Top Senior Marketing Jobs in Kansas City, MO

Create technical demos, reference architectures, and workshops that make a complex AI-agent security platform understandable. Gather field and customer feedback, validate AI-generated content for accuracy, enable sales and partners with technical assets, represent the product at events, and support launches and technical positioning across product and marketing teams.

The Director of Product Marketing leads strategies for the launch of IMVT-1402, coordinating with cross-functional teams, developing market research, and implementing promotional tactics to enhance brand positioning and customer engagement in Graves' Disease.

Lead cross-functional marketing and operations strategy projects: generate hypotheses via analytics and benchmarking, plan and execute initiatives, align stakeholders, present executive-ready recommendations, and scale best practices to drive revenue and operational efficiency.

Create technical content and developer-focused assets (blog posts, tutorials, case studies, onboarding, sales enablement) to drive adoption and pipeline. Run webinars, gather developer feedback, support product positioning, and collaborate with Sales, Developer Experience, and Product.

Lead and scale paid acquisition for consumer app growth and merchant lead generation. Own strategy, manage agencies, run and optimize campaigns across major ad platforms, build experimentation roadmaps, manage attribution and reporting (AppsFlyer, GA4, GTM, Salesforce), and partner with Product, Sales, Data, and Creative teams.

Lead go-to-market strategy for Commerce products, define positioning, messaging, and pricing, create launch materials and sales enablement, drive market intelligence, support demand generation and customer adoption, and collaborate with product, sales, and customer success to grow e-commerce and thrift retail solutions.

Lead end-to-end growth marketing to drive pipeline and revenue. Build and optimize full-funnel acquisition, conversion, and lifecycle programs, own channel mix and budget, mentor Demand Gen/Events/Lifecycle teams, align closely with Sales and Product Marketing, and deliver data-driven experiments and attribution to improve funnel efficiency and ROI.

The Marketing Operations Manager will optimize marketing tech stack for enterprise go-to-market, manage data flows, execute campaigns, and deliver insights to guide strategies.

Lead product marketing for Modern Healths multi-product mental health platform: define POV, positioning, messaging, GTM launches, sales assets, competitive differentiation, and solution packaging while partnering cross-functionally with Product, Clinical, Revenue, and Finance to drive acquisition and client satisfaction.

Leads a paid advertising pod combining people management, client strategy, hands-on channel expertise, quality assurance, capacity planning, and product development. Responsibilities include hiring, coaching, performance management, client escalation, budget and account hygiene, data and technology adoption, innovation, audits, pitches, service expansion, and retention. The role owns team growth, client outcomes, channel quality, and the evolution of the paid advertising offering.

Leads a search experience pod of 2–4 professionals, overseeing coaching, performance, staffing, retention, quality, and client outcomes. Provides executive-level SEO, GEO/AEO, content, and AI search strategy; manages escalations, pitches, audits, and account growth. Owns product innovation, QA, experimentation, knowledge sharing, and adoption of AI-powered tools including Claude, Omega, Iris, and Nova. Supports recruiting and drives the evolution of the Search Experience offering.

Own SuppCo’s lifecycle marketing strategy, execution, automation, and reporting across email, push, and in-app messaging. Build onboarding, engagement, conversion, replenishment, and winback journeys in Iterable; personalize recommendations using Iterable Catalog; define KPIs; and lead experimentation focused on activation, repeat purchases, LTV, and churn. Collaborate with growth, creative, product, lifecycle, and data teams to launch campaigns and scale SuppCo’s member experience.

Drive go-to-market execution across Nabla’s product portfolio, including positioning, messaging, sales enablement, competitive intelligence, demand-generation partnerships, customer adoption content, and event support. Progress into owning go-to-market strategy for specific products from early definition through launch and adoption, partnering with Product and Engineering and tracking launch success metrics.

Own operational execution for Firefox Mobile lifecycle marketing, including app store optimization, campaign implementation, product launches, localization, quality assurance, reporting, and cross-functional coordination. Build scalable processes, automation, documentation, and AI-assisted workflows using tools such as Claude Code and Cowork. Analyze campaign and experiment performance to identify operational learnings and support future growth optimization.

Manage Firefox Mobile lifecycle marketing operations across ASO, campaigns, product launches, and growth initiatives. Coordinate cross-functional workstreams, localization, quality assurance, and operational readiness. Execute campaign plans, consolidate performance data, identify risks, and support reporting and optimization. Build scalable processes, automation, and AI-assisted workflows using tools such as Claude Code and Cowork to improve execution quality and efficiency.

Directs marketing strategy for P&C insurance products, including agent engagement, brand communications, content, campaigns, events, website strategy, CRM workflows, and marketing analytics. Leads HubSpot initiatives, measures campaign ROI, manages budgets, collaborates with sales and underwriting, and mentors a two-person marketing team. The role requires insurance-sector marketing experience, strong content and communication skills, and travel for conferences and industry events.

Coordinate and execute customer-facing communications (newsletters, product updates, campaigns, webinars) across Product, Customer Success, Sales and CX. Manage communications calendar, audience targeting, measurement and reporting. Support upsell/cross-sell campaigns and advocacy initiatives. Ensure brand-aligned messaging and leverage marketing automation, CRM, and AI tools to improve content and engagement.

Leads overall brand and marketing strategy across digital, PR, events, and traditional channels. Manages and develops the marketing team, partners with Sales and Product Development, oversees content and social media, and directs SEO/SEM, email, display, affiliate, and marketplace campaigns. Uses market research, analytics, KPI reporting, testing, and competitive analysis to optimize performance. Manages marketing budgets, vendors, resources, and return on investment while supporting product launches and brand growth.

Leads go-to-market strategy, positioning, messaging, launches, portfolio marketing, market intelligence, and customer insights for Cellebrite’s AI-powered Pathfinder and SaaS platform. Partners cross-functionally with product, sales, marketing, channel, and customer teams to drive market readiness, adoption, pipeline growth, and revenue. The role focuses on translating AI capabilities into clear messaging for law enforcement and prosecutor audiences and supporting products in regulated public-sector markets.

Build and scale LifeMD’s influencer and creator marketing strategy across weight management, men’s health, and women’s health. Source and manage creators, negotiate usage rights, develop high-converting content briefs, and partner with paid media to amplify top-performing assets. Track CAC, ROAS, revenue, and conversion metrics while ensuring content complies with FTC, FDA, privacy, legal, and clinical guidelines. Manage budgets, attribution frameworks, asset pipelines, and weekly performance reporting.

Owns strategy, execution, performance, reporting, optimization, and client growth for complex enterprise programmatic advertising accounts. Leads cross-functional collaboration, develops campaigns across display, video, CTV, audio, mobile, and DOOH, manages audience targeting and data partnerships, negotiates with media vendors, oversees DSP onboarding, analyzes KPIs, advises senior clients, and supports measurement and data integration initiatives.

Develops product and portfolio strategy for Advanced Wound Care using market intelligence, competitive analysis, customer insights, and data-driven recommendations. Responsibilities include building intelligence dashboards, assessing market opportunities and acquisition targets, supporting portfolio prioritization, leading strategic projects, and preparing executive-level presentations. The role collaborates cross-functionally with Strategy and Business Development and requires strong analytical, financial modeling, communication, and project management skills.

Manage and optimize paid search and shopping campaigns across Google Ads and Microsoft Ads. Responsibilities include allocating a multi-million-dollar media budget, bid management, attribution and conversion tracking, product feed optimization, performance reporting, vendor coordination, and testing new advertising technologies. The role partners with creative, merchandising, and marketing teams to drive profitable revenue growth and uses AI tools to automate campaign management and reporting.

Leads global e-commerce marketing strategy for a multi-brand platform serving B2B and B2C audiences. Develops campaigns across SEO, SEM, social, email, paid media, and influencer channels; optimizes landing pages and customer journeys; applies AI personalization, automation, segmentation, and analytics; and drives engagement, conversions, and revenue. Partners cross-functionally with Brand, Product, Sales, and e-commerce teams while managing brand differentiation and emerging commerce initiatives.

Lead lifecycle marketing strategy across email, SMS, and direct mail to drive acquisition, onboarding, engagement, retention, and customer lifetime value. Develop segmentation, personalization, automated journeys, promotional campaigns, and testing programs. Manage database growth, privacy compliance, KPIs, analytics, reporting, and Martech vendor relationships while collaborating with Product, Creative, Analytics, Content, and Customer Experience teams.