL empowers aspiring homeowners to take control of their financial future and achieve loan readiness.
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