Top Marketing Jobs in Provo, UT

The Growth Marketing Generalist will execute marketing strategies including paid ads, content creation, and lead generation while collaborating closely with the marketing team.

Own and scale Daybreak's DTC growth engine: drive acquisition across paid channels, optimize full-funnel conversion through CRO and lifecycle campaigns, build experimentation and attribution systems, develop forecasting and reporting, and partner with product, operations, and clinical teams to improve patient onboarding and retention.

Lead and optimize email and direct mail enrollment programs, run structured experiments, analyze the enrollment funnel, integrate offline and online channels, support employer/health-plan stakeholders, present insights to leadership, and maintain team marketing operations. Drive segmentation, personalization, creative testing, and lifecycle architecture to increase member enrollments.

Own strategy and execution of paid search campaigns across platforms. Manage keyword strategy, bidding, ad creative, landing page testing, audience layering, budget pacing, and performance analysis. Run A/B experiments, collaborate with Data Science on bidding and attribution models, adopt AI-driven features, and maintain platform relationships to drive efficient customer acquisition and growth.

Lead ASO strategy and execution for Yahoo's flagship apps across Apple App Store and Google Play. Build keyword intelligence, run metadata and creative A/B tests, leverage third-party ASO and analytics tools, influence product quality signals with Product and Engineering, hire and lead an ASO team, and prepare for emerging AI-driven app discovery surfaces to drive sustainable organic growth.

Coordinate planning and execution of North America B2B/SaaS tradeshows: logistics, booth design, vendor management, onsite leadership, budget tracking, ROI reporting, sponsorship fulfillment, sales alignment, swag/inventory, and event calendar management.

Own and optimize paid acquisition across TikTok, Meta, and Google channels; manage budgets, targeting, and bids to hit CPA/ROAS goals; run high-volume creative testing with Social and Creative teams; analyze performance to scale winners; improve tracking and attribution; build AI-native testing and execution strategies.

Lead 0->1 B2B growth by designing scrappy, data-driven distribution plays and high-velocity experiments across acquisition, activation, and retention. Own the AEO narrative, run creative growth hacks (benchmarking tools, scraping, competitor analysis), operationalize founder-led thought leadership, build the growth tooling stack, and measure attribution to drive lead quality and conversions.

Lead strategy and day-to-day execution of direct-response paid social campaigns (primarily Meta and TikTok) to acquire new patients. Optimize and scale campaigns to improve CAC and LTV, manage large monthly budgets, direct data-driven creative testing, run A/B and landing page experiments, build forecasts and reporting, partner with Data and Creative teams, and apply AI tools to automate analysis and workflows.

Own and administer HubSpot and related marketing systems, manage integrations with Salesforce and other platforms, ensure data quality, design lead lifecycle and routing, build dashboards and attribution models, analyze funnel and campaign performance, automate processes, and partner with Sales and Revenue Operations to improve conversion and revenue contribution.

Execute and optimize paid media, email and marketing automation, and integrated digital campaigns to generate qualified leads and pipeline. Build HubSpot nurture programs, manage Google and LinkedIn ad campaigns, coordinate webinar and product launch promotions, monitor KPIs and dashboards, and recommend improvements to increase MQLs, conversion rates, and campaign ROI.

Lead Synapticure's full marketing function: set strategy and roadmap, manage agencies and a small internal team, launch a rebrand and website, run paid acquisition and lifecycle programs, own CAC/LTV targets and measurement with Mixpanel, develop caregiver- and partner-facing messaging, and ensure clinical and compliance alignment. Drive weekly growth rhythms, scale channels deliberately, and build internal capability to meet enrollment and partnership goals.

Hands-on digital marketing role executing AI-first campaigns across paid social, paid and organic search, and website/landing pages. Use AI tools to create copy and assets, manage ad setup and optimization, maintain website CMS (Sanity/Vercel), track analytics and UTMs, and partner cross-functionally across growth, product marketing, content, and events.

The Growth Marketing Director will drive revenue growth through data-driven marketing strategies, oversee acquisition and retention programs, and collaborate across teams to optimize customer lifecycle.

Support execution and optimization of CRM programs: maintain customer data, build segments, execute email/SMS campaigns and automations, run A/B tests, track KPIs, produce reports, and collaborate cross-functionally.

Build, QA, monitor, and optimize behavior-driven lifecycle email journeys in Customer.io for multiple user types. Translate journey goals into working automations (segments, triggers, branches, delays, suppression, tags), collaborate with product and data teams for integrations, run experiments, document live journeys, and recommend improvements to reduce errors and improve engagement.

Own growth marketing for Ad Studio: launch and optimize paid channels (LinkedIn, Meta, Google), create lead magnets, run webinars, build funnel reporting (CPL, conversion, pipeline), and iterate like a founder to drive pipeline and revenue for a B2B SaaS AI product.

Lead go-to-market strategy and execution for open source tool releases, drive awareness among developer and safety practitioner communities, manage content and communications (website, newsletter, social), coordinate conference and event presence, measure marketing performance, and build community relationships across product, engineering, and PR teams.

Lead and scale marketing as an executive, aligning GTM with product and sales to drive pipeline and revenue. Define brand positioning, demand generation, product and developer/community marketing, team building, and budget allocation to support growth in a commercial open-source infrastructure data platform.

Lead organic social, content, and digital PR efforts: manage LinkedIn and emerging channels, write and optimize SEO-driven content, run press and podcast outreach, produce multi-format marketing assets, monitor organic performance, and collaborate across marketing to grow brand visibility.

Lead content planning and editorial operations for member, sponsor, and prospect communications. Develop and execute GTM campaigns, repurpose content into thought leadership and demand-gen, manage contractors, and optimize email and web nurture flows through testing and analytics to improve engagement, conversions, and strategic KPIs.

Lead creative strategy and execution for a large B2B client portfolio, overseeing concepting, design, production, and post-production. Manage and mentor a multidisciplinary creative team, drive client retention and service expansion, contribute to new business and P&L goals, implement QA and operational standards, leverage AI and the Nova platform, and represent the agency externally.

Lead marketing orchestration and automation strategy across the buyer journey. Design governance, contact and prioritization frameworks, journey logic, suppression and handoff rules. Partner with demand gen, digital, sales, IT, and AI leadership to implement data-driven, automated, and AI-enabled marketing programs, enable scalable execution, run experimentation, and drive transformation through process improvement and change management.

The VP of Marketing & Communications will shape and execute marketing strategies to drive growth and build brand presence in the healthcare industry, lead a high-performing team, and champion innovative marketing practices.

Lead marketing operations: build and manage the campaign calendar and kanban board, create execution checklists, run end-to-end campaigns, audit performance data, set campaign strategy, and grow team processes to ensure consistent, high-quality execution.