Top Marketing Jobs in Tucson, AZ

Designs and manages AI-enabled digital journeys in HubSpot, including workflows, forms, segmentation, personalization, behavioral triggers, and nurture programs. Owns website-to-HubSpot data connections, tracking standards, lead scoring inputs, conversion optimization, QA, and automation documentation. Partners with Marketing, Web, Content, and Marketing Operations to connect digital engagement with prospect qualification and downstream marketing processes.

Coordinates customized marketing programs for large strategic customers, serving as a customer contact and partnering with Sales and Marketing. Manages campaigns, webinars, events, newsletters, communications, budgets, timelines, and reporting. Writes and edits customer-facing content, coordinates internal resources, tracks engagement and expenses, and improves scalable marketing processes. The role requires strong project coordination, communication, customer relationship, and organizational skills.

Leads go-to-market strategy for high-priority innovations, translating emerging capabilities into customer value, positioning, launches, commercial motions, and scalable growth. Coordinates Product, Engineering, Marketing, Sales, and Customer Success teams while building repeatable launch frameworks, decision gates, readiness processes, and integrated market campaigns. Uses customer validation, field feedback, and market signals to refine propositions and accelerate innovation from experimentation through market activation.

Develops and leads account-based marketing strategies for strategic and enterprise accounts. Partners with Sales to build account plans, orchestrates integrated campaigns, analyzes engagement and performance data, manages marketing automation and CRM workflows, and drives pipeline, account penetration, opportunity acceleration, and revenue growth. Advises account teams on ABM best practices and collaborates with Product Marketing, Field Marketing, Revenue Operations, Creative, and Content teams.

Own AuthorClimb’s full marketing function, including positioning, messaging, channel strategy, funnel measurement, launches, and team development. Lead growth across paid social, search, SEO content, email, and partnerships while personally producing high-quality marketing copy. Manage the full customer journey from first impression through paid subscription and report on performance. Hire and develop content and growth marketers as the company scales.

Lead go-to-market strategy and PLG motions for Motive products. Drive product launches, positioning, messaging, pricing, and sales enablement. Use customer insights and data to inform product strategy, influence roadmap, and collaborate cross-functionally with product, demand gen, communications, enablement, and partnerships to increase adoption, awareness, and revenue.

Lead product marketing for merchant-facing products: shape product strategy with customer and competitive insights, own end-to-end GTM and launches, drive product adoption and growth, create client-facing messaging, analyze data to inform segmentation and performance, and align cross-functional teams to execute high-impact initiatives.

Own product marketing for Cyara’s agentic AI assurance portfolio, including positioning, messaging, launches, buyer research, competitive intelligence, sales enablement, technical content, and analyst relations. Partner cross-functionally with Product, Sales, Demand Generation, and Customer Success to drive enterprise pipeline and bookings. The role begins as an individual contributor and may grow into team leadership.

Own product marketing for Cyara’s agentic AI assurance platform, including positioning, messaging, launches, competitive intelligence, sales enablement, technical content, and analyst or press briefings. Partner cross-functionally with Product, Sales, Demand Generation, and Customer Success to drive enterprise pipeline. The role requires 5+ years of B2B SaaS or AI product marketing experience, successful product launches, strong writing and presentation skills, and experience selling to technical enterprise buyers.

Partner with Enterprise sales to design and run account-based marketing programs: customer webinars, field events, gifting/direct mail, vendor management, and measurement. Track attendance, engagement, pipeline influence, and optimize campaigns to support pipeline and close business.

Leads customer marketing strategy and a customer marketing team across onboarding, engagement, retention, expansion, renewals, and advocacy. Partners with marketing, product, and customer success teams on lifecycle campaigns, segmentation, customer feedback, events, cross-sell programs, and customer stories. Owns performance metrics including retention, NPS, expansion pipeline, and advocacy, using customer and product usage data to optimize programs and report recommendations to leadership.

Coordinates marketing initiatives across social media, website content, newsletters, email campaigns, and creative production. Writes and edits brand-aligned content, manages WordPress updates and HubSpot newsletters, tracks performance, and maintains marketing calendars, projects, deadlines, and deliverables in Monday.com. Collaborates with leadership, sales, SEO, PPC, designers, and video teams to ensure accurate, timely execution while identifying blockers and opportunities to improve engagement.

Leads AI innovation and transformation across North America Consumer while owning Microsoft’s retail labor strategy and execution across major U.S. and Canadian partners. Responsibilities include developing AI pilots, driving adoption, managing outsourced labor agencies, optimizing deployment and coverage, setting KPIs, analyzing performance, managing budgets and contracts, and partnering across Sales, Marketing, Finance, Analytics, and retail teams to improve customer experiences and business impact.

Leads B2B marketing strategy for agency clients across paid and organic channels. Develops integrated campaigns, buyer journey strategies, KPIs, measurement frameworks, and optimization plans. Advises senior client stakeholders, analyzes performance data, manages budgets, oversees cross-functional teams, supports proposals and pitches, and strengthens agency marketing capabilities. The role combines strategic leadership, hands-on channel expertise, client relationship management, and demand generation accountability in a fully remote environment.

Own Frame Security’s end-to-end growth marketing engine, including paid acquisition, SEO, website conversion, email, social, content distribution, analytics, and experimentation. Drive marketing-sourced pipeline and revenue while partnering with founders on messaging, positioning, launches, and go-to-market strategy. Build dashboards, optimize campaigns, develop thought leadership, and establish the company as a category leader in cybersecurity.

Own product marketing across Planful’s platform, AI, and Consolidation Premium offerings. Responsibilities include coordinating product launches, building field and partner enablement, managing analyst relations and evaluation submissions, running competitive intelligence, supporting pricing execution, and partnering with product, engineering, sales, and solutions consulting on messaging, positioning, and launch narratives.

Develop and execute joint go-to-market and partner marketing plans for AWS global systems integrators and consulting partners. Lead integrated campaigns across digital, content, webinars, events, ABM, and demand generation. Manage AWS marketing development funds, partner relationships, agency coordination, pipeline attribution, performance reporting, and executive presentations to maximize partner engagement, marketing ROI, cloud adoption, and pipeline growth.

Own end-to-end marketing automation execution in Marketo, including audience creation, email and landing page builds, workflows, testing, QA, tracking, and reporting. Partner with marketing and Salesforce teams to optimize lead routing, scoring, nurturing, attribution, data quality, and campaign performance. Manage marketing technology improvements and use AI to automate repetitive work and improve program efficiency.

Leads Blackbaud’s vertical marketing strategy, demand generation engine, pipeline creation, market expansion, and bookings growth. The role manages investment across acquisition channels, establishes experimentation and performance frameworks, applies AI to planning and optimization, partners with Sales, Product Marketing, Product Management, and Revenue Operations, and develops Vertical Marketing Directors. Success is measured through pipeline, bookings, conversion, acquisition efficiency, payback, expansion, AI adoption, and team development.

Owns execution of go-to-market plans for literacy products, including positioning, messaging, competitive research, launches, marketing assets, and adoption support. Partners with Product, Sales, Regional Marketing, Enablement, Service, authors, and industry stakeholders to align deliverables and respond to K-12 market needs. Tracks performance metrics to improve messaging, campaigns, and product adoption across national and state curriculum markets.

Own the content editorial agenda across blogs, white papers, videos, and social content. Manage external writers and video partners, edit content for quality, brand voice, accuracy, and SEO, publish assets, and oversee the YouTube channel. Collaborate with SEO, demand, web, creative, and product marketing teams while contributing insights to marketing planning. The role requires strong editing, project and vendor management, content strategy, communication, and familiarity with SEO, video platforms, and CMS tools.

Own go-to-market strategy and hands-on growth execution for G2’s AI Solutions portfolio, from early beta validation through revenue and integration into G2.com. Responsibilities include defining audiences, positioning products, running acquisition and activation experiments, conducting user research, building pipeline, enabling Sales, monitoring competitive trends, and partnering with Product and Marketing teams. The role requires taking ambiguous, early-stage AI products from zero to revenue in a B2B SaaS environment.

Leads revenue marketing strategy, demand generation, ABM, and pipeline growth for a B2B SaaS company. Owns marketing-driven revenue outcomes, campaign performance, reporting, spend optimization, and AI adoption. Manages revenue marketing and sales development teams, develops talent, partners with sales and product marketing, supports channel alliances, and engages executive stakeholders to accelerate customer acquisition and deal velocity.

Lead creative strategy and execution for a large B2B client portfolio, overseeing concepting, design, production, and post-production. Manage and mentor a multidisciplinary creative team, drive client retention and service expansion, contribute to new business and P&L goals, implement QA and operational standards, leverage AI and the Nova platform, and represent the agency externally.

Lead full-funnel acquisition for launch brands: architect GTM and demand strategies, execute paid/owned/earned media, run performance marketing (CAC/ROAS/LTV), build measurement infrastructure, use AI for research and optimization, and advise clients at the executive level to drive net new member and customer growth.