Top Marketing Jobs in Wilmington, NC

Own product marketing for a construction-focused SaaS: shape positioning and messaging with product, lead end-to-end launches, drive adoption and in-app lifecycle campaigns, enable sales with battle cards and training, and run competitive analysis and pricing/packaging strategy.

Fractional marketing leader responsible for owning enterprise pipeline and demand-generation for high-ACV accounts. Lead and manage the internal marketing team, execute multi-channel ABM campaigns, align closely with sales, and report clear pipeline and ROI metrics to executive leadership.

Lead omnichannel demand generation to produce large volumes of first-party intent from SDR Leaders, RevOps, and Demand Gen. Use AI-first tools and programmatic channels (content, ads, events, SEO) to drive scored signals, measure incrementality, pilot the product, and collaborate with sales. Accept co-founder equity-first compensation; West Coast proximity preferred.

Lead development and orchestration of integrated 360 brand campaigns across creative, PR, influencer, social, partnerships, media, shopper, digital, and loyalty. Serve as cross-functional hub with agencies and channel owners, set objectives and KPIs, monitor performance, optimize plans, manage budgets, and improve integrated planning processes to drive brand and business outcomes.

Identify, engage, and secure influencer partnerships across verticals; negotiate and manage contracts and compensation; analyze social metrics to inform strategy; maintain talent database; support pitches, campaign execution, and cross-team collaboration with Marketing and Talent.

Lead brand identity, content strategy, influencer and social programs to drive organic audience growth and consistent brand voice. Build editorial roadmaps, measure content and influencer KPIs, manage agencies/contractors, and align brand efforts with demand generation, product marketing, and PR.

Lead PDQ's marketing organization and strategy to drive product-led growth and mid-market expansion. Own positioning, messaging, AI storytelling, metrics like CAC payback and marketing-driven ARR, team leadership, cross-functional alignment with product and sales, and execution of demand-generation and PLG funnel initiatives to translate product momentum into revenue.

Lead end-to-end performance marketing on Meta for a new service line: strategy, campaign execution, optimization, reporting, and A/B/multivariate testing. Coordinate attribution, funnel and landing page optimization, vendor relationships, and apply analytics to scale efficient customer acquisition while leveraging AI/automation to streamline reporting and QA.

Lead creative strategy and scaled production for paid performance campaigns across Meta, TikTok, YouTube and mobile ad networks. Develop concept-driven, high-volume creative pipelines using traditional and AI-generated production, own performance analytics and testing frameworks, manage agencies and cross-functional teams, and establish QC processes to iterate on creatives that lower CPIs and drive user acquisition and engagement.

Design and run inbound funnel and campaign systems, owning campaign intake, production, AI-powered workflows, data hygiene, lifecycle management, and ROI attribution across Marketo, Salesforce, and enrichment tools.

Lead end-to-end B2B integrated marketing to drive pipeline and revenue. Build and execute multi-channel demand generation (paid, email, social, webinars, events), optimize digital campaigns and website, create content for broker/HR education, align with sales/rev ops, and scale marketing automation and AI-driven processes.

Own a portfolio of 4-6 lifestyle accounts as the day-to-day strategic lead, translating data into full-funnel insights, coordinating cross-channel teams (paid, SEO, content, email, creative), and driving retention and revenue growth. Lead client calls, support quarterly strategy and renewals, employ AI and Power Digital tools (nova, Iris, Power Circuit), and ensure performance narratives guide client decisions while maintaining high retention and service expansion.

Plan and execute integrated marketing campaigns across content, social, email, and community. Own content calendar and social presence, coordinate co-marketing with partners, produce launch assets with Design, track campaign performance, and support BD/leadership with materials translating complex RWA/DeFi concepts into clear narratives.

Plan and execute integrated multi-channel marketing campaigns (content, social, email, community, partner co-marketing). Create and manage content calendar, grow social and community presence, coordinate with Design and BD, track campaign performance, and produce materials for leadership, conferences, and press to drive awareness and adoption of Plume's RWA tokenization platform.

Support enterprise GTM by creating and customizing sales narratives, decks, ROI frameworks, and customer stories. Partner with AEs, Solutions Engineers, and Customer Success to produce deal-specific content that advances complex, multi-stakeholder opportunities. Build reusable content libraries, participate in deal reviews and account plans, translate technical proofs into CFO-facing business cases, and support expansion into new industries and lines of business.

Own and scale global paid media across LinkedIn, Google, Meta, and emerging channels. Plan, launch, and optimize campaigns end-to-end, manage budgets and attribution, partner with Creative and Marketing Ops, leverage AI and audience enrichment tools, analyze performance, and present insights to drive pipeline and revenue.

Own and evolve Cresta.com as a growth engine: define website strategy and roadmap, run CRO and A/B testing programs, manage Webflow CMS operations, oversee localization, partner with agencies and stakeholders, and build analytics and experimentation pipelines to drive MQLs and revenue.

Lead hands-on execution of earned and owned growth channels (SEO, content, lifecycle email, landing pages, CRO). Build channel roadmaps, run experiments, analyze funnel performance with analytics tools, and collaborate cross-functionally to improve acquisition, engagement, conversion, and retention for SimpleNursing.

Lead end-to-end lifecycle marketing for B2B2C and B2B audiences, building multi-channel journeys (email, SMS, in-app) in Customer.io and HubSpot. Partner cross-functionally to define segments, triggers, and campaigns, use data and AI to optimize performance, ensure HIPAA-compliant communications, and drive activation, retention, and advocacy.

Lead technical product marketing for Sourcegraph's developer-focused search and code change products. Translate product capabilities into messaging, run launches, enable enterprise sales, partner with Demand Gen and DevRel on campaigns, and measure revenue impact to shape GTM strategy.

Execute demand-generation campaigns and maintain marketing operations: produce on-brand visual assets, manage social publishing, support landing pages/forms/email sends, coordinate events/webinars, maintain HubSpot contact hygiene, update marketing calendar and project tasks, and compile performance reporting to drive qualified leads.

Lead day-to-day marketing operations, oversee creative and AI-generated content, run demand-generation campaigns, own social media strategy, drive thought leadership, coordinate cross-team communications, and monitor performance to convert prospects into sales opportunities.

Lead go-to-market strategy and adoption for Stripe Billing products. Build and manage a product marketing team, synthesize customer and market insights, create positioning and messaging, partner with GTM functions, run launches and growth initiatives, and define success metrics.

Lead retention and lifecycle marketing for a subscription streaming client: translate marketing strategy into technical requirements, design and run testing roadmaps, build KPI dashboards, drive engagement/upsell/personalization programs, partner cross-functionally (CRM, Analytics, Product, Engineering), and present strategic recommendations to senior leadership to reduce churn and grow subscriber lifetime value.

Lead subscriber lifecycle and engagement marketing for a streaming subscription product. Build omnichannel, personalized campaigns (email, SMS, web, in-app) using CRM automation (Braze preferred), design automated journeys, run tests and analyses, partner with CRM, analytics, product, and engineering, and present ROI-driven recommendations to senior leadership to drive retention, upsell, and revenue.